AgentOwnedInternational - Archives February, 2009

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Home : Blogs : Karla Valero Vicenteño : AgentOwnedInternational : Archives February, 2009

Micro-blogging as a Business Tool - 02/10/09 04:22 PM

Micro-blogging as a Business Tool
If you're new to the micro-blogging world, or even if you're not, you may well be wondering what's the point if you can only send 140 characters? How can something so seemingly insignificant have such a strong impact on business?
These are some of the ways PR and marketing professionals are making full use of micro-blogging tools.
Customer service tool - field client complaints (and praise) as they happen, in real time. Brand awareness - spread word-of-mouth and gather together a community of those who have a vested interest in the brand. Promotional tool - distribute … (4 comments)

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Karla Valero Vicenteño

Mount Pleasant, SC

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