Groups are smaller communities within the larger ActiveRain. Join groups created by others. or start your own and
get others to join
This is the place to view the past and present contests put on by ActiveRain and its members. Everyone can join the
group and help encourage each other. Current contest will be highlighted posts so it's easy for you all to see. Let it
Curious as to what others in your profession think about a certain product or tool?
AR's community takes the time to leave honest and transparent reviews of their experiences
so you can be a bit wiser about your purchase.
Broken down by categories and subcategories for easy finds
Get an unfiltered look at what real users are saying
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Add new products as you use them and gain points for doing so
ActiveRain University (ARU) provides free on-line training. We coach, consult and support real estate professionals about real estate trends, technology and social media.
ARU Calendar provides class types and registration links
Watch short tutorials on updating your photo, inserting a hyperlink and much more
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Find answers to most FAQ's
Whatever it is you're into and wherever you are, AR surely has a group for you to join.
Brand, off the wall, specific subject matters…whatever it is you're looking for.
Each time you write a post you can syndicate your post to 5 groups.
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Find some that are close to home and close to heart
Each month AR runs numerous contests as a way for our members to engage in activities
that will boost their business and increase their visibility in the community and beyond.
Earn points by partaking in these contest and climb the leaderboard
Do what's good for you and your business by participating
If you have an idea for a contest, just let us know
Stay motivated and on track with new contests popping up each month
Ask a Real Estate Question
Here's another avenue for you to build relationships with others. Share your expertise with someone searching for answers.
Play the teacher role and help someone out today
Your Homepage will alert you of new questions in your state
A wonderful way to open a door to a possible new client
Ask a question yourself to get help
These state pages or hyper-local pages provide content directly related to a specific geographical location.
State, County, City and Neighborhood pages make it easy for consumers to find what they're looking for.
Post your listings, school information, local events, market reports and more
Consumers peruse these pages for information
Farm your niche market and cover all the happenings in your neighborhood
I'm always trying to learn about what works in my own industry. Because I have connections to this industry, I try to combine my research so I have something to write about here.
Response time. How quickly do you get back to potential customers/clients? Do you have a published target? e.g,. When someone calls/emails someone will respond in x minutes.
Some think quick follow-up is pestering. I don't agree. My feeling is that there are few things more important.
Quick follow-up is a sincere form of "what you want matters to me"
How all of this came to me... I'm currently looking for some new office space, so I visited local real estate websites who pay Google for clicks. (I chose those because anyone paying for traffic clearly understands internet marketing) I compared these agent websites to others in remote locations like India, China and Romania. The difference was noticeable.
A common theme:
It seems we US folks are often slow on the draw when responding to website generated inquiries. In my search for local office space, most of the agents/brokers made it challenging to find a quick way to make contact. Many had multiple phone numbers buried on a contact page along with a link to an email address. (One mega agent had four phone numbers on their contact page. Good intention, but wouldn't one primary "hotline" be better? Would you ever publish four email addresses for the same person?)
In contrast: I came across an IT consulting firm website that caught my eye.
On *every* page I was invited to REGISTER TO LEARN MORE. It made it clear there was no obligation and that it would only take a minute. I did it. About 20 minutes later, my mobile phone rang. It was Jimmy calling from China to introduce himself. I asked him what timezone he was in and he assured me, that whatever timezone I was in was all that mattered. We have a meeting at 10AM tomorrow. (he really was named Jimmy)
On the half dozen emails I sent to the local agents: So far, no response. That was four hours ago. And within each email, I included my phone number.
I'm not bashing real estate folks. I would never do that. Hey, I'm just as guilty. Contact forms on my website point to a generic email inbox where they are processed with the Viagra ads and offers from wealthy princes in Africa. No sense of urgency, not even an option for a new potential client to express urgency when making the first contact.
There's no reason we don't use our available technology to improve how we respond to leads. It's trivial AND costs almost nothing to create email filters that gets important email delivered via a text message. We all get too much spam, so you would never want everything going to a phone, but when a fresh lead hits the Contact Me! button, don't we want a near realtime connection?
I think we should.
As I like to make these instructional, I documented the three steps of how to get urgent email to arrive as a text message explaining how easy this really is. We would all be guilty of sales/marketing negligence to not implement something like this into our standard business practices.
If you think I'm all wet on the topic, let me know. Just seems to me, early birds do gets more worms.
PS. The above form was intended to be as simplistic as possible. In the real world, we might want to include a simple CAPTCHA or something to keep spam robots away.
Disclaimer: ActiveRain Corp. does not necessarily endorse the real estate agents, loan officers and brokers listed on this site. These real estate profiles, blogs and blog entries are provided here as a courtesy to our visitors to help them make an informed decision when buying or selling a house. ActiveRain Corp. takes no responsibility for the content in these profiles, that are written by the members of this community.