communicating: Do Sellers Have Smellers?
- 01/07/07 10:19 PM
Early in my real estate career, I read an article titled "If You Can Smell It, You Can't Sell It." I don't remember the author, the publication, or even many of the details, but the catchy title has always stuck with me. It has stuck with me because it's catchy, but also because I am confronted by the challenge of talking to sellers about potentially offensive odors in their homes in almost every listing. Pet odors are the most frequent odor problems, but lingering smoking and cooking odors also present their fair share of challenge. Now, it's really not that hard for me … (2 comments)
Early in my real estate career, I read an article titled "If You Can Smell It, You Can't Sell It." I don't remember the author, the publication, or even many of the details, but the catchy title has always stuck with me. ;)
;)
