"Why would someone use twitter?" - 10/29/10 01:51 PM
"Why would someone use twitter?"
I thought it was an awesome question.  For many, especially in real estate, they are jumping onto social networks, like twitter, with little thought of "why".  Let's take a look at a few items to consider for those who have jumped into twitter and maybe those who haven't yet got on board yet.
Why would someone want to follow your 140 character updates? How can you add value to those in your network with your updates? Who are you going to follow? I really don't think that social networking will be for every real estate agent, … (1 comments)

Tips For Success - Be Patient - 10/29/10 10:21 AM
Sales Tips For Success - Be patient
  
Whether you have worked for your current company most of your adult career, or another "real estate" company, better yet, any industry.  Here are a few "workplace" realities you're likely to experience at one time or another:
  
•·         Not everyone you serve will be as smart as you.
•·         Not everyone you serve will know what they really want or need.
•·         Not everyone you work with will be as talented or as quick as you.
•·         Not everyone you work with will communicate as well as you.
•·         Not everyone you work for … (25 comments)

How to guide to going broke in real estate - So you know what to avoid! - 10/28/10 09:34 AM
 
Today I thought I would tell you exactly how to do the opposite and go completely broke in real estate. Why am I telling you this? Well because if you know what you shouldn't do then hopefully you will do the opposite. For some this post may annoy you to the point where you won't come back here but this is something every real estate professional needs to know if they want to stay in business.
Doing the same thing that isn't working
Doing the same thing that isn't working is the definition of insanity. So how come many agents … (4 comments)

Have you ever heard this? I don't have time for social networking I'm to busy! - 10/27/10 05:54 PM
I don't have time to Blog I'm to busy!
 
Oh these famous words.  You might have heard this from other real estate professionals in your area.  Maybe, these words even crept into the back of your mind when you didn't quite hit your goals for the month.  It almost makes you think that you should go back to the "old ways" because the blog is just taking up too much of your time.
I have heard this from agents all over.  From many in the market in which I operate, Houston.  The general consensus is that blogging "sounds nice" and … (0 comments)

Get people staying longer on your real estate blog and website - 10/27/10 02:20 PM
As you grow your online presence one of the big goals is to get a visitor to stay longer so they can see the true value in your real estate blog or website.  Better yet, they stay longer, see the value, and then contact you for help! 
The real trick to keeping visitors on your website and blog is to provide an experience where they are enriched and don't feel like they can't find the information.  How do we do this? 
One of the ways we that we can keep visitors staying and interacting is with the use of a widget … (3 comments)

Why Do I Have To Keep Learning!!! - 10/27/10 09:44 AM
Why Do I Have To Keep Learning!!!
Do you want to make more money? (Just asking)
  
Are you looking for a fast way to bring your job success and your career to a screeching halt?  Adopt the mind set that you already know everything you need to know at work.  That will do it for sure!!!
  
I have witnessed employees who figure once they've completed new hire orientation training,  learned there programs, have a basic understanding of their job description, they're set.  Just do the work each day and go home.  Well, that kind of thinking probably "might" keep … (2 comments)

What Activities Get Results From Social Networking In Real Estate? - 10/26/10 04:54 PM
What Activities Get Results From Social Networking In Real Estate?

As more and more real estate professionals jump onto the different social networking platforms the question has certainly come up of what one should actually do to get results.  With over 100,000 real estate professionals identified on Facebook, and a similar number on ActiveRain is anyone generating business?  Maybe a few, but many are heading east looking for a sunset. 
 In real estate we already have 100's of things to do every day and time is limited, so where do we focus our efforts?  Here are just 3 different activities … (31 comments)

Title Insurance & Escrow Service - 10/26/10 04:38 PM
Title insurance insures against loss sustained by an insured party due to the condition of title being other than as insured. The beneficiaries of title insurance policies generally are real estate buyers and mortgage lenders. A title insurance policy protects the named insured against title defects, liens and encumbrances existing as of the date of the policy and not excepted from coverage. For a one-time premium, the policy remains in effect until the property is sold or refinanced.
 
The title company is a neutral third party that performs the following functions in relation to the closing of a real estate … (1 comments)

Kevin's Tip of the day! Give, and earn respect! - 10/26/10 04:37 PM
Give, and earn respect
  
Everyone wants it, everyone needs it, but not everyone gets or gives it.  The "it" is RESPECT....and it's something we all need to ratchet up in varying degrees.
  
There are two types of respect.  First is the basic human respect- the kind we are entitled to by being born.  Everyone deserves it equally because through birth, everyone is equal - we're all living, breathing human beings
  
This type of respect is based on the fact that other people's needs, hopes, rights, dreams, ideas, and inherent worth are just as important and valuable as your … (4 comments)

Be considerate of others - 10/25/10 06:07 PM
Be considerate of others
 
I don't know about you, but I've got a real problem with inconsiderate people.  You know them- they're the ones who behave like the workplace is an extension of their homes.  These are the people who leave messes for others to clean up (or live with), play the music they like "loud on their office phone" (which some others might hate), hog equipment as if no one else's work matters, expect others to immediately respond to their every need.....and exhibit a bunch more selfish and inconsiderate behaviors.
  
See, here's the deal:  The workplace is a … (3 comments)

Success - Killing Phrases and Thoughts To AVOID - 10/22/10 01:17 PM
Success-Killing Phrases and Thoughts To AVOID
  
It's not MY job!
It's not my problem!
Everyone else does it!
My manager doesn't encourage it! i.e. EPIC usage, Huddles, etc.
That will never work!
We tried that before!
We've always done it that way!
It doesn't matter!
It's good enough!
Some rules were meant to be broken!
Someone else will do it!
I don't care what other people think!
I could get more done if it wasn't for all these customers!
I don't need any help!
I know everything I need to know!
Rumor has it that......!
I don't care!
I just … (3 comments)

Change is the only constant in our lives! So embrace it! - 10/21/10 10:43 AM
Get with Change
  
No sooner that you get comfortable with your job and boom, "we" change it. You schedule your time to meet a deadline and whack, "they" move it up.  Sound familiar?  Either you already have, or eventually will, come face-to-face with change and the frustrations that often come with it.  It's inevitable for all of us.  And if you you're looking to enhance your job success, the best advice I can offer is:  GET OVER IT.....ACCEPT IT.....DEAL WITH IT....and even APPRECIATE IT!
  
When it comes to the old adage, "The only constant is change,"  truer words were … (2 comments)

Do You Ever Feel Like Braking The Rules! - 10/20/10 06:24 PM
Follow the rules
  
Do you ever get tired of following the rules?  RESPA,  P-53,  New HUD'S, etc.  Think there are way too many restrictions to remember and abide by?  Well try imagining a world without rules.  Picture driving your car without signals, signs, lane markers, or traffic regulations......or playing a sport with no time limits, no defined playing areas, and no fouls.  Now, picture those same scenarios with rules- but each driver or player gets to pick and choose they ones he or she will follow and those that will be ignored.  In both cases you'd end up with total … (0 comments)

Salespeople wanna make sales - and for the most part feel alone in the process - 10/20/10 03:06 PM
 
 
Salespeople wanna make sales - and for the most part feel alone in the process.
One of the challenges all salespeople face is: What's the best way? What is/are the way, the path, the words, and the actions that will lead me to the promised land? The sale.
Well, the one path that all salespeople want to avoid is the one that leads to "no." Better known in the business as rejection, salespeople will go to great lengths to avoid "no." Sometimes, many times, they will actually lose the sale by avoiding a situation where ‘no" is a possibility.
… (2 comments)

Keep your commitments - 10/20/10 02:57 PM
Trustworthy. Dependable. Reliable.  Do those words describe you?  Would your co-workers in your office along with your customers say your word is your bond?  The answer to each of those questions needs to be a definite "yes"  for current and future success. 


Most successful people place a premium on keeping their promises and commitments.  If they say they'll do something-whether "important" or insignificant - they remember it.....and they DO it.  They count on the fact that people can count on them.  And they understand that statements like "I was gonna,"  "I meant to," and "I haven't forgotten" all translate … (6 comments)

Don't overreact to Job difficulties - Sales Tips - 10/19/10 01:15 PM
Don't overreact to account difficulties. Respond immediately. Work out answers slowly, with feeling.
When a customer problem surfaces, we want to prove how good we are and how much we appreciate their business. We immediately go to five alarms to put out the fire. Our friends on real fire departments know that there is no need to overreact until someone gets on scene and assesses the situation. Take the emergency "911" call, go there, get the complete picture; then and only then formulate a reasoned response. Unlike actual firefighting, life and limb are seldom in danger. No need to get a … (1 comments)

It is not easy to be nice. Work at it. It is part of the job. - 10/18/10 05:16 PM
It is not easy to be nice.  Work at it.  It is part of the job.
 
The world is not made up of all nice people.  We in sales get a chance to balance the equation.  We repay less-than-fair treatment with sweetness and light.  There is no such thing in our world as justifiable anger. We were given two feet to earn our living in order to cover the ground assigned. We have to use them on occasion to walk away from a less desirable situation than planned for.  Our job is to win the business, not win 'em all.  … (2 comments)

The ball is always in your court! - 10/18/10 05:12 PM
The ball is always in your court!
"Let me know if you need more info." "Just thought you would like to have the latest literature." "Call me if anything comes up." These are all give-up statements. Don't give up control. "I will be back Tuesday." "Put me on the bid list, and can we get a portion of the business in the meantime as a second source?" "I am traveling and will have to call Mr. Big back. What's a good time to try?" are all keep-control statements.
It's not a good idea to put your ball in the other person's … (1 comments)

Helping a Hero, Supporting Veterans upcoming Golf Tournament - West Columbia Texas - 10/08/10 10:16 AM
Support our guys (and gals!) on November 11, 2010 as a community.  
Helping A Hero is a 501(c)(3) non-profit, non-partisan organization that enables all Americans to say "Thank you for your service" to our wounded heroes in a tangible way. We build specially adapted homes for severely injured military personnel and their families and adapt these homes for the specific injuries and challenges of our wounded heroes. To date we have built 28 homes in the Houston area for our injured soldiers.
Helping a Hero, Supporting Veterans upcoming Golf Tournament
Thursday, Nov. 11, 2010 at Columbia Lakes Golf Course 188 Freeman … (1 comments)

Final Don't for Your Drip Campaigns! Texas Real Estate Marketing Tips - 10/08/10 09:59 AM
Final Don't for Your Drip Campaigns - Texas Real Estate Marketing Tips
 
Don't: Send over the weekend or at night
  
Assuming you are in a business to business market, it's best to send the emails during office hours.
People are more likely to read emails that arrive when they are behind the computer.
In general, open rates are best on Tuesday, Wednesday and Thursday, but it's not always possible to send email on those days.
In any case, try to avoid the weekend and nights.
Hope you found this helpful and Have a Great Week in Real Estate!!
… (0 comments)

Always Put Your Customers First! - 10/08/10 09:27 AM
Put customers first
  
Put our customers hat on for a minute and do a little reflection.  Have you ever stood in a business, waiting to be served, while the person who's supposed to be waiting on you completes some paperwork, makes a phone call, performs some other duty - or worse, chats with a coworker?  If you have, you know how frustrating it can be.  That employee is putting his or her business before yours.  The wrong person is doing the waiting. And saying "I'll be with you in a minute" doesn't cut it.
  
That's just one of many … (0 comments)

4 Don'ts for Drip Campaigns (3) - 10/07/10 02:47 PM
4 Don'ts for Drip Campaigns (3)
 
3. Don't: Send the same email twice
  
I bet you know people who tell the same story multiple times: every time the story gets less credible. The same is true for drip campaigns: if you want to have a highly relevant one-to-one dialog, avoid sending the same email twice. A marketing automation system will often prevent this issue, but you still need to be careful not to duplicate email templates. Also, if a prospect is in multiple campaigns, make sure to add a pause when someone has just received an email from another … (2 comments)

Does Success Require Discipline? Yes it does! - 10/07/10 09:47 AM
Does Success Require Discipline? Yes it does!
It's amazing to watch the world through the eyes of a child. The exposure we gain is immeasurable. The evaluation skills we can take and the questioning of everything by the child gives pause to our often routine, busy lives.
Wesley, my son, does all that and more for me. He causes me to really evaluate and question the most important skills, abilities, attitudes, and actions that must be undertaken to create greater success.
Most of us look at success as a very complex combination of skills, abilities, attitudes, and actions joined together … (0 comments)

Take Responsibility For Yourself! Choose To Be The Best!! - 10/06/10 04:09 PM
Take Responsibility for  yourself
  
If you were like most teenagers, you couldn't wait to grow up.  I bet you wanted the freedom and privileges that come with adulthood just as fast as you could get them. "Treat me like an adult,"  "Let me come and go as I please," and "You need to let me make my own decisions" were probably just a few of your cries.  Right?  Sure! That's natural. But then here's what undoubtedly happened:  You grew up (age wise, at least) and found that attached to those freedoms and privileges were a ton of responsibilities. There were … (2 comments)

4 Don'ts for Drip Campaigns Part 2 - Real Estate Marketing Tips - 10/06/10 03:59 PM
4 Don'ts for Drip Campaigns Part 2 - Real Estate Marketing Tips
 
 
2. Don't: Make it hard to unsubscribe
  
If your goal is to send out as many emails as possible, it may make sense to make it hard to unsubscribe. But if your goal is to generate as many sales-ready leads as possible, it's much better to let people unsubscribe if they're not interested. Maybe you should even explicitly ask whether they still want to receive your emails. Uninterested prospects are a distraction for the sales force, so it's better to know upfront who they are, and … (0 comments)

4 Don’ts for Drip Campaigns - Part 1 Don't: Forget to offer value - 10/05/10 10:11 AM
4 Don'ts for Drip Campaigns Part 1 - Marketing Tips


Don't: Forget to offer value
  
Traditionally, email newsletters are about you as a company with phrases like "we have opened a new office" or "we signed this new customer." But for effective email marketing (or any type of communications) it's better to address the prospect's concerns. For example "Do you have this issue? If so, here's how you solve it." Drip marketing is all about providing value to the recipients. If you do, people will naturally understand where your products come in.
… (2 comments)

Wings Over Houston Airshow - 10/04/10 10:49 AM
Wings Over Houston Airshow
Wings Over Houston Airshow featuring the U.S. Air force Thunderbirds will be here in October with many aerobatic planes and aircraft to watch over Elllington Field.  If you love airplanes come out for a day of sunshine and some of the most skilled pilots performing death defying stunts. There will be airplane rides, displays and attractions and something for all aviation enthusiasts.
A Few of the Featured Demos & Performers & Displays:
Viper West Demo Team C-130H Tactical Special Forces Jump A/OA-10 Thunderbolt II C-17 Globemaster III Demo US Coast Guard HH-65C Dauphine Helicopter Demo CH-47 Chinook  … (0 comments)

How To Sell In A Tough Market: Bring The Blitz! - 10/04/10 10:36 AM
Hold once a month prospecting "Blitz Days." Leave a skeleton crew at the office to handle the phones while everyone else canvasses a territory for the day. Blitz days are great for building morale and team spirit. Start with a breakfast meeting in the territory to be canvassed. Divide your people into two-person teams. Assign areas to be canvassed to each two-person team. Then hit the streets!What are people canvassing for? Qualified prospects! As many as can be found. You would be amazed at what a Blitz Day will do for your people. Meet again at the end of the day … (3 comments)

Definitions of Closing Costs/Terms - 10/04/10 09:15 AM
… (2 comments)

What Does Title Insurance Do For You? - Clear Lake Texas Real Estate - 10/01/10 05:32 PM
… (1 comments)

What could you do with one more hour a day? - 10/01/10 04:32 PM
What could you do with one more hour a day?
 
Summer's over, so it's back to school for the kids and back to business for the rest of us. As you take a look at what lies ahead, it's easy to come to the conclusion there simply isn't enough time to get everything you want accomplished. You can't squeeze one more day out of the week or one more week out of the year, but you can find an extra hour each day without much trouble at all.
 
How to find that extra hour.
 
The truth is, people … (2 comments)

Beautiful Weather Brings Out Buyers in Clear Lake City, Texas - 10/01/10 01:48 PM
Beautiful Weather Brings Out Buyers in Clear Lake City, Texas
With the beautiful fall weather that we are experiencing here in the Houston Clear Lake, Texas area, buyers will be out and about this weekend looking at homes to purchase.  A huge welcome mat is out at two locations for a Sunday Open House from 2-4 pm at  4707 Backenberry Drive, Friendswood, TX and 13627 Apple Knoll Ct., Houston, TX.
If you are interested in clean, up to date, ready to move into property that is vacant and ready to go, these are for you!  Come see the homes and let you imagination begin … (1 comments)

Eight Ways To Sell In A Tough Market: Help Your Customers Sell And You'll Sell (7) - 10/01/10 09:50 AM
Eight Ways To Sell In A Tough Market: Help Your Customers Sell And You'll Sell (7)7.         Start a telephone effort of your existing customer base for add-on sales of  products & services offered. There is a lot of potential business to be had right in your customer files. Customers may not be aware of the additional services you can provide. These usually are higher profit margin items and your customer will appreciate your follow-up and responsiveness.
… (0 comments)

 
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Kevin Heinrich

Clear Lake City, TX

More about me…

Heinrich Group

Address: 5827 Beaver Falls Dr., Houston, Tx, 77346

Office Phone: (281) 488-0607

Cell Phone: (281) 723-1982

Email Me

Real Estate News with a Value added punch Clear Lake Texas Real Estate

I think this is a good rule to live by! "We are not put on this earth for ourselves, but are placed here for each other. If you are always there for others, then in time of need, someone will be there for you." ~ Jeff Warner

One last thought for the day:

"Winners Make it Happen, Others Let it Happen!"

kheinrich@firstam.com www.fatcohouston.com

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