Groups are smaller communities within the larger ActiveRain. Join groups created by others. or start your own and
get others to join
This is the place to view the past and present contests put on by ActiveRain and its members. Everyone can join the
group and help encourage each other. Current contest will be highlighted posts so it's easy for you all to see. Let it
Curious as to what others in your profession think about a certain product or tool?
AR's community takes the time to leave honest and transparent reviews of their experiences
so you can be a bit wiser about your purchase.
Broken down by categories and subcategories for easy finds
Get an unfiltered look at what real users are saying
Leave a review yourself for others to benefit from
Add new products as you use them and gain points for doing so
ActiveRain University (ARU) provides free on-line training. We coach, consult and support real estate professionals about real estate trends, technology and social media.
ARU Calendar provides class types and registration links
Watch short tutorials on updating your photo, inserting a hyperlink and much more
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Find answers to most FAQ's
Whatever it is you're into and wherever you are, AR surely has a group for you to join.
Brand, off the wall, specific subject matters…whatever it is you're looking for.
Each time you write a post you can syndicate your post to 5 groups.
And if by chance you don't find what you're looking for, start a new group today!
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Search by location or type
Feel free to start your own group
Find some that are close to home and close to heart
Each month AR runs numerous contests as a way for our members to engage in activities
that will boost their business and increase their visibility in the community and beyond.
Earn points by partaking in these contest and climb the leaderboard
Do what's good for you and your business by participating
If you have an idea for a contest, just let us know
Stay motivated and on track with new contests popping up each month
Ask a Real Estate Question
Here's another avenue for you to build relationships with others. Share your expertise with someone searching for answers.
Play the teacher role and help someone out today
Your Homepage will alert you of new questions in your state
A wonderful way to open a door to a possible new client
Ask a question yourself to get help
These state pages or hyper-local pages provide content directly related to a specific geographical location.
State, County, City and Neighborhood pages make it easy for consumers to find what they're looking for.
Post your listings, school information, local events, market reports and more
Consumers peruse these pages for information
Farm your niche market and cover all the happenings in your neighborhood
“If opportunity doesn’t knock, build a door.” - Milton Berle
If you want to close more sales, you need more customers.
To get more customers, you must introduce your product, yourself, to more people.
A successful real estate career is that simple.
You don’t have to be an Einstein to thrive in our industry. If your career isn’t turning out as well as you would like, product introduction is most likely the source of the problem.
In today’s real estate environment, there is an incredible reliance on electronic methods. For example, there are literally millions of websites available to the consumer; so many in fact, the effectiveness of any one site has become diluted unless an agent is involved with a service like HouseHunt, where there is a level of exclusivity, a complete dependence on the Internet for one’s success is not likely to succeed at all.
While it’s become necessary to adapt your business to the Internet, it’s just as important not to forget some of the more traditional methods of meeting people.
Open houses, for example, are a very efficient way to get your product in front of potential customers (keep in mind the product is you). I know what you are thinking: I too have attended seminars where the presenter says to not hold open houses and that they are a waste of time. Is it possible that these speakers teach what they teach because they simply don’t know how to do an effective open house?
If you are just going to stick a sign in the front yard and wait for people to trample through the house, you are wasting your time. Don’t bother! If you are going to present an open house, do it effectively… unless you aren’t interested in maximizing results!
So how can you present an effective open house? Try the following:
Prior to the event:
Determine the type of Open House: Exclusive vs. General Public vs. Unique (An exclusive Open House is for neighborhood residents only.)
Choose the house carefully. Take into consideration items such as traffic flow, visibility, signage considerations, targeted audience/area, image created by the property, pets and pests, parking, etc.
Will there be a unique theme/event? Make sure to adapt your preparation to compliment the theme.
Mail/e-mail. Deliver 100 - 250+ invitations to neighboring owners or potential move up buyers.
Door knock. Aim for at least 50 invitations within the immediate neighborhood.
Advertise in local & online sources.
Plan and place signs. Make sure to ask permission first.
Prepare “handout” packets and refreshments. Your refreshments should be weather appropriate.
Have the homeowner clean and organize the home.
Prep homeowner to vacate the home. Get creative. Help them plan a great day away from home.
Make sure the homeowner secures valuables.
Prepare a payment schedule handout.
Prepare a photo brochure with Home Tour handout.
Have a Guest Directory. You want to make sure to get email addresses and phone numbers.
Prepare music. Just remember that you’re not a nightclub DJ and keep the music appropriate.
Practice and master your script prior to the event.
During the event:
Complete first line of Guest Directory & place.
Turn on all interior lights. Assure correct temperature. Implement “smell” technique.
Organize and place handouts.
Prepare “unique activity” items if appropriate.
Place refreshments. Check to assure no valuables are accessible. Play appropriate music.
Use your practiced script effectively.
After the event:
Ensure that the home is left in the condition you found it. This includes shutting off all the lights, readjusting the thermostat, smells, etc.
Secure the home.
Immediately remove all signs. Send thank you letters if appropriate to homeowners who permitted you to place a sign.
Send a “Thank you” letter to all visitors.
Call all visitors the following evening. “Thank you for having visited. May I help you with your real estate needs? Are there additional questions I may answer?”
Place every visitor goes into your client bank. Immediately create a unique repetitive contact/drip system.
If given the opportunity to provide service, dazzle the client. Never forget, your reputation is your most valuable asset!
Think of all the product introduction opportunities you will create when you complete the aforementioned list of activities before, during, and after an open house.
You will have been face-to-face with at least 50 neighboring residents.
Your invitations have placed your name in front of a minimum of 100 homeowners.
Your pre-event Internet and traditional marketing activities have placed your product in front of potentially 1,000’s of individuals.
Your sign placement has exposed your name to hundreds of drivers.
The event itself most likely created many very interesting opportunities. Never forget; product introduction creates recognition, and recognition produces sales!
Like Milton Berle said, if opportunity isn’t knocking, build a door. When you get your product (yourself) in front of consumers, it’s nearly impossible to fail in our industry!
Be sure to "like" HouseHunt.com on Facebook and follow us on Twitter!
Disclaimer: ActiveRain Corp. does not necessarily endorse the real estate agents, loan officers and brokers listed on this site. These real estate profiles, blogs and blog entries are provided here as a courtesy to our visitors to help them make an informed decision when buying or selling a house. ActiveRain Corp. takes no responsibility for the content in these profiles, that are written by the members of this community.