If you're tired of nondescript Bit.ly URLs for your Craigslist, Twitter, and email links, I have a new real estate URL shortener for you to test out.

If you're like me, you take a look at the URLs in a Craigslist ad or Twitter post before clicking on them. It's a trust issue, because we've all had our time wasted by clicking on obscure URLs that don't really give us an idea of what we're going to find on the other end.

While URL shorteners like Bit.ly have filled a nice big need, there is room to for a nice little niche URL shortener specifically for real estate listings to boost your clickthrough rates by giving your target audience...those elusive home buyers...a better idea of what they're clicking on.

Check out http://featuredlisting.org and leave comments here if you like it. It should significantly improve clickthrough and conversion rates for your listing links because users have a good idea what to expect on the other side.

 


Real estate keywords tool
01/09/2009
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Ever wonder what keywords you ought to be targeting in your real estate SEO and blogging efforts? I get that question all the time, which is why I created a simple (and free) tool for agents to use. It will generate a nice keyword list for you based… more
Are You a Boilerplate Realtor?
01/02/2008
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Are you a boilerplate Realtor®? Are you a clone of all the other real estate agents out there you are competing with? "Of course not, " you say. But is your most important marketing tool, your website, a boilerplate site? I thought so… more
Using domain redirects instead of parking + using micro sites
11/01/2007
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I had a question today from a client about parking domains vs. redirecting them. This questions comes up a lot, since there are articles out there that get it completely backwards. If you have multiple domains, should you park them, or… more
How a high Google rank can win you the listing
10/05/2007
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One of the cool things that a top ranking website does for a real estate agent is bring traffic and eyeballs. But traffic is not the only thing it brings. It also brings credibility and can close a listing deal for a client who's never even been… more
Are you targeting type-in traffic or search engine traffic?
08/28/2007
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I had a good conversation today with a client about the different marketing decisions I would make if I were targeting type-in traffic vs. search engine traffic A light bulb went off in his head as he started to realize he'd been forfeiting a lot… more
How to give your leads to your competitors
03/26/2007
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Want to lose business to your competitor? Then wait a day to respond when fresh leads contact you from your website. We live in an era of instant gratification. Most Internet visitors want their e-mails, voicemails, and website inquiries answered… more
Using Google Local business listings to capture search traffic
11/20/2006
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One thing every ActiveRain member should do immediately is go through the steps to list your business on Google Local Don't know what Google Local is? It's basically their mapping portal, but it's really much more than that. I'll… more
Getting quoted in the press
11/10/2006
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Getting quoted by the press is one of the most under-recognized but powerful sources of free advertising. When successful, it is actually more like an endorsement than an advertisement, and such "passive endorsements" are far more… more
 
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Kevin Harper

Meridian, ID

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Top Seller Sites, LLC

Address: 13601 W McMillan Dr, Suite 102-133, Boise, ID, 83646

Office Phone: (208) 249-8893

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I'll share my experience here in marketing, web design, and public relations, covering topics like search engine marketing, search engine friendly design, getting free publicity in the media, and other related topics.


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