Larry Easto's (larry_easto) Blog

Working on your business starts with having a big picture for it. This means knowing what you want to achieve and how you are going to do it. One approach is what might be called the 3 Ps: Purpose, Process and Pay-off. Purpose Gives Life A Meaning Few, if any reasonably intelligent people dispute...

On Wednesday, registration opened for units in a new condo development in downtown Toronto. As is often the case with these developments, many real estate agents lined up...some for as long as 10 days...for the chance to register. And once again, the police had to called to intervene and restore ...

From the perspective of organizational development, there is an implied expectation that every person who works for or with an organization will make a positive contribution to the overall well being of the organization. This is true whether the organization is a large international company like ...

In today's busy world, may people...and seemingly most people in real estate...pride themselves on their ability to multi-task. Performing Tasks Simultaneously As I understand the term, multi-tasking refers to effectively performing several tasks simultaneously. For example, several years ago I m...

Connecting with others is one of the most effective ways to attract new business. Adverting that promotes you helps you distinguish yourself from the competition. It also helps prospective clients learn how you can help them. Promotion that connects with other people is not all about you...it is ...

The best advertising ideas distinguish you from the competition and help attract new business. Here are 8 advertising ideas that will help promote you and the service that you deliver to clients. 1) Ebook By writing and self-publishing an ebook you will and an ideal vehicle for virtually unlimite...

As I'm sure is the case most everywhere else, waste management...aka garbage collection...is a big issue in Toronto. Waste Management In Four Streams We manage our household waste by separating it into four streams. Yard waste...garden trimmings, dead plants and leaves...but not lawn clippings (?...

Regardless of your work in the real estate business...or outside of it for that matter...the results of your work are clearly important. However, as important as results are, it's usually a mistake to allow ourselves become focused on them to the exclusion of all else. The actions are the only th...

Last Friday, when writing about imagination, I wrote: “Imagination allows us to transform old ideas and plans into new arrangements.” I recently read a great example of imagination in action. But first some background information...because it's important to give recognition where recognition is d...

In late July and early August, when I wrote a couple of posts about firing clients, I was totally surprised by the response. Obviously it is an issue that resonated with a larger number of people. In view of this response, I am revisiting the topic of firing clients, but this time with a three si...