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doortodoor canvassing: 10 Things You Can Give Prospects To Help Them Remember You - 08/07/09 06:58 AM
Yesterday I wrote about a forgettable door hanger  that did nothing to distinguish the agent from the others who canvas our neighborhood.
One of the comments raised the question:“What other products would you use to distinguish yourself from your competition?”
Before responding to this question, let's clarify the purpose of items like the door hanger I referred to.
Purely and simply these items are intended to help prospects remember you so that when they are ready to buy or sell, they will contact you.
To help prospects remember you, three ingredients are required:
some element of your personal brand to … (13 comments)

doortodoor canvassing: How Not To Canvass Door-to-Door - 02/20/09 07:03 AM
To succeed at selling, it is critical to qualify prospects as potential clients
Persistence as a personality trait is a good thing to have.
Very often we are required to stubbornly push forward and overcome challenges and obstacles that prevent us from achieving our goals.
However, too much persistence often becomes aggression, which is not always a good thing to have.
Persistence/Aggression
Yesterday, at my front door, I experienced persistence that had become aggression...and it was not pleasant.
Specifically I experienced a door-to-door canvasser aggressively trying to sell me something that although I didn't know what it was...I knew I … (6 comments)

 
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Larry Easto

Toronto, ON

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