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followup: 12 Guidelines For Success In 2012 - 01/06/12 08:16 AM
Here are 12 guidelines for success that will help you achieve your goals for the new year. Like all success tips, these guidelines represent quick and easy starting points for making the necessary changes to achieve better results. 1. Align Your Personal and Business Goals Aligned goals means that achieving your business goals will lead to the achievement of your personal goals easily and effortlessly. The best way to bring about this alignment is to do what you value and believe in. 2. Plan to Succeed--Work Smart Not Just Hard Success in any field requires
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followup: 5 Easy Steps To Effective Prospecting - 12/14/09 04:59 AM
When promoting their services, most people focus on their own skills and abilities. Their advertising is self-promotional, touting how good they are at what they do. This approach is based on the assumption that with enough advertising, sooner or later prospective clients will believe these promotional messages and become clients. Unfortunately, most prospects...and clients...are driven by self-interest. Unless they see some benefit for themselves in promotional messages, they tend to ignore them. By redefining marketing to mean attracting prospective clients instead of simply promoting your services, the focus shifts to clients’ needs, wants and expectations and away from your skills and
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followup: The Hi 5 of Effective Networking - 07/20/09 06:26 AM
Before offering another list of tips to help with your marketing, I'd like to thank you very much for the response to my post about connecting with new niche markets. In every way, it was a record-breaker: readers, comments and visits to my website. Both in quantity and quality...it was all good. Thank you ...I appreciate your feedback and comments. What started a stand-alone blog post listing niche markets A-Z has now become a series of 3 posts (so far) all intended to help you generate new business. Since many of the ways of connecting with niche markets involve networking...either on
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Larry Easto
Toronto,
ON
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