Real estate blog entries tagged with virtual tours by Larry Easto (Real Estate Marketing Link)

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Home : Blogs : Larry Easto : Larry Easto's Blog : Tag "virtual tours"

virtual tours: The Challenges of 360 Virtual Tours - 12/01/09 05:45 AM

Yesterday I received received a contact message from my contact form on the ActiveRain network.
Kate Murray asked:
“...what challenges on-line agents face when using virtual tours and why they are not used on more properties?”
Good question.
My immediate response was to consider the relative advantages of these tours.
The advantages could include:
robust visitor-satisfying content for your website virtually unlimited showcasing of clients' properties listed for sale elimination of drawbacks of conventional open houses, such as time commitment and security issues On the other hand, disadvantages might include:
additional cost additional technical skill required limited ability to showcase … (3 comments)

virtual tours: Is Holding Open Houses Still An Effective Marketing Strategy? - 06/15/09 06:32 AM

How many open houses are a waste of time for Realtors®?
Locked Into The Way Things Have Always Been Done
Last week, I had a conversation with an acquaintance who is a business analyst.
When we were chatting about real estate marketing, he said something to the effect that most agents are locked into doing things the way they have always been done.
As examples, he offered print advertising and open houses.
He questioned how many agents continue to advertise in print media...not because it is an effective marketing strategy but because other agents are advertising there.
This idea … (18 comments)

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Larry Easto

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