Storyteller Marketing in Real Estate

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Real Estate Agent - YourStories Realty Group - MA# 9517963
What would you do today, if you knew you could not fail? What actions would you take, what would you share and how would you treat the people around you. Storyteller Marketing in Real Estate by Larry Lawfer will explore the real estate industry through the eyes of the community and it's people and stories.

ARCHIVED BLOG POSTS

2014 

Luxury Open House in Newton MA Sunday from 1-3. MLS #: 71746470 114 Shornecliffe Road, Newton MA is a 6810 square feet of living space that is both formally classic and open space.  This is a home that says, "I have made it!"  Enter this home through it's large beautifully restored dooway into a ...
11/28/2014
Taking the High Road, Your Advantage is that you are in control.  So you are trying to show your client some properties and the listing agent doesn't return your phone call.  You call again, and again and then finally the get back to you and explain how busy they are. (Yeah, right.)  You take the...
11/28/2014
Milton, MA SF Market Report, Nov 2014  This report looks at all the listings posted on the local MLS (MLSPIN).  This report does not include for sale by owners, probate or estate sales.  There were 107 properties listed in Milton MA 02186 as either Active, Under Agreement, Sold, Expired or Cancel...
11/28/2014
Agent collaboration, why not I often ask my competing agents. Here is the scene. We each compete for the same listings. Sometimes they win; sometimes I win, that is the way it goes.  There are some agencies that want to sell their own listings and not anyone else’s, so they will instruct their ag...
11/28/2014
Commission breath is a turn off to any Seller, Buyer or Prospect.  There are many indications that you have commission breath.  One of the most obvious is complaining about the efforts you have to make for a client with more needs than normal.  Another will surprise you….taking overpriced listing...
11/28/2014
Newton, MA SF Housing Report Nov 2014.  Newton is located only 7 miles from downtown Boston.  It is a diverse and historic community that is really a town made up of 13 distinct villages, each with their own schools and small town centers.  The homes run all the way down from Ultra size and luxur...
11/27/2014
Westwood, MA SF Housing Report Nov 2014 There are 90 properties that show up in the last 30 days in Westwood. They are Actives, Under Agreements (UAG), Solds, Expireds and Canceled listings.  Westwood is a town located South and West of Boston. It is a community with highly regarded schools and a...
11/26/2014
Overpriced and Underwhelming are some Sellers.  It pains me deeply when I see a good home go on the market either as a FSBO (For Sale by Owner) or with a needy agent willing to accept the Seller's valuation without paying attention to the actual market in that area at that time.  I have a propert...
11/26/2014
Newton Luxury Home report November 20 2014. This report is produced by the International Luxury Home Marketing group, of which I am a member of the select Million Dollar Guild.  These statistics are for all of the Boston market and do not reflect the statistics for any single town.  The spike we ...
11/26/2014
Newton's MA community spirit is alive.  Newton, unlike many great small cities in the US does not have a single center, instead it is made up of many smaller villages. The number of villages has changed over the years, bu the fact remains that it is as diverse a community as you can find in the U...
11/25/2014
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Larry Lawfer

"I listen for a living." It's all about you.
smartphone(617) 774-8292
local_phone(617) 964-3300
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What would you do today, if you knew you could not fail? What actions would you take, what would you share and how would you treat the people around you. Storyteller Marketing in Real Estate by Larry Lawfer will explore the real estate industry in MA and beyond through the eyes of the community it's people and stories.