I can't even tell you how many times I have suggested to real estate professionals to DIVERSIFY their business by getting some real estate INVESTING education, so that they can make money even when the market takes a dip.
I also can't tell you as soon as an agent or broker hears "investing" after the word real estate...they immediately act as if I have spit in their Kool-Aid...or have offended them in some way. Are real estate professionals so closed minded and pretentious? Is it pride? Understand that becoming an agent, realtor or broker...is a great and noble profession...not to mention lucrative when the market is great...but that training alone does not educate on the various strategies of acquiring real estate, or exist strategies ...or legal and tax strategies. Investing education not only benefits the real estate professional but also their clients.
I always get the hand wave...yeah, yeah, I know about tax lien certificates, and seller notes, probate purchases...or 1031 exchange...(those are just a few of classes offered; we offer over 35 classes in various strategies) yeah...you KNOW ABOUT them...but you don't KNOW how to actually go about executing those types of transactions. DON'T YOU WANT TO BE BETTER EQUIPPED....BEFORE THE NEXT DIP....YES, THERE WILL BE ANOTHER DIP!
You can network like a mad man or woman...
You can spice up your web page...
You can increase your web presence through blogs and postings...
You can blast your listings via email, craigslist, AR and other real estate classifieds all day long...
You can stage your homes like a professional interior designer...
You can have Beverly Hills curb appeal...
When that doesn't work AGAIN...What are you going to do? Get a "second" job to ride out the market? Duck out of the business for a while until the market is hot again? YOU DON'T HAVE TO...GET SOME EDUCATION! I'm not talking late night informercial purple book education...or weekend bootcamp seminar upselling to the "GOLD" PACKAGE education...I am talking innovative comprehensive and compelling real estate investing education, taught by practitioners making millions at what they teach...THERE IS NO HIDDEN AGENDA...BUT TO EDUCATE.
What if I told you that our education has assisted real estate professionals in earning an additional $10K or more per month? What if I told you the real estate professionals that have received our education will not be effected by any current or future "DIPS" in the market?
If you are SERIOUS....NOT CURIOUS... about DIVERSIFYING your real estate business. Contact me directly.
I am so sick of these "networking", "mixer"..."social" events where...the PURPOSE of the event is to NETWORK...now, let me just take a moment and break this down for those that just don't quite GET IT...NETWORK:A set of connections or contacts...associate or interact....NOT... I'M NOT REALLY HERE TO NETWORK I ONLY WANT TO SHOVE MY CARD IN YOUR FACE SO YOU WILL SHUT UP, I CAN TALK AND THEN WALK AWAY TO SOMEONE ELSE SO I CAN SHOVE A CARD IN THEIR FACE AND LATER WHEN YOU CALL, I WON'T RESPOND BECAUSE APPARENTLY I HAVE ALL THE WORK I NEED OR...THOUGH I DON'T OFFER THE SERVICES THAT YOU DO I'M NOT GOING TO REFER TO YOU UNTIL YOU REFER SOMEONE TO ME.
I have stacks of cards from these so called NETWORKING EVENTS and I can count on one hand how many people return my call or emails when I follow up with them the next day...many DELETE WITHOUT READING...yes the sender can see that. So tell me this...How can I refer anyone to you if you can't even return my call for a follow up meeting? LET'S CUT OUT THE PRETENSES!!! NETWORKING is not about just getting immediate business...it's about BUILDING RELATIONSHIPS...and some times that means YOU have to be the one serving others, referring to others, working with others. Some of my best clients I have referred people to their businesses be it a restaurant, a hotel or a lawn service, etc....WE ARE IN A PEOPLE BUSINESS....ACT LIKE IT! If you have had a bad "networking" experience...GET OVER IT and get a better quality of networking individuals....individuals that UNDERSTAND the NETWORKING CONCEPT. When it is applied correctly...we all not only SURVIVE we THRIVE!
As I said before....LET'S STOP WORKING IN SILOS...DIVERSIFY...CONNECT THE DOTS...Let's ma
ke profits TOGETHER! My Grandpa used to tell me "A closed mouth does not get fed." As a child I really didn't understand what he meant. But as an adult it is crystal clear. I can't help you if you don't open your mouth and let me know.
YOUR NETWORK IS YOUR NET WORTH!....So I ask....HOW IS YOUR NETWORK?
Anyone who has read my profile knows that I am BIG on investing EDUCATION. I own and operate an investor agency and offer the MOST COMPREHENSIVE and COMPELLING investing education in the COUNTRY...BAR NONE. I spend a large portion of my day educating ADULTS on available CASH FLOW, ACQUISITION STRATEGIES, LEGAL STRATEGIES, TAX STRATEGIES, ETC., many of them trying to DIG themselves out of a financial hole or prevent themselves from falling into one.
The current market tells us that there is much to learn before one decides to invest in real estate. There is a saying that "Ignorance on fire is better than knowlege on ice."....NOT SO IN REAL ESTATE INVESTING...just a 10% mistake can mean losing your shirt after one transaction gone bad...THUS THE CURRENT MARKET.
If financial literacy was taught as early as kindergarten, the current market could have been avoided. Traditional schools teach us the denomations of money, how to count money, how to add, subtract, multiply and divide money, how money moves the economy, how to calculate exchange rates...Higher education teaches how to MAKE MONEY through career trainng...but it does not teach us how to build our money or make it work for us....it DOES NOTHING to increase our financial literacy...it does not teach us HOW TO BUILD WEALTH.
My 7 year old.
I recently had an opportunity to be a part of Career Day for my son's 2nd grade class. I stood in front of 20, 7 and 8 year olds and explained equity, cash flow, appreciation and the buy and hold strategy...their eyes were GLUED to the white board as I explained each and put practice scenarios on the board. Not only that... they quickly grasped all concepts and were EXCITED to learn.
Robert Kiyosaki, author of Rich Dad Poor Dad tells us that ...How you MAKE your money is not as important as what you DO with the money that you make. If our financial IQ's were raised as children and we were exposed to wealth building principals as children and the foundation of our dealings with money was taught and not learned from our parents...many of us would have a better financial outlook in the current market.
Raise your child's financial IQ...But be sure to raise yours first!
Remember the 80's?...the Rubik's Cube, playing Pac-Man, watching The Breakfast Club for the nth time, or my personal FAVs...FERRIS BUELLER'S DAY OFF and FLASH DANCE...big hair, Aqua Net hairspray, mohawks, too much make up, muscle shirts, leg warmers, neon everything, Swatches, IZOD, Vans, listening to WHAM, MADONNA,TEARS FOR FEARS, SHEENA EASTON, WHITNEY HOUSTON (pre-Bobby Brown), DURAN DURAN, PAT BENATAR, CHICAGO...I can go on and on...Yeah I love the 80's!...Of course I did... I was a teenager back then...not a care in the world.
But folks we were in a serious recession back then... there was nothing fun about it...of course at the time I knew nothing about it....a mere teenager, anxiously waiting to be asked to the next school dance... I digress....YES FOLKS A RECESSION! ...and believe it or not a large percentage of the MILLIONAIRES we have today...were MADE back then. You see the savy and ambitious would be investors, were just smart enough or just dumb enough to position themselves in front of the real estate market when is was at its lowest so when it peaked...so did their investments...and they made MILLIONS...HAND OVER FIST.
KNOCK, KNOCK...HEY IS THIS THING ON? Do you see a simularity between the 80's market and TODAY! Thing of it is...now we have better loan products and people still aren't buying, we have lower interest rate...people still aren't buying...So I have to ask...WHO WANTS TO BE A MILLIONAIRE? Just look out your window...down your block...it's like COSTCO out there...INVEST! Get education for yourself and your clients on how to invest in real estate...THE RIGHT WAY...don't just know your way around a contract...get asset protection education, tax and legal strategy training, learn how to grow your true self directed 104K and IRA tax free and capital gains free...and so much more, it's not enough to provide market analysis and BPO's. REAL ESTATE PROFESSIONALS LEARN TO BE A CONSUMER OF YOUR OWN PRODUCT...I can't tell you how many agents, realtors, brokers, appraisers, loan officers...DO NOT OWN A HOME OR AN INVESTMENT PROPERTY...Be a product of the product. You should be LIVING and SELLING the DREAM. If you are not exploring this option as a real estate professional you are doing yourself and your clients a disservice.
ACTION OVERCOMES FEAR! MILLIONAIRES ARE BEING MADE RIGHT NOW. Do you have it in you to TAKE ACTION?...Will you have wished you bought 20 homes 20 years from now? For the nay sayers...I'll just say "I told you so." right now.
The more you resist the...the faster you are consumed. Every marketing aspect of EVERY industry is turning to the internet or other electronic media for advertisement and sales. More and more enterprises drive their current and would be clients to their website instead of one on one contact. And get this...a large majority of consumers prefer this type of exposure to products...EVEN REAL ESTATE. Heck, 70% of cars are purchased this way already. Real estate professionals...DIVERSIFY OR DIE!
The need for real etate professionals to assist people to acquire property lessens each year as the caliber and quality of real estate investing education increases and with companies like The Investor Concierge offering up properties on a silver platter. Real estate agents will soon be a thing of the past. Properties on The Investor Concierge site NEVER hit an MLS. They have scanned in BPO's, and/or 3rd party appraisals, 20-40 pictures of the property, neighborhood analysis, market analysis, projected cashflow, and have a loan in place if you need one. The highly regulated Real Market Experts (which provides properties for this site) will, FIND IT, FIX IT, FUND IT, TENANT IT AND MANAGE IT! Not only that...all the properties on this site, CASH FLOW AND HAVE POSITIVE EQUITY...You pretty much..."CLICK A MOUSE AND BUY A HOUSE!", $350 reserves the property, you get a call from the franchise partner to discuss your investment strategy and funding source, paperwork is overnited to you, escrow is opened, loan is funded and escrow is completed. It's THAT simple. All without a buyers agent. Check it out, it's CRAZY! http://www.investorconcierge.com/ click on the GUEST button and you can view the last 20 pending transactions.
STEP UP YOUR GAME LADIES AND GENTLEMEN...It is coming for YOU! Prepare to be assimilated...get plugged into the web... the internet...into other electronic forms of advertising and marketing...into education that will broaden your skill set and investing strategies for youself and your clients.
YOUR WHY...is the most important advocate of whether or not you will succeed or fall short in your business.
Why did you decide to become a real estate agent/realtor?
Why did you decide to become a broker?
Why did you choose the profession you're in?
To succeed at ANYTHING IN LIFE... you must know and resound from the depts of your very soul with your WHY...that failure NEVER becomes an option. Your WHY will be the mass of your success. If you haven't figured out what your WHY is...you probably have fallen short already...or on your way.
Take some time to figure out what your WHY is; and determine why it is so important to bring it to fruition.
Now I know many will immediately say their WHY is...MONEY...but I ask; Is it the MONEY?...or...What the money can DO FOR YOU?...and if that's the case, who or what is benefited? Because that is your true WHY.
Your WHY must be so HUGE that nothing can stand against it! Connect with your WHY everyday. Make it the foundation on which you are building your success.
A large portion of real estate professionals have lost sight of their WHY!...or their WHY is just not BIG enough. Because the reason why you got into this profession should be the same reason why you should find a way to STAY IN IT. No matter what profession you choose, if your WHY is not defined and not BIG enough...you will fall short at anything you venture into.
My WHY is my four beautiful children; my wonderful parents who raised me right and who I want to give back to; to alleviate the homelessness among youth in California (we currently have the highest youth homelessness rate in the country); my WHY is to never have to say "I can't afford it." to my children...My WHY is my ARMOUR for the day...and it WILL BE MY VICTORY WHEN THE BATTLE IS WON!
If you are a real estate professional stuggling to keep your head above water...LISTEN UP! More real estate professionals than you think ARE STILL MAKING GREAT MONEY!...and with the right education YOU CAN TOO!
What if I told you the real estate professionals (agents, brokers, realtors, appraisers, loan officers) that have taken part in my education and business opportunity are now making over $20K per month would it be worth your time to learn more? What would even an additional $10K per month mean to you, your family...your business? Would it be the difference between closing your doors and getting a "job"...or keeping your doors open, supporting your family and even building your business?
Now, I don't have to tell you the state of the market, just take a look at your commissions...or lack there of...take a look at the empty desks in your office...that's if you're still in an office. Do you feel like you are the only survivor left in a sinking ship...barely surviving by bailing water out a bucket at a time...knowing it's only a matter of time before your efforts are overcome and you go down with the ship? IT DOESN'T HAVE TO BE THAT WAY. If you are open to a lucrative business model involving real estate investing that can put an extra six figures in your back account this year, than we need to talk.
Let me ask you...What is the difference between a COST and an INVESTMENT? If you can answer that question correctly than you understand the value of education. You should always EXPECT a return on EDUCATION...because it almost always PAYS! Understand that 1% of the 1% of the wealthy made their money in real estate investing and business ownership (many business owners hold or invest their money in real estate).
Many millionaires were made in the 80's recession. Now think about this...some analysts predicted the state of the current market...very similar to the times experienced in the 80's...why not position yourself to be the next millionaire as many did back then. I have the education to take you to the next level of your real estate business. Answer this..."Are you a millionaire?" (no) "Would you like to be?" (yes) "WHEN?" (NOW) With the right education you can be well on your way to changing your life...your family's life...your business. Don't get caught in the wake.
If you would like to learn more about our education log onto:
If you always do what you have always done...you will always have...what you have right now! If you want a different result...sometimes you gotta do something DIFFERENT!
With the current mortgage crisis and real estate in many areas across the country in damage control mode...real estate professionals continue on with a "business as usual" attitude, marketing and soliciting the way they always have...making no money and eventually (many already have) walk away from their license.
Isn't doing the same thing over and over again; expecting a different result the definition of INSANITY?
YES, the market will eventually recover. YES, in the near future real estate professionals will start making the money we used to...but what about arming yourself with the one thing that no one can ever take away, regardless to whether the market is up or down? What about exposing yourself to EDUCATION that will equip you with the ability to diversify your business opportunities and CREATE lucarative acquisitions for your business, without having to wait for the government BAIL OUT?
I believe that a large portion of agents, brokers and realtors, still have an employee mentality...WAKE UP, YOU ARE IN BUSINESS FOR YOURSELF...TREAT IT AS SUCH! It's no secret the higher your education level the more money you make. Now there are exceptions to that statement, but on average this statement is true. In business if you want a salary increase most people go back to school to further their education and or degree so that can be monetarily compensated for their superior educational background...right? So should real estate professionals. These days it's not enough to know principles, practice, escrow and finance; it's not enough to know how to market, list and show a house; in this market curb appeals is not enough...We need diversified education...Thinking "outside the box" is not enough...We need to turn that box into a circle and connect the dots. Stop working in silos and diversify through investing education and collaboration...learn to be a consumer of your own product (real estate)...there is enough money for EVERYONE if we do this. Those that are surviving the market are diversifying their business by learning how to do short sales, REO's or Subject To's other acquition techniques...this type of thinking is for those who are ready to create their own success in this market.
Let's get real...real estate professionals became real estate professionals for 1 of 3 reasons:
1) For the money...or the potential to make great money.
2) Because they love working with people and enjoy assisting people in achieving the American Dream of homeownership.
3) Both
Right now....most of us know that number 1 is the most important reason, as some of us get part-time jobs or go back to work in a different industry... as we watch family, friends and colleagues bow unwillfully...but gracefully out of an industry that was once so good to them.
What are you going to do? Are you willing to stop the INSANITY?