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cold calling: I'm an Internet Consultant, Not a Telemarketer...There's a Difference - 03/25/10 05:16 AM
HEY TELEMARKETERS!!  READ JEFF'S POST AND TAKE HEED!!
We're not fooled by your phony friendly salutation, "How's your day going?"
GEEZ!  Red flags all over the place!! 
Do you seriously believe that the average home buyer contacting us about our real estate services would begin a conversation with that question??  That hasn't happened in all my years of real estate sales.
Get real.  If you have any thing to offer us, be honest about what you're selling.  If what you have to offer is too embarrassing to you to describe directly, perhaps you're in the wrong business or are pushing a worthless product … (12 comments)

cold calling: PULL ADVERTISING vs. PUSH ADVERTISING - 02/21/07 02:31 PM
IT ISN'T NECESSARY TO HAVE SYMPATHY FOR THE COLD CALLER.  THE decision to practice PUSH advertising leaves the PUSHER vulnerable to having the person you called hang up on you.  Sometimes it's the only way to stop the conversation.  The COLD CALLER interrupts your schedule, keeps talking and when you say "good-by" and hang up the phone, they accuse you of hanging up on them.  We're not hanging up.  We're simply ending the conversation.  The rudeness isn't on the part of the person ENDING the conversation.  The rude behavior is from the person COLD CALLING you to sell you something. 
It's … (41 comments)

 


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