marketing: Are We Kidding Ourselves About The Value of Social Networking? - 12/01/09 06:18 PM
Is social networking an excuse for real face to face communication? 
OK, I know this isn't a popular stance, especially since we are all "cutting edge professionals" and all that.  However, I am having serious doubts as to the overall value from social networking vs. good old fashioned face to … (183 comments)

marketing: The Emotional Aspect of Moving - Helping Buyers Get Unstuck - 05/27/09 09:03 PM
I have been providing marketing assistance to help a local builder sell condominium units in a new development in our area.  I have designed a print and online advertising campaign, created an effective drip marketing campaign, designed a website, blog and online newsletter to capture search engines and to keep buyers … (6 comments)

marketing: Follow Through - It's Harder Than It Looks - 04/20/09 08:59 AM
I took tennis lessons years ago and remember spending hours just trying to hit the ball in the general direction of where I wanted it to go.  My instructor was relentless. "Step, arm back, step, swing, step, follow through."  It took me quite a while to learn the importance of following … (2 comments)

 
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Liz Provo

Easthampton, MA

More about me…

Mass Marketing Resources

Address: 13 Knight Ave., Easthampton, MA, 01027

Office Phone: (413) 539-7950

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Mass Marketing Resources is an advertising and marketing service that provides cost-effective marketing solutions for small businesses in Western Massachusetts. We work extensively within the real estate industry, helping home builders / developers and investors market new construction and existing homes, as well as helping consumers who wish to sell using alternative real estate models, or FSBO for-sale-by-owner).


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