home staging: It's Not You, It's Your Books...
- 03/30/08 02:20 AM
What are you telling your buyers? Back in the 1960s movie theaters used subliminal messages aka suggestions to nudge movie goers to purchase goodies at the snack counter. Images of popcorn & drinks were shadowed across the movie screen! Make mine buttered! Subliminal messages are still going strong...check out this article in the New York Times It's Not You - It's Your Books http://www.nytimes.com/2008/03/30/books/review Home sellers send messages to their buyers - whether they plan it or not! There are the usual messages such as clutter, decorations, collections, etc. What do their books and magazines say: Here are a few titles Decorate To Sell has viewed on the road... Disclaimer: These are all … (9 comments)
home staging: Who do you rent furniture from?
- 07/26/07 10:46 PM
Who do you use for furniture rental We have an alliance with several l"high end" consignment shops along with a small furniture company. ance with several "high end" consignment shops along with a small furniture company whose samples we use. AFR loves Stagers. They have expanded their home Staging Division. Does AFR have plans to use their own in-house Stagers?
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home staging: Is it an alarm clock or an invitation?
- 03/26/07 12:34 AM
Monday morning! Whoa! I was up till 2:00 AM last night reading active rain! Can't seem to get enough of it! And now, Monday! How do you get yourself up and at 'em? I attended a conference a few weeks ago and the speaker (I'll have to look his name up) was great! It is very had to get yourself psyched in a negative world and as a small business owner. He said when your alarm clock goes off in the morning do you moan and groan? Or do you look at it as an opportunity to success? Is it a reason … (4 comments)
home staging: Color me Staged!
- 03/25/07 03:47 PM
Color is amazng. In real estate especially! Statistics tell us that yellow houses sell faster than other houses! Are you prepared to discuss color with your homeowners and Realtors?What do you say when Realtors ask you about color?Do you have color chips available for their selection?Do you dismiss any questions regarding color?Is color the differentiator for the house you are currently staging?Is color a business differentiator for you and your Staging business?Have you added color consultations to your staging business yet?Real estate - the business that is dominated by statistics, interest rates, cma's, credit scores, multi-million dollar producers! But what sells the house? Emotion! And … (5 comments)
home staging: Do you Google? What is your favorite news alert method?
- 03/25/07 12:31 PM
Google works great for staging - outside of getting construction notices for fabricated staging for buildings - it also brings some wonderful people to your door! Craig Schiller (you are fabuousl) via Google Alerts dropped by today - here is the link courtesy of American Chronicle! Thank you Craig! You are the best for bringing us together!
home staging: I am Stager! Hear me Roar!
- 03/09/07 06:15 AM
I am Stager! Hear me Roar! As a Stager we love the Staging Work! However, marketing to Realtors is not the easiest because Realtors are hard to change! And Staging is Change! To get Realtors to offer change to their homeowners - Let's take Charge! And, with thanks to Floyd Wickman and Sweathogs, I offer the following: "If you repeat an affirmation often enough and with enough belief it will become true." Floyd Wickman. Sounds like the Secret doesn't it? Floyd has an affirmation for Realtors who take his class. I have tweaked it for Stagers. (With thanks to Fran Jeffers!) I am an Expert Stager. … (10 comments)
home staging: Find your niche and become the Staging Expert!
- 03/05/07 11:50 AM
Bay State Realtor is the Mass Assn of Realtors trade magazine and is always filled with great articles. The March/April issue arrived at my mailbox today and it has a wonderful article: 7 Great Ways to prove your worth. This article is directed at Realtors, but if you read between the lines and it speaks to Stagers, too! #2 on this list is finding a Niche. Many Stagers forget that they need to find a niche - just like Realtors! Many Stagers struggle to get their business going and growing. They do presentations at real estate offices and nothing happens! If Stagers step back and consider that it is impossible … (4 comments)
home staging: It is so conventional - or is it?
- 02/27/07 12:04 AM
Making a commitment to your work, life and career are part of the investment we make in being Stagers. Part of that commitment is continuing education - and what better place to sharpen our skills as professionals than at a convention - whether it is StagedHomes.com convention in Chicago, IRIS convention in Nashville, or NARs past convention in New Orleans, or in my area the New England Realtor Convention in Vermont, or the Mass Assn of Realtors in Boston, MA Each of these conventions require a commitment from us professionally and a commitment from our family while we are away. Our family's commitment while we … (8 comments)
What are you telling your buyers?
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