I have a very talented and smart client. She recently made a significant life change upon her retirement by leaving Toronto to move to Collingwood to live a quality lifestyle. This gal purchased a run-down condo that had the right bones, a fabulous location and a good price. Then she set her mi
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10/29/2008
After looking at the basics of selling in the first two posts on marketing luxury homes, it's time to consider some specific actions. We know that the single most important tool today is the internet. When a property is listed in the Multiple Listing Service, it automatically appears on the publi
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10/27/2008
After you have established the right asking price, have prepared and staged your luxury home, it's time to begin marketing the home for sale. Remember the question most sellers ask is "Will you advertise my home in the Globe & Mail?" Let's think about that. What we want to find is a suitable bu
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10/27/2008
Many of the rural properties in South Georgian Bay get their water supply from wells, be they dug, drilled, bored or sand point wells. Whenever I list such a home for sale, I always take a water sample at the outset. Quite probably, any offer that comes in will include a buyers requirement for o
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10/19/2008
If you are thinking of looking at property for sale in Collingwood, then you know how important location can be. Living close to a park or near the waterfront will add a big premium to the price tag but for some, it may be well worth it. One of the nicest parks in Collingwood surely must be Suns
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10/14/2008
"Will you advertise my home in the Globe & Mail?"That is probably the most common question sellers of upper-tier homes ask wme hen we discuss a marketing plan for selling their home. But is it the right question? As mentioned in a previous post, there has been a dramatic increase in the number o
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10/12/2008
Many people who own secondary properties in vacation country like to rent them out from time to time to cover overhead costs associated with owning such a property. That may get a little more difficult soon. The Town of the Blue Mountains has been discussing the issue of short term rentals for s
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10/03/2008
Just a few years ago, it was pretty rare to see a home sold for over a million dollars in South Georgian Bay. Today, there are 1-2 luxury home sales each month and we're starting to see homes topping two and three million dollars. One property in the area is listed for far more. Luxury homes of
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10/02/2008
