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luxury homes: Marketing A Luxury Home in Collingwood ~ Blue Mountain; Part 3 - 10/27/08 01:03 PM
After looking at the basics of selling in the first two posts on marketing luxury homes, it's time to consider some specific actions.
We know that the single most important tool today is the internet. When a property is listed in the Multiple Listing Service, it automatically appears on the public REALTOR.ca site which is one of the most heavily visited websites in Canada. Listings will also usually appear on the Brokerage website and agents personal website if they have one. In most cases, all of these three places will have the same information but, it's just not enough for a luxury … (3 comments)

luxury homes: Marketing a Luxury Home In Collingwood ~ Blue Mountain; Part 2 - 10/27/08 12:38 PM
After you have established the right asking price, have prepared and staged your luxury home, it's time to begin marketing the home for sale.
Remember the question most sellers ask is "Will you advertise my home in the Globe & Mail?"  Let's think about that.  What we want to find is a suitable buyer.  Less than 5% of buyers can afford an upper-tier home and even fewer (less than 1%) of buyers in South Georgian Bay buy a property valued at over 1 million dollars.  Where are those buyers and how do we find them?
I can hardly imagine someone sitting … (0 comments)

luxury homes: Marketing A Luxury Home For Sale; Part 1 - 10/12/08 11:06 AM
"Will you advertise my home in the Globe & Mail?"That is probably the most common question sellers of upper-tier homes ask wme hen we discuss a marketing plan for selling their home.  But is it the right question?
As mentioned in a previous post, there has been a dramatic increase in the number of luxury homes built in the Collingwood ~ Blue Mountain area over the last several years.  Generally, the top 5% of our market would be homes with values over $550,000.  These would represent about 80 to 90 homes sold each year in our South Georgian Bay marketplace and … (0 comments)

luxury homes: Selling A Luxury Home in Collingwood – Blue Mountain - 10/02/08 07:02 PM
Just a few years ago, it was pretty rare to see a home sold for over a million dollars in South Georgian Bay.  Today, there are 1-2 luxury home sales each month and we're starting to see homes topping two and three million dollars.  One property in the area is listed for far more.
Luxury homes often take more than a year to sell even in a strong market.  Currently in our area, there are 34 residential properties for sale ranging in price from $1,000,000 to $9,985,000.  In the last six months, there have been 8 sales so, at the current … (3 comments)

 
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Marg Scheben-Edey - Collingwood, Ontario

Collingwood, ON

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RE/MAX four seasons realty limited

Address: 67 First Street, Collingwood, ON, L9Y 1A2

Office Phone: (705) 446-1762

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