Real estate blog entries tagged with direct mail by Mark Boyd (Self)

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direct mail: A Quick Tip For Your Direct Mail Efforts - 06/19/08 07:45 PM

A big "thank you" to Duane Peterson of Koenig & Strey in Chicago for this suggestion for your direct mail efforts:
Remember the allure of a commemorative stamp.
Remember, your direct mail efforts are focused on human beings, and what can appear to be an afterthought can in fact be the … (4 comments)

direct mail: Effective Direct Mail...A Video - 05/15/08 08:08 AM

We all want to be immune to trends and despite the negative perception many of us have about direct mail, it remains an effective marketing tool when used properly.
I have a 5-and-a-half minute video to show you a direct mail effort that worked on this jaded marketing guy...and most importantly … (1 comments)

direct mail: Direct Marketing That WORKS...A Video - 05/14/08 08:00 PM

direct mail: How To NOT Become Junk - 04/02/08 08:34 AM

One of the most fascinating things in the evolution of sales is the pollution of sales tools. Name one good communication tool for salespeople, and I can guarantee that tool has been abused.
The Do-Not-Call List exists because there have been too many people over the years who have abused the privilege … (2 comments)

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