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lead management: ALERT! The Purpose of a Lead Management System is.....CONVERT! It is NOT for Data Storage!! - 10/04/10 01:01 PM
In my last post about lead management, I identified the top 3 things your lead management system should do. If you can't do this with your current lead management system, then you are not going to produce the results you should be. Leads cost money; in effect, not following up is flushing money away. Thousands upon thousands of companies exist in hopes that YOU will be the next Realtor to flush your money down the toilet into THEIR bank account, while you cross your fingers for a closing. Goal for upcoming year: Just say NO to dumb dumb lead management!
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lead management: Efficiency Boot Camp 101 : Hem and Haw Not Welcome! - 09/27/10 11:11 AM
 
If you are a Realtor and are struggling in the current market, and you have not read the oldie but goodie 'Who Moved My Cheese', go get the book RIGHT NOW! Especially if you find yourself complaining about one or more of the topics listed below:
There are too many distressed property owners, and I can't seem to make money off of them. Servicing a bunch of Short Sales is too much of a hassle, and REO properties involve too much out of pocket expenses There aren't enough Buyers. My lead sources have dried up My team is not motivated … (3 comments)

lead management: Strategic Organizing - Drip Campaigns and Lead Status - 08/31/10 01:35 PM
 
Congratulations! You have leads, and they need managed! This is a GOOD thing, although frustrating at times. Leads today can turn into a closing 3, 6, 9, 12 months from now, and you need to have a system in place that keeps your prospects interested in YOU. Never before have consumers had so much access to real estate and transaction information, it's easy for them to think they don't need you anymore. Or perhaps they feel Realtors are a dime a dozen and see no need to stick with anyone in particular at the moment. Your drip campaign is your … (7 comments)

 
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Markelle Harden Real Estate Virtual Assistant

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