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new leads: Half of 2009 is Gone, How Much $$ Have You Wasted? - 06/19/09 10:33 PM
Recent NAR statistics show that over 40% of Buyers and Sellers selected their Realtor based on the recommendation of a friend or family member, a Referral. Aaaah, lovely referrals! Don't you just love it when your phone rings, and someone is just so happy to talk with you, because so and so said you were the BEST REALTOR EVER and they can't wait to meet you??
 
 
Given the feeling that you get when this happens, WHY are you still flushing money down the drain on things like Just Listed/Just Sold Cards, flashy postcards that get thrown in the trash, or worse … (0 comments)

new leads: What Are Your Statistics for New Business? - 03/25/09 01:38 PM
According to the NAR 2007 Member Profile, Realtors® receive a median of 25 percent of their business from previous customers and clients, which means that three out of every four clients come from new leads.

Did you track the source of your closed transactions in 2008?Did they come from advertising, online presence, a referral, an open house or a listing call? If you know the source of your leads, good for you! Now the challenge is to change that statistic, so that your marketing costs are lower in 2009 but new leads continue to come in.
You haven't a clue? It's not too … (3 comments)

 
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Markelle Harden Real Estate Virtual Assistant

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