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book marketing: Win A Donald Trump Autographed Book - 05/03/09 08:50 PM
I guess my post last week Advice For Real Estate Agents, New Contest and Free Events didn't get noticed...I know there are some Donald Trump Fans on Active Rain who would like to get a free signed copy of Donald Trump's newest book.  So here are the details:
Mr Trump's new book Think Like a Champion is now in stores.  In true Trump style Mr. Trump is challenging his readers to think like champions.  To help get people in the right mindset the Trump University team created a new contest.  Read all the details in Donald Trump's post Champion Challenge From … (6 comments)

book marketing: The Week Ahead: Trump University [May 4 - 10] - 05/03/09 07:58 PM
 
In true Trump University fashion this week is jam packed with all sorts of events, webinars and new programs.  Take a minute and find a local event, sign up for a webinar or one of our live training programs all taking place this week at Trump University:
Attend a Free Real Estate Investment Classes at either of the following locations:

Hartford, CT/ Springfield, MA May 4, 2009 - May 6, 2009 Learn More and Register Here » Orange County, CA May 4, 2009 - May 7, 2009 Learn More and Register Here » Visit the site for a full … (0 comments)

book marketing: Advice For Real Estate Agents, New Contest and Free Events - 04/26/09 09:40 AM
Advice for real estate agents: Earlier this month Mr. Trump started taking questions from his fans, clients and readers.  All the details were posted in Questions for Donald Trump. 
One of the first questions he choose to answer was from a new real estate agent.  Read the question and Mr. Trump's answer in Advice For New Real Estate Agents.   I am sure some of you have additional advice for this agent.  If you do, please share you advice by leaving me a comment and I will pass it along.
New contest: Mr Trump's new book Think Like a Champion is … (0 comments)

book marketing: Always Interesting - 02/01/09 09:34 AM
One of the first things I did after returning from vacation was check on Trump University's SEO standings.  We have people working on our natural search but you can't take anything for granted with Google... Two listings caught my attention that I had not seen on the first or second page results in the past.  They were both listings from Amazon for Trump University books.
Trump University Wealth Building 101

 
Trump University Entrepreneurship 101

 
In the past we ran marketing programs to promote these books but it has been months since any of them were active.  … (4 comments)

book marketing: An Open Thank You Note To Margaret Rome - 01/04/09 04:40 PM
Before I get to the thank you note just a quick introduction and background for my readers.
If you don’t know Margaret Rome take a minute to get to know her through
her websites, her book Real Estate the Rome Way and  her blog I first met Margaret though a connection on Active Rain (thank you Carolyn Tann-Starr) when I was looking for help to promote our new Commercial Real Estate book. Margaret is a true giver never asking for anything in return. Having read her book I now know why she is so successful. I encourage you to reach out … (8 comments)

book marketing: Marketing a Commercial Real Estate Book - 11/19/08 12:57 PM
If you look at the post I reblogged yesterday you can see we launched a new book. C Tann-Starr took the initiative to share the info with the AR community (thanks again).  Today (and I probably should have done this a few days ago...) I wanted to share some of the behind the scenes info on our book marketing effort and ask for your help.
I have participated in a number of book launches over the years. But this one is shaping up to be different. When we checked the Amazon ranking for Commercial Real Estate 101a week or two ago … (26 comments)

book marketing: Exclusive Interview with Rohit Bhargava on Personality Not Included - 03/30/08 09:56 PM
A couple of weeks ago I was researching marketing blogs (more on that in another post) when I was directed to Rohit Bhargava’s Influential Marketing blog. I guess timing is everything since one of the first posts that caught my attention was about his new book Personality Not Included. He is forgoing traditional marketing to promote his book and instead issued a challenge to his readers which I accepted. He was looking for 50 bloggers to interview him via email and to post the interviews on their blogs. His marketing plan comes down to 50 blogs with 5 questions each to help spread the … (6 comments)

book marketing: Marketing Study The Age of Conversation Bum Rush - 03/29/08 09:06 PM
This post is not about real estate marketing but a social media marketing effort that is going on across the web right now. In the last week I have found two book marketing efforts that both offer unique approaches to marketing.  Today is the book launch for The Age of Conversation. What makes this marketing effort so interesting is that the whole marketing plan revolves around social media. The authors named their effort 'The Age of Conversation Bum Rush'.  The goal is to get people blogging, podcasting, twittering, digging, social book marking and emailing friends etc to help get the word out.  Ultimately if this is … (0 comments)

 
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Josef Katz {Marketing Maestro}

Manhattan, NY

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Education Marketing and Direct Response Marketing

Address: New York, NY, 10024

Cell Phone: (201) 921-3292

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