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seth godin: Seth Godin Fan Club - 12/15/08 12:53 PM
OK Seth Godin Fans and you know who you are. 
You:
Read his blog daily; Buy multiple copies of his books and give them to friends, family and coworkers;  Own a Seth Godin action figure (pictured here and yes I own one);  Hang on his every word (OK that is a bit much); Quote his work in meetings or blogs; Are a Tribes member; Authored a Squidoo lens or two; or just think he has an interesting way of approaching marketing and business If you are a fan then this is good news for you...We now have a group on Active … (12 comments)

seth godin: Gift Giving and Giving Back - 11/27/08 10:23 AM
Today I am spending some time catching up on blog reading and one by Seth Godin caught my eye.  He posted a holiday shopping guide and one recommendation was not to buy from big brands or big stores.  The reason he gives is that they don't care about you, or the things you care about and that there are alternatives to every 'big' category.  Toms Shoes is an alternative to the shoe category and they have an interesting mission.  Watch this video for more info.
 

 
Interesting right?  Great video too.  I was moved to grab one of their … (9 comments)

seth godin: Seth Godin says stop selling real estate - 02/22/08 07:11 AM
Seth Godin is a great thinker and one of my virtual mentors through his books and blogs.  He had a great post about a recent presentation he gave to a group of real estate agents.  He told the crowd to stop selling real estate.  You should read the blog to get the full story but I think everyone on Active Rain probably falls into what he referred to as Plan B.  As agents and brokers you are already selling real estate differently then the majority of real estate professionals and understand the value of educating people.  
Here are a few of … (12 comments)

 
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Josef Katz {Marketing Maestro}

Manhattan, NY

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Education Marketing and Direct Response Marketing

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