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The downfall of the "Lead Generators" - 06/30/06 08:14 PM
The other night I was reading a post on Joel Burslem's real estate marketing blog which I replied to but also felt like would make a good topic for this blog. Basically he was questioning the advertising revenue model that Zillow has adopted and wondering if it made more sense for them to position themselves as a lead generator such as House.com rather than a "Media Site". He felt that Zillow was essentially biting the hand that feeds it, by depending "entirely on advertising monies from Realtors to sustain its business model, and yet clearly is in the business of providing the tools for
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The ActiveRain Addiction - 06/28/06 08:14 PM
I guess maybe it's just my obsessive personality (my wife and friends will verify) but I'm finding myself addicted to watching what is going on within the ActiveRain Real Estate Network, not on a daily basis, but more the along the lines of an hourly/minutely/secondly basis. There are two computers at my desk and one always seems to be tuned to some status page within the network. I'll be working and then all of the sudden out of the corner of my eye, the screen changes... Another person registered, someone made a blog post, or maybe a pixel seemed to jump for a second. Then I'm compelled to
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Matt Heaton
Bothell,
WA
More about me
Timu Corp - CEO, ActiveRain - Co-founder
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My ramblings about growing ActiveRain, the real estate industry and something I follow very closely, credit markets. Why "The ActiveRain Addiction"?
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