Real estate blog entries tagged with lead management by Matt Heaton (Timu Corp - CEO, ActiveRain

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Home : Blogs : Matt Heaton : The ActiveRain Addiction (Matt Heaton) : Tag "lead management"

lead management: Lead conversion and changing lead definitions - 07/30/06 02:09 PM

One of the ongoing themes at the Inman Real Estate Connect conference was how to turn and Internet generated lead into closed deals. While in the past there had been a huge emphasis on simply generating more leads, it is now on how to turn a lead into a closed deal. I heard several people say, "My company is generating hundreds of leads per week, but we don't know what to do with them." There are two approaches you can take to this problem.
Improved lead generation:
There has been way too much emphasis on the quantity of leads generated as opposed to quality. This was … (22 comments)

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Matt Heaton

Bothell, WA

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Timu Corp - CEO, ActiveRain - Co-founder

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