real estate industry: Why lead aggregation is a dead business model in real estate - 12/12/06 02:27 AM
One of my first posts on ActiveRain was title, The downfall of the "Lead Generators" and I wanted to revisit the topic. Over the last several months I've heard lots of people question whether companies like Zillow, Trulia, Move and Google will switch to a lead generation model as opposed to advertising once … (45 comments)
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real estate industry: The fear of Trulia - 11/15/06 12:04 AM
Ok, so now that I'm back from the NAR conference I can actually find some time to blog. I was pondering the following question on my flight down and thought that it would make a good post/question.
The real estate industry typically approaches new "real estate technology" companies with a lot … (32 comments)
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real estate industry: Comments on real estate listings - Followup - 08/19/06 06:24 PM
A little over a week ago I wrote a post on how Zip Realty was now taking a semi Web 2.0'ish approach of allowing consumers to rate and provide comments on their real estate listings. My basic thought was that it simply wasn't going to work, for a couple reasons. A house unlike other products … (7 comments)
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real estate industry: Hats off to Ardell of Rain City Guide - 08/19/06 06:01 PM
I just wanted to congratulate Ardell DellaLoggia one the bloggers over the Rain City Guide for being selected as one of the Top 10 Women Real Estate Bloggers. I really enjoy her blogging style, she calls the issues like she see's them, no beating around the bush. Whether you agree with her or … (3 comments)
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real estate industry: Carnival of Real Estate #5 - 08/14/06 11:52 AM
Just a heads up, the August 14th addition of the carnival of real estate is being hosted over at Brownstoner. For those of you that haven't heard about it, it's a way to highlight the best real estate related blog posts each week. Each week its hosted by a different real … (5 comments)
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real estate industry: Inman: Real estate technology takes off - 08/08/06 01:58 PM
Inman news just put out their first article of a three part series on "what industry insiders and participants expect will drive change and technology development in the next few years". The first article titled "Carpe diem: Real estate tech takes off", seemed to narrow the focus onto how these insiders see technology innovation … (9 comments)
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real estate industry: Consumer feedback on listings at Zip Realty - 08/06/06 12:22 PM
Jessica Swesey over at the Inman blog writes, about how Zip Realty has announced a new customer home review feature as part of their listings search. The concept basically allows consumers to provide comments and ratings on the home listings provided through their site. You can rate homes on a variety of attributes … (11 comments)
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real estate industry: Real estate looks more transparent in crystal ball - 07/31/06 04:40 PM
I was going to write up a good summary of what was being said at Inman Real Estate Connect about how consumers will find listing data in the future. But Inman News put up a good summary today titled "Real estate looks more transparent in crystal ball"
I tend to agree … (1 comments)
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real estate industry: Lead conversion and changing lead definitions - 07/30/06 02:09 PM
One of the ongoing themes at the Inman Real Estate Connect conference was how to turn and Internet generated lead into closed deals. While in the past there had been a huge emphasis on simply generating more leads, it is now on how to turn a lead into a closed deal. I heard … (18 comments)
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real estate industry: Deal sweetening and upward commission pressures - 07/29/06 07:37 PM
While I was sitting in a coffee shop yesterday in San Francisco I read an article in the USA Today titled "Home sellers sweeten deals" Probably everyone has heard of the rapid rise in builders offering more incentives as regional markets slow. The article states than 75% of builders now offer … (2 comments)
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real estate industry: Back from Inman Real Estate Connect - 07/29/06 07:09 PM
I just returned from the Inman Real Estate Connect conference in San Francisco. I had been planning to blog about the conference while it was still ongoing, but due to uh, business obligations I found I wasn't making it back to my hotel room until two or three in the morning … (8 comments)
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real estate industry: Road trip to Inman and empowering the real estate professional - 07/26/06 10:13 AM
On Monday, Caleb and me set out on a roadtrip to the Inman Real Estate Connect in San Francisco. Why did we not fly? Basically the concept was that we had been talking about a roadtrip for a while (outside of work), it never happened, so we'd instead take one to the conference. While I … (3 comments)
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real estate industry: Inman Real Estate Connect - San Francisco - 07/13/06 01:10 PM
A little later this month we (Caleb and myself) will be attending the Inman Real Estate Connect conference in San Francisco. Unlike the big NAR get togethers, which mainly target realtors, the Inman Real Estate Connect conferences tend to be about the movers and shakers in the real estate industry. It "will draw upwards of 2000 executives, … (5 comments)
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real estate industry: Innovators and Aggregators - 07/04/06 02:00 PM
I was just looking over the finalists for the 2006 Inman News - Innovator Awards. One thing that struck me how many of the companies are "Listings Aggregators". Listing aggregators are companies that pull together real estate listings on a national level and present them to consumers. Three that I see prominently mentioned … (3 comments)
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real estate industry: The downfall of the "Lead Generators" - 06/30/06 08:14 PM
The other night I was reading a post on Joel Burslem's real estate marketing blog which I replied to but also felt like would make a good topic for this blog. Basically he was questioning the advertising revenue model that Zillow has adopted and wondering if it made more sense for them to … (6 comments)
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