direct mail idea: Direct Mail Idea #9: Provide As Much Information As Possible - 12/05/07 07:36 AM
I’ve heard about 200 agents this year alone tell me that they will never give out the address or price of a home on their property marketing. Their rationale is that if they do, there is no reason for a homeowner to go to them directly if they are interested.
… (1 comments)

direct mail idea: Direct Mail Idea #6-Email Follow-up - 11/30/07 08:03 AM
Direct Mail Idea #6: Follow up with an email In the sales world, everyone expects a follow-up. Let’s face it, as consumers we need constant reminders even when it is about something we are involved with. Any time you send out a direct mail piece, pick your top 50 most important … (4 comments)

direct mail idea: Direct Mail Idea #4: The Consumer Wants Their Message Customized - 10/30/07 09:20 AM
Direct Mail Idea #4: The Consumer Wants Their Message Customized A survey conducted by the USPS tells us that 43% of consumers want their marketing to be personalized and customized.
It has never been more important to sort your blue lists into a number of different categories; sort by buying … (2 comments)

 
Real Estate Trainer: Matthew Gosselin (Author of My Blue Goose)
Matthew Gosselin
Fort Worth, TX
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