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online consumer: Bring the Love Back - The Real Estate Wakeup Call - 03/08/09 10:37 PM
You have lost your consumer
You need to solve this problem by making it someone else's problem
You said you were going to change
You said you were going to connect
You were going to understand their needs
You were going to become integrated
You were going to find out what makes your client tick
You were going to let them into your space
Instead you focused on incentives, impressions, and going "viral"
What happened?
Inspiration, anyone? by geertdesager Here's your wakeup call. Heed it before it's too late. Be a provider... not an advertiser... and know the difference. Matt … (2 comments)
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online consumer: Making Sense of the Real Estate Web-World’s Future - 02/14/09 02:59 PM
Because many of the leading online real estate sites have opted to source listings directly from brokers, rather than becoming brokers themselves and displaying listings via IDX, there are many gaps in the inventory they display. Consumers are either unaware of this issue, and make life-changing decisions with incomplete information, or throw down their stone and start hopping. - 1000Watt Blog - Online Real Estate's Dirty Little Secret - Aug. 11th, 2008 They're hip. They're flashy. They're engaging... and the consumers seem to love them. 3rd party websites such as Trulia, Zillow and others are more popular than ever before. Why? … (3 comments)
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Matt Dollinger
Chicago,
IL
More about me…
@properties
Office Phone: (312) 506-0236
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