Michele Iannella's Blog

Commission: My Beef Of The Week

Michele Iannella, Michele — Fri, 17 Apr 2009 07:04:32 -0700

My beef of the week. I know I have many of them but this one is on the Top. How many Realtors want to work their tails off and in the end receive a low commission? Not many I am sure, I being one of them. I was so happy to see those fly by night realty companies close. You know the ones that offered 1 or 2%. I won't mention any names, you know who they are. In this market we have to fight the banks on short sales and foreclosures to receive our commissions we deserve.

I have ran a crossed a few listing this week that are only paying out a low co-brokerage fees. That bugs me. Example: I show a development of homes to my client and he picks the one house that is giving the lowest split. Of course that is not his problem and he could care less, and I would still work hard to insure he got the house he wanted. But at the same time I am bugged. In regard, I know that there is no set price on commissions and it is our final decision on whether or not we take the listing. I also understand the rookie agents need leverage. They don't have the years of experience to back them during their listing presentations and when a seller comes to realize this, they negotiate the commission and the agent who is desperate for their first or second listing will agree to the commission rate.

I think it is a good idea for new agents to work with more experienced agents in the beginning. There is no better training then hands on. Mentor ship programs are usually offered in many Reality firms today and I believe it would be a good investment for the rookies. Let me know your thoughts.

video tour

Michele Iannella, Michele — Fri, 19 Sep 2008 20:18:13 -0700

128 Kirschling Dr. Woolwich Twp., NJ 08085

Video tour broad casting

Michele Iannella, Michele — Fri, 19 Sep 2008 20:14:09 -0700

I have had the good fortune to stumble across a new marketing and advertising method. Video broad cast. Unlike the old fashion virtual tour this is more like a mini movie on the home you are selling. As the listing agent you get to describe the home and show it off to potential buyers. They get the felling of actually seeing the home before ever stepping in. They get to know you before they ever meet you. The sellers love this tool and buyers say they feel like they know me already. That is a plus, because I know that the buyer want to be comfortable with the agent that they choose to help them with the biggest decisionof there lives. The con with the video is that it is not cheap. I know I spoke to many agents who say that it is out of their budget right now. Please take a look at the video I have done for one of my sellers and tell me what you think. http://www.wellcomemat.com/video/652F9BE88E