real estate marketing: How to Break Through Your Writer’s Block - 03/14/18 03:32 PM
Creating a blog with regularly posted content is a struggle that anyone doing virtual marketing faces day after day. Blogs give you a great opportunity to share content, demonstrate expertise, market your services, and draw people to your website. However, we all hit those roadblocks occasionally when coming up with that next piece of quality content seems like an impossible task. Below are 6 helpful ideas to get your blog back up and running!
1. List the Most Helpful Apps or Websites for People Looking to Buy or Sell Their HomeA nice way to get the ball rolling on new and relevant … (7 comments)

real estate marketing: Co-Marketing Creates a Win Win Relationship for L.O.s and Realtors - 10/29/16 02:18 AM
We have always believed that marketing tools that are crafted specifically for Loan Officers give you the ability to get in front of more customers and close more business. A recent blog on technology in Real Estate got us thinking. Why don’t more Loan Officers use these tools to grow their business? We thought on it for a while and concluded that possibly they are not aware of all the tools available for L.O.s, or if they do know, they are unsure how it would fit into their current marketing plan.
 
Real Estate marketing tools designed with lenders in mind make it … (5 comments)

real estate marketing: How to Generate Mortgage Leads by Using SPS's MoreLoans4U - 03/27/14 06:38 AM
 I. Open House Registration Forms Potential buyers can now register for an open house by putting in their information on an online sign-up sheet from Single Property Sites. Their information is then relayed to Loan Officers, and their agents for the listing. This then gives Loan Officers an opportunity to contact these prospects and ask them about their financing options. It is up to the Loan Officer, on how he or she would want to utilize these forms to engage the buyer.
II. Mobile Marketing through IVR Use IVR (Interactive Voice Response) to quickly engage those curious home buyers, by recording … (0 comments)

real estate marketing: 4 Ways Content Boosts Your Mortgage Marketing - 01/10/12 05:47 AM
Blogging is nothing new to the mortgage marketing world, yet there are many reasons that Loan Officers and Lenders aren't utilizing it as they should.
Perhaps you don't think you are a good writer or you simply just don't have enough ideas for topics to cover. Whatever the reason, it is vital that you get a content marketing strategy in place to increase the effectiveness of your mortgage marketing.
On our blog we highlighted 4 reasons why content marketing is an effective mortgage marketing technique:
1) It build TRUST
2) It is FREE
3) It is great for Search Engine Optimization … (5 comments)

real estate marketing: Mortgage Marketing Directly to Buyers Through Website Banner Ads - 01/05/12 08:59 AM
While all mortgage marketing professionals realize the major importance of building quality relationships with Realtors, many don't make much effort to market themselves directly to the buyer's market.
Our new and improved banner ad campaigns make it easy for Loan Officers to reach buyers with their mortgage marketing efforts, while still building relationships with Realtors at the same time!
Our single property sites allow Loan Officers and Lenders to choose from our library of banner ad images and/or upload their own custom images.
Click here for more information on how our mortgage marketing banner ads will get YOUR message directly in … (2 comments)

real estate marketing: Would you Rather Build Relationships With Realtors, or Market Directly to Home Buyers? - 12/20/11 07:41 AM
We would love your feedback!
Are you more interested in building quality relationships and connections with Realtors, or do you find it more important to market directly to the purchase market of potential home buyers?
Try putting yourself in the following situation:
You only have a small marketing budget (true eh!) and you only have two choices for marketing - which do you choose?
Please click here to provide us with your feedback. All responses are greatly appreciated. Thank you!
(0 comments)

real estate marketing: Join our Discussion Group for Mortgage Marketing and Real Estate Professionals. - 12/16/11 05:55 AM
We've created a Facebook group to facilitate discussion among Real Estate and Mortgage professionals around the country. This is a private group (members must be approved to join), and will be a great way for you to connect with other people in the Mortgage world who aren't current MoreLoans4U customers.Join the discussion at http://www.facebook.com/groups/mortgagemarketing
It's a great place to learn mortgage marketing best practices and to stay ahead of all the latest industry news and information. Feel free to join and introduce yourself, and tell us a little bit more about what you do! We look forward to your input!
(0 comments)

real estate marketing: Is Email Still a Viable Mortgage Marketing Technique? - 12/13/11 08:34 AM
As many of you know, mortgage marketing professionals have relied heavily upon email in the past as a means to get their message out to potential Realtors. As you also know, the phrase "social media marketing" is a very common term these days. Social media sites like Facebook, Twitter, and LinkedIn are a great way to connect with people in a real-time environment.
Although social media marketing has eliminated many barriers when it comes to connecting with potential clients, a marketing company has recently released an infographic (click here to view) that illustrates how relevant email campaigns remain in today's mortgage … (2 comments)

real estate marketing: New and Improved Mobile Websites for Real Estate and Mortgage Marketing - 12/07/11 09:13 AM

 
With more consumers utilizing their mobile phone’s internet search capabilities while on the go, it is imperative that you update your mortgage marketing strategy to make sure your websites are optimized for mobile viewing. Many property sites lack functionality when viewed on a mobile device, and this can cost you potential buyers.  Making sure your website functions across a variety of mobile phone operating systems is a small thing that can result in big rewards.
That's why we have made significant updates to the MoreLoans4U automatically generated mobile single property sites!
In addition to our already beautifully designed mobile … (3 comments)

real estate marketing: SEO vs PPC… Your Real Estate Marketing Guide to 3 Letter Acronyms - 12/07/11 07:57 AM
In many cases, the most effective real estate marketing strategy to generating website traffic can be traced back to SEO (Search Engine Optimization) and PPC (Pay Per Click). At their very roots, the purpose of both SEO and PPC is to convert search engine traffic into visitors to your website.  This is accomplished through optimizing your site content and your PPC ads with targeted keywords specific to the real estate industry.  The goal is to discover the most effective keywords that will light a fire under your real estate marketing strategy and get your website in front of as many people … (2 comments)

real estate marketing: Using QR Codes to Market Property Listings and Capture Leads - 12/06/11 05:29 AM
 
 
Many Real Estate professionals have already been utilizing QR codes in their property marketing strategies for awhile, and have seen some great results. QR Codes are essentially funny looking barcodes that can be scanned using a free downloadable application on your smartphone. Upon scanning the QR code, the user is taken to a variety of destinations.
For Real Estate professionals, it is a good idea to post QR codes on all of your offline marketing material including flyers, sign riders, etc. When someone scans your QR code they will then be taken to the mobile version of your listings … (3 comments)

real estate marketing: 6 Simple Search Engine Optimization (SEO) Tips for Real Estate Marketing - 12/06/11 04:40 AM
When you became a real estate professional you instantly entered an industry filled with high competition. How do you make sure the right people are finding your website instead of your competitors? Search Engine Optimization (SEO) is a huge determining factor.
The following are 3 simple tips to help you optimize your website and increase the effectiveness of your real estate marketing strategy.
1) Content is King Having keyword-rich, unique content on your site is one of the most important things you can do to increase your search rankings. Google has a free tool to help you figure out the keywords … (2 comments)

real estate marketing: 4 Tips to Leveraging Video in Your Real Estate Marketing Strategy - 12/05/11 05:24 AM
It is widely known in other industries that video is one of the fastest growing mediums from which people receive their information online. However, for some reason it is highly underutilized in real estate marketing strategies.
Considering the fact that the Real Estate industry is so competitive, it is more important than ever to utilize the latest technologies to market yourself.
In order to help you get a leg up on your competition we have compiled the following list of 4 simple ways you can utilize video in your real estate marketing strategy:
1) Potential buyers love visual aids.
- Property … (3 comments)

real estate marketing: Complete system for Loan Officers to market DIRECTLY to Buyers and get MORE Realtors - 12/05/11 04:12 AM
The MoreLoans4U Mortgage Marketing system helps you present YOUR marketing messages on EVERY property website created with the MoreLoans4U property co-marketing program.It's easy to use property marketing as a method to market yourself DIRECT to Buyers (and of course also become the Realtors marketing hero).You can now provide any number of Real Estate Agents with a complete real estate marketing system (property marketing, single property websites and more) that helps to automate their real estate marketing.Realtors love the exceptional and unique way that their listings get showcase treatment. MoreLoans4U is provided by Single Property Sites Inc. - we been around since … (0 comments)

 
Paul Eastwood (More Loans 4U)

Paul Eastwood

Denver, CO

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Address: Denver, CO

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MoreLoans4U Mortgage Marketing System:

Mortgage Marketing tools for Loan Officers.

Connect with REALTORS!
Mortgage Marketing Program puts YOU in control, and helps build relationships

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Co-marketing each property puts you in front of a massive audience of buyers.

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Co-marketing each property puts you directly in front of a massive audience of buyers. Your mortgage banner-ads and sponsorship prominently present your financing messages to the buyer market. Market the Home ... and generate more Mortgage Leads.

Provide Real Estate Agents (and FSBOs) with a complete Property Marketing solution that automates their Real Estate Marketing. Realtors will love the exceptional way that their listings automatically get showcase treatment making it easy for them to impress their Sellers and win more listings.



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