| |
realty franchise: One Click Marketing - 11/03/09 05:21 PM
One Click Marketing
My job as Strategic Social Networking Specialist for Area Pro Realty requires me to keep up on the latest technologies and advances in social media. The fun part is sharing it with you.
Here is a great tool that WordPress.com has added to an already great site:
Now you can repost your blog on Twitter with one click right through WordPress! If you are a Realty Franchise owner and follow my blog, you know that you can use blogging sites like WordPress or Blogger.com to post listings and share them with a very large audience. Now, … (2 comments)
|
realty franchise: How To Launch Your Listings Through Twitter - 10/23/09 05:00 PM
How To Launch Your Listings Through Twitter
If you have read my previous posts, you know that retweeting is a way to share informative links, photos, listings, blogs, or any other content that you think other followers may benefit from. In the real estate industry, however, you want to be known for creating great content as well as sharing it with other real estate professional and clients.
Here are some detailed tips on how to properly construct a tweet that will be shared rather than skimmed over, and keep your listings sailing through cyberspace:
1. Always include a link. Using … (1 comments)
|
realty franchise: How To Attract Homebuyers on Social Networking Websites - 10/05/09 06:43 PM
How To Attract Homebuyers on Social Networking Websites
Helping to build a brand for the individual Realty Franchise owner at Area Pro is one of my favorite aspects of my job (Strategic Social Networking Specialist for Area Pro Realty). As a part of helping brokers, I teach them how to attract homebuyers via Facebook, Twitter and other social networking websites. Here are some strategies and a couple of tools that I use to help our franchise owners attract more business online:
Add a survey to your website or blog.
This tool keeps potential homebuyers thinking, engaged, and actively doing something on … (2 comments)
|
realty franchise: Get Your Brokerage More Attention on Facebook - 09/25/09 06:31 PM
Get Your Brokerage More Attention on Facebook
Have you ever thought that you would like a consolidated, professional looking, and easy to manage platform to get information out to your agents and clients other than a weekly e-newsletter? All of us have.
As the Strategic Social Networking Specialist for Area Pro Realty, I'm always on the hunt to make our Realty Franchise owner's lives easier. Having an online forum for news, updates, and other brokerage information is important for your agents and clients. Facebook Fan Pages are perfectly suited for this need, and you can create a cutting edge newsroom for … (1 comments)
|
realty franchise: How to Make Your Listings Go Viral - 09/23/09 02:07 PM
How to Make Your Listings Go Viral
If you have been following my blogs, you probably know by now that I am a huge fan of Twitter. Taking a great listing and blasting it out to your entire network of clients, colleagues, and contacts in a matter of seconds at no cost is a dream come true for most real estate franchise owners and agents. Twitter has been a great asset to our marketing efforts, and the "ReTweet" feature has played a pivotal role.
The concept is simple: if you receive a tweet from someone you are following that you … (2 comments)
|
realty franchise: Homebuyers Spend More Time on Facebook Than Google - 09/18/09 04:07 PM
Homebuyers Spend More Time on Facebook than Google
So you think having your website at the number one page rank on Google is enough? Think again. According to Nielsen Media Research, the people who are looking for you are spending three times as long chatting, reading, and posting on Facebook than they are searching on Google. If you're not on Facebook, to those users, you won't exist.
The days of spending thousands of dollars to have your website optimized are coming to an end. Today, having a strong presence on popular social networking sites is the key to being a super … (5 comments)
|
realty franchise: How To Use Facebook For Real Estate - 09/14/09 04:57 PM
How to Use Facebook for Real Estate
How to Use Facebook for Real Estate
If you operate a real estate brokerage franchise or are an agent working for a real estate broker, you will appreciate the below advice.
A few days ago, I posted a blog called How to Use Social Networking for Real Estate. I received some great comments, and started corresponding with a nice couple from across the country. My post had raised their curiosity, but their use of Social Networking for real estate was limited. They had some doubts about joining Facebook for business purposes.
They were having … (2 comments)
|
realty franchise: Use FriendFeed to Find a Ton of Clients - 09/08/09 10:19 AM
Use FriendFeed to Find a Ton of Clients
Username: MVolkin, connnect with me on FriendFeed.com!
FriendFeed.com is a website that in one place aggregates your friend's (or potential cleints's) streams from across different social sites. In other words, from one user, you can view real-time updates from Twitter posts, Facebook updates and tons of other websites. FriendFeed can be an extremely useful website for getting to know your local community and marketing to clients, but be careful of its addictive nature. FriendFeed can easily give you information overload and you could get lost for hours clicking away at the vast amount … (2 comments)
|
realty franchise: TweetBeep Your Way to More Clients - 09/05/09 10:15 AM
TweetBeep Your Way to More Clients
How would you like potential clients emailing YOU!? You can get that with Twitter. Twitter is a great tool, especially if you know how to use third-party applications like tweetbeep.com. With Tweetbeep, you simply insert a few keyword alerts that potential clients may be tweeting about, then, once a twitterer uses those keywords in a tweet, that tweet is emailed to you. You can then start following that person and reply to that person directly. BAM, instant friend and potential client.
I must warn you that upon first contact to not "spam" that your a real … (2 comments)
|
realty franchise: Fwix.com has great potential for real estate agents and brokers - 09/02/09 10:12 AM
Fwix.com has great potential for real estate agents and brokers
One of the great aspects of owning a real estate franchise is that I get contacted early with new online tools that could help real estate agents and brokers. One of those new tools is Fwix.com. Fwix is an online replacement for a newspaper. Our realty franchise focuses on going green and Fwix definately fits that mold. An agent can be connected to his/her local community and even share a neat widget on their website with local news without printing a single piece of paper.
Fwix makes it easy to identify … (5 comments)
|
realty franchise: Area Pro Realty ads Key Personnel to Staff-Social Media Resource Specialist - 08/27/09 10:59 PM
Area Pro Realty ads Key Personnel to Staff
Area Pro Realty is proud to announce Nick Roth, the new Social Media Resource Specialist. Mr. Roth brings a wealth of knowledge to the agents and brokers and will provide invaluable support furthering the Area Pro Realy brand that is growing so fast.
The many real estate franchises for sale realize the importance of social networking, but Area Pro is taking it one step futher and dedicating a person to further the online brand.
If your considering a realty franchise, be sure to find one that understands the importance of industry technology. The … (0 comments)
|
realty franchise: Online Resources for Real Estate Brokers - 08/24/09 01:59 PM
Online Resources for Real Estate Brokers
There are many real estate franchise opportunities out there, but only one (Area Pro Realty) that gives you the resources you need to truly be innovative and succeed in the online marketplace. With a real estate brokerage franchise, you should be exposed to at least one of the following:
Facebook
Ning
Delicious
The three above websites can help you put your real estate franchise on the map and exposure your realty franchise to new clients and agents via the web.
If you want to team with Area Pro Realty, you will have access to our social networking … (0 comments)
|
realty franchise: Real Estate Brokers Searching for a New Type of Franchise - 08/21/09 02:26 PM
Throughout recent years, many new real estate franchise owners have been searching for a new business model that molded itself to the current (and future) economical times. In the past, a realty franchise was a simple, "one business model" type of company. Only recently have new business models surfaced, some good, most bad. Of all the real estate franchises for sale, Area Pro Realty has proven to be recession proof (as said in RIS media).
"Real estate brokers MUST evaluate all the real estate brokerage franchises out there" says company president Michael Volkin. "If they do not, they might be missing … (0 comments)
|
realty franchise: Area Pro Realty Announces New Offices in Florida - 08/18/09 10:51 AM
Area Pro Realty Announces New Offices in Florida
The newest national residential real estate franchise, Area Pro Realty has just announced three new brokerages opening in Florida. "This is an exciting time for the real estate industry" says company President Michael Volkin, "You have a new national realty franchise with a fresh business model that is virtually recession-proof, a lot of quality brokers are being attracted to the company."
Technology supervisor Gene Ward claims "Of all the real estate franchises for sale, Area Pro Realty is implementing the freshest ideas moving forward"
Area Pro has real estate franchise opportunities in 45 … (0 comments)
|
realty franchise: Blogging for Business-This Broker has Seen the Light - 08/11/09 04:11 PM
Blogging for Business-This Broker has Seen the Light
As the owner of a new and growing realty franchise, I have had the pleasure of heading up our company blog. There are two main tips I learned along my journy of increasing our website traffic considerably simply by blogging:
1) Be consistent- Most Realtors blog once or twice then stop. Blogging consistently at least once a month, if not once a week, will increase your web traffic considerably. Of the dozens of real estate franchises for sale, Area Pro Realty has one of the top blog for numerous keywords. How did I … (0 comments)
|
realty franchise: New Book Shows Realtors How to Market on Social Networking Websites - 08/06/09 12:04 PM
A new book has been released that will help Realtors market themselves online. The book is entitles Social Networking for Authors-Untapped Possibilities for Wealth.
This book is intended to help the millions of authors and Realtors around the world sell books on the Internet via social networking (i.e. Facebook, MySpace, LinkedIn, etc). As an author and Realtor, I have learned that great writing doesn't sell books, great marketing does. This book even helps brokers grow a real estate brokerage franchise.
Even though the title targets authors, it works for anyone who has a service to sell online, and is perfect for Realtors.
… (0 comments)
|
realty franchise: Real Estate Franchise- A Brokers Salvation? - 08/02/09 07:11 PM
Real Estate Franchise- A Brokers Salvation?
When the economy was good, many independent real estate brokers made a lot of money and established themselves well in the local community. For the most part it was easy, the houses were selling themselves and all a broker needed to do was get a license and get agents. Now, the economy isn't good and some brokers are scratching their heads trying to build their brokerage instead of close the doors.
This is when a quality real estate franchise is needed. A realty franchise can provide new, or established brokers, with the financial support, recruiting … (0 comments)
|
|
|
|
|
|
Michael Volkin
Fairfield,
CA
More about me…
Area Pro Realty
Office Phone: (925) 886-5192
Email Me
Everything and anything you needed to know about franchising
 Links
Archives
|
;)
;)
