Tim Mancuso Real Estate Technology Blog

'Down Market' Means it's Time to Market!

Tim Mancuso (Independent Coach, Trainer & Consultant) — Sat, 24 Jan 2009 20:11:25 -0600

'Down Market' Means it's Time to Market!

With the current real estate market crunch many people have pulled back on their marketing spend. Successful businesses however are Increasing their marketing – here’s why:

• Less Competition: The downturn in the economy and marketplace tends to ‘clean up’ the industry, reducing the overall number of service providers and thereby increasing your potential ‘odds’ of gaining business

• Separate the Wheat from the Chaff: As a general rule, only those providing a solid service and/or product will be able to ‘ride out’ the slow-down. Part-time players, ‘Johnny-come-lately’ types, and non-committed businesses will typically flock to other industries…or pull way back on their exposure and marketing…allowing the professionals to ‘shine’ through even more brightly.

• Marketing and Branding Increase: The reductions listed above result in a corresponding reduction in marketing and advertising hitting your core customer. This means that your marketing voice has an increased potential to be heard by your target audience.

• Lower Marketing Costs: The decrease in business marketing hits the segment of marketing service providers fairly hard – for example, as advertising inventories increase, you’ll find that the cost/M more affordable, and many other systems are offering significant discounts and special promotional pricing to bring in (your) marketing business. Basically, it’s a buyer’s market for marketing.

Remember, people haven’t stopped buying, selling, and investing – it’s just a slow down in a cyclical marketplace, a repeating trend which you can make it through. The best strategy to adopt is to determine if you are going to continue through the down turn, and from there recommit to your marketing and capture market share so that when the market turns upward – you are already there and well-positioned for long term success and profitability.

Find your niche, determine your plan and level of commitment to growing your business, cut unnecessary costs, track ROI for all spends, and grow your market share dramatically in this economic downturn.

-Tim Mancuso || www.TimMancuso.com

Tim Mancuso is a Trusted Advisor and Consultant focused primarily on the Real Estate Industry. Mr. Mancuso is currently looking for opportunities, contract and full-time engagements while continuing his training and speaking within the Real Estate community. Mr. Mancuso was Co-Founder / VP Global Sales for MyREALTY.com and the GLS - Global Listing Service and has over 20 years experience as a Technologist, Trainer, Coach, Recruiter and Speaker.

'Where Market Knowledge, Solid Technology Implementation, and Great Service meet - you will undoubtedly find Success.' - T. Mancuso

Udpates for the New Year

Tim Mancuso (Independent Coach, Trainer & Consultant) — Mon, 19 Jan 2009 23:44:39 -0600

Hello Friends, it's been a bumpy Dec./Jan. in the industry here in Denver, for sure.

What once was LandAmerica, became Lawyers Title Co. and then was acquired by Fidelity - in itself not a bad thing at all, as Fidelity is a top shelf Company that knows how to run Title Operations.

The challenge began just days after the acquisition; Dec. 24th the order came down to reduce the employee force by as much as 30% (here in the Denver Metro market area - I can't speak for the rest of the country on this).

That left a LOT of wonderful and talented people out of work for the Christmas and New Year Holidays - and beyond.

Unfortunately that also concluded my time with the organization. I will sincerely miss my comrades over at LandAmerica / Lawyers Title / Commonwealth Title and sincerely apologize to our clients for any inconveniences to their business caused by this merger/acquisition.

Well, - That's That!!

So, to explain why I haven't been blogging, I've been regrouping, thinking, and prayerfully considering that all important question: 'What Next?'

More to come, I'll keep you all posted as we move forward together through this year of change and challenge - here's to a FABULOUS 2009 Everyone, All Around!

Best to You,

Tim Mancuso

Ph: 303-828-7968

Tim Mancuso is looking for opportunities, contract and full-time engagements while continuing his training and speaking within the Real Estate community. Mr. Mancuso was Co-Founder / VP Global Sales for MyREALTY.com and the GLS - Global Listing Service and has over 20 years experience as a Technologist, Trainer, Coach, Recruiter and Speaker Tim Mancuso - Industry Expert and Global Director of Sales

'Where Market Knowledge, Solid Technology Implementation, and Great Service meet - you will undoubtedly find Success.' - T. Mancuso

Top Gift Ideas for 2008!! - - - What is YOUR Top Pick?

Tim Mancuso (Independent Coach, Trainer & Consultant) — Wed, 24 Dec 2008 12:22:09 -0600

Okay, so I was looking around for the 'Top Gifts' for 2008, like I do every year.

- It's quite fun to see what 'everyone' thinks is best and what we end up with here at home, etc. (Gives you a good idea how much TV the kids are watching, too!)

So here's the challenge, this year it looks as if the retailers have figured out that they can leverage this info as a sales and marketing ploy - a full 95% of the articles I found are posted by the retailers themselves! - Needless to say, they do not agree on what's 'Tops' on our lists this year.

So I put it to you all - Techies, Old-Schoolers, Kids, Parents, and the rest of us - What is YOUR Top 5 gift list this year?

Thanks for sharing and have a Very Merry Christmas Indeed!!

In Service,
Tim Mancuso - District Manager
Ph: 303-596-9838
Tim Mancuso is serving as District Manager for Lawyers Title Insurance Corp., and was Co-Founder / VP Global Sales for MyREALTY.com and the GLS - Global Listing Service. Mr. Mancuso has over 20 years experience as a Technologist, Trainer, Coach, Recruiter and Speaker Tim Mancuso - Industry Expert and Global Director of Sales
'Where Market Knowledge, Solid Technology Implementation, and Great Service meet - you will undoubtedly find Success.' - T. Mancuso

Commercial Real Estate Bailout - Do you Approve?

Tim Mancuso (Independent Coach, Trainer & Consultant) — Wed, 24 Dec 2008 12:10:25 -0600

This week some of our Nation's largest commercial real estate players approached the Administration (Congress, the Treasury Dept., and others) to ask for help in the form of bailout money due to the current economic picture.

Key to this is whether or not 'Joe and Mary' taxpayer approve - after all, we are the ones that will inevitably be paying this bill, not Congress.

Estimates were given that over the next 36 months and estimated $530 B (that's BILLION) in commercial mortgages will be due for refinancing. 2009 estimates are at $160 Billion.

The challenge lies in the collapse of the credit markets, which could potentially cause owners to go into foreclosure or even bankruptcy if they are unable to secure the new loans (refinance).

I don't think we've seen the end of industry execs heading to Washington with their hats in their hands, perhaps it's only begun.

My youngest made a good point in all of this, asking if 'this happened before or just now' -- we told him this was quite different than any other time in our Nation's history.

He said "Well, he did say we'd get a change..."

Out of the mouths of babes, eh?!

Merry Christmas 'rainers all!

In Service,
Tim Mancuso - District Manager
Ph: 303-596-9838
Tim Mancuso is serving as District Manager for Lawyers Title Insurance Corp., and was Co-Founder / VP Global Sales for MyREALTY.com and the GLS - Global Listing Service. Mr. Mancuso has over 20 years experience as a Technologist, Trainer, Coach, Recruiter and Speaker Tim Mancuso - Industry Expert and Global Director of Sales
'Where Market Knowledge, Solid Technology Implementation, and Great Service meet - you will undoubtedly find Success.' - T. Mancuso

Prevent Identity Theft IMPORTANT Information - free federal identity theft info

Tim Mancuso (Independent Coach, Trainer & Consultant) — Tue, 23 Dec 2008 09:27:35 -0600

The Federal bank, credit union, and thrift regulatory agencies yesterday posted their new Identity Theft information and it is available for you to review and share with your clients and sphere.

If you haven't yet known someone affected by this, the odds are that you will by the end of 2009. Each day, consumer identity theft grows at an alarming pace.

A few key excerpts from the recent release: (note: you can download the brochure in .pdf format via the link below)

You can fight identity theft - Here’s how:

• Never provide personal financial information, including your Social Security number, account numbers or passwords over the phone or the Internet, if you did not initiate the contact.

• Never click on the link provided in an e-mail you think is fraudulent. In addition to stealing your personal information, the link may contain a virus that can contaminate your computer.

• Do not be intimidated by an e-mail or caller who suggests dire consequences if you do not immediately provide or verify financial information.

• If you are unsure whether a contact is legitimate, go to the company’s Website by typing in the site address or using a page you have previously book marked, instead of using a link provided by the e-mail.

• If you fall victim to identity theft, act immediately to protect yourself. Alert your financial institution. Place fraud alerts on your credit files. Monitor your credit files and account statements closely.

• Report suspicious e-mails or calls to the Federal Trade Commission through the Internet at http://www.ftc.gov/bcp/ edu/microsites/idtheft/, or by calling 1-877-IDTHEFT (1-877-438-4338). To learn more about keeping your money safe, visit the http://www.mymoney.gov/scams. shtml Website.

To download the new brochure click on the link below.
Download the Brochure Here
This is a great piece to share with your clients, incorporate into a direct mail campaign or website / newsletter update, and just share with as many people as you know.

The 'bad guys' are getting smarter and smarter about finding ways to 'steal' this information from YOU - make sure you take steps to protect yourself, the return on that little investment of time and prudence is excellent!

In Service,
Tim Mancuso - District Manager
Ph: 303-596-9838
Tim Mancuso is serving as District Manager for Lawyers Title Insurance Corp., and was Co-Founder / VP Global Sales for MyREALTY.com and the GLS - Global Listing Service. Mr. Mancuso has over 20 years experience as a Technologist, Trainer, Coach, Recruiter and Speaker Tim Mancuso - Industry Expert and Global Director of Sales
'Where Market Knowledge, Solid Technology Implementation, and Great Service meet - you will undoubtedly find Success.' - T. Mancuso

Lawyers Title Insurance Corporation - Changes! I'm still here friends!

Tim Mancuso (Independent Coach, Trainer & Consultant) — Fri, 05 Dec 2008 18:14:04 -0600

Today we have made the change from LandAmerica to Lawyers Title Insurance Corporation. This is due to many factors (none of which I am qualified to discuss here - friends and associates can contact me for updates directly) and by no means represents a change in my business or employment / companies.

I appreciate the calls and emails, and wanted to leverage this forum to clarify that we are continuing forward with our Super Service and that I am here to assist you with your Training, Coaching, Mentorship, Technology, Marketing and Title needs as always.

Thank you again for your questions and concerns - Happy Friday!

Tim Mancuso
Direct/Cell: (303) 596-9838
Connect on LinkedIn
District Manager
Lawyers Title Insurance Corp.
6501 S. Fiddlers Green Circle, Suite 100
Greenwood Village, CO 80111
tmancuso@landam.com | http://www.landam.com
Fax: 866-596-5226

FBI Top 10 Most Wanted Widget for your Site(s) - Pretty cool!

Tim Mancuso (Independent Coach, Trainer & Consultant) — Tue, 02 Dec 2008 14:39:46 -0600

I just got word that the FBI released their 'Most Wanted' widget update.

This is available for nearly EVERY site and social network out there (go figure, it's the FBI for goodness sake!)

Included are code sniplets and auto placements for: * Facebook
* MySpace
* MyYahoo
*AOL
*Email
*Standard Embedding
* and lots lots more..

Note: I didn't see Active Rain listed in there, nor did I see any AR folks listed in the widget...
:-)

I think it is very cool that we can add USEFUL widgets like this to our site(s) and in doing so help to keep our country/world SAFER by raising the awareness of criminals and terrorists who may be in our midst!! (Check out the terrorist code/widget that they list on the site, too!)

Here's an example of the standard 'embed' code. (note: the 'embed' code isn't working in the AR blog posting... I'll update when I find one that does - TM)

You can get your own code by using the 'share' function or visit the FBI site directly: www.FBI.gov/widgets.htm

Have a SAFE and WONDERFUL Christmas and Holiday Season Friends!! -Tim Mancuso

What do you do to stay Motivated?

Tim Mancuso (Independent Coach, Trainer & Consultant) — Thu, 13 Nov 2008 10:56:30 -0600

I was recently asked the question: "What do you do every day to stay motivated?"

First and foremost, the 'why' must be established. That is the critical Goal Setting component. Ask the question: "Whatever it is you (we) do, what is our primary reason for doing it?" (Helping others, making a difference, earning a living, paying it forward, climbing the corporate ladder, etc.)

Next, every individual needs to find what motivates them and work an effective strategy tailored to their specific style, inner language of success, etc.

For example, one person may be motivated by pleasure e.g. the prospect of achieving great success, high commission checks, etc. Another may be motivated by pain: The loss of income, the limitation of their personal time, etc.

Once you get through the Pain/Pleasure component, you need to address the individual human needs that motivate: Words of Affirmation may be primary to one while plain cold hard cash might be 'it' for another.

From there, it's a simple (not Easy!) process:

* Create affirmations that align with your goals. Typically 4 or 5 powerful statements is all that it takes

* WRITE IT DOWN! Now that your Goal and Affirmation are aligned, you MUST Write them down!

* Post and Focus: Written Goal(s) and Affirmations should be posted in plain view and also carried with you for daily/hourly review. ( I know of Top Professionals that review these dozens of times daily, embedding them into their subconscious)

* Sharing and Accountability: Tell an associate you TRUST what you are doing. Share your Goals/Affirmations with them (ActiveRain is a great place to find someone in your network for this!) and ask them to be an accountability partner for you.

Just as when you are driving and speaking on your mobile phone you are likely to miss your turn and delay your arrival at your Destination - not focusing on your Goals / Affirmations continuously can have the same effect on your results - and your overall Motivation.

So, to the original question:
* Know who you are

* Know why you are 'here' (i.d. doing what you are doing)

* Focus on the Goal / Target (Keep your eyes on the prize)

Do this daily, hourly, - every minute if you have to and you'll find your success increasing steadily, whether you are in your 'dream job' or just filling in the gaps on the way to your desired position / situation.

Hope this helps, I'd like to hear more from the group here. Great ideas abound!

What do YOU do to stay Motivated?

-Tim Mancuso, Trusted Adviser & Consultant

Veterans' Day Tribute - THANK a Veteran for our Freedom

Tim Mancuso (Independent Coach, Trainer & Consultant) — Mon, 10 Nov 2008 20:43:52 -0600

We Remember!

Veterans' Day * November 11, 2008

Veterans' Day is a day to HONOR our HEROES who put their lives on the line to protect our Nation.

Please join me in Thanking a Veteran during this day of remembrance and tribute.

It's the right thing to do, and not enough of us do this as often as we should.

To all who have served this greatest of Nations - I sincerely Thank YOU for your commitment and sacrifice - on behalf of myself and my family. -Tim Mancuso

Blackberry vs. Palm vs. iPhone - which do you choose and why?

Tim Mancuso (Independent Coach, Trainer & Consultant) — Fri, 07 Nov 2008 22:50:31 -0600

If I knew how to place a 'poll' into this post, I would do so.

However, so far it's been a bit too hairy and I've resolved to get the question out there 'old school'.

Blackberry vs. Palm vs. iPhone - Which do you choose, and why?

Post your choice and your reason below as a comment, and let's see who the winner is.

FYI: rumor has it that the money is on Blackberry for this one. I personally was in another meeting just this week when that familiar 'default' Blackberry 'ring' was going and no less than 4 people reached for their curves (Blackberry curves, that is... ).

Personally, I haven't yet invested in the iPhone, my work phone is a Blackberry, and my personal favorite was always the Palm - although I haven't used nor seen one around for quite a while, and the last model I did check out (Centro) had such limited memory it was essentially pointless as a business / contact managing PDA device in the real world.

I look forward to hearing from the experts! (You!)

-Tim Mancuso

How far will you go to 'win' over the 'next AR'er' in the rankings? And what is the ROI for higher placement?

Tim Mancuso (Independent Coach, Trainer & Consultant) — Fri, 07 Nov 2008 22:42:53 -0600

I've seen many posts regarding the points, rankings, and placement opportunities here on Active Rain over the years.

Today the question came up about just what the ROI is for 'moving up the list' and gaining points and ground in your local market (city, county, state, etc.).

I'd like to hear from active AR folks out there as to what their tangible and intangible results have been from their blogging, commenting, etc. and the subsequent 'rise' in the points/results that ensued.

For example, if you aren't a 'Featured' member in your market (city, county, state, etc.) - and there is only room for (2) two profiles/people there - who are likely to have a couple JILLION points anyway - what is the benefit points-wise other than the fun of the hunt/chase/etc.?

Thanks for your input - let's all share a few ideas and RESULTS here - there must be something I've missed that I can pass along to this client as advice.

-Tim Mancuso

<PS: Jessica: 'beep-beep' move over here I come...

;-)

Where have all the agents gone? We are Truly Blessed to be here!

Tim Mancuso (Independent Coach, Trainer & Consultant) — Thu, 06 Nov 2008 21:52:37 -0600

I just wanted to take a minute to remember all the agents that have 'left the business'.

Add to that all of the mortgage lenders, title reps, inspectors, appraisers, - you name it - that are no longer able to offer us their excellent services and assistance.

It's bittersweet to still be here working productively in the Real Estate - there are many many talented business people that simply can not afford to offer their services given this economy.

I know far too many people that have gone back to previous industries just to support their families, replace income lost by a laid-off spouse or family member, or have simply pulled way back in order to weather the current economic 'storms'.

It may sound odd, but I'm quite serious when I say that I miss my friends and associates from years back. Going through my rolodex (I know, I know, old-school...) and stacks of cards I see the faces and the brands of some of the most wonderful people you could ever hope to work with.

In Michigan for example, I personally estimate that as many as 2 out of 5 people in this industry (in my contact / referral lists) are no longer in the business.

That's a MASSIVE shift!

So here is to everyone - us, and them - let's remember that we are truly blessed to be working, and doubly blessed to be working in Real Estate serving the needs, goals, and dreams of our fellow countrymen (and women) every day.

Here here!

-Tim Mancuso

Creating your Personal Brand - Marketing to your Unique Strengths as a new agent

Tim Mancuso (Independent Coach, Trainer & Consultant) — Thu, 06 Nov 2008 21:33:05 -0600
I recently found a GREAT post from Michelle in the Nashville, TN market area. I think that her ideas of finding ways to differentiate herself from the local competition are evidence of her being 'on track' as a successful agent/broker.
Now, many of us would say: 'just work hard and give great service', etc. - however the key to REALLY succeeding is to create a brand and identity for yourself and align your marketing to leverage that to your base/sphere/public... and STICK WITH IT.
Check out her post, and also I've copied my response here for your convenience. I like where she is going with this and the bottom line is - she's thinking like a BUSINESS with her personal BRAND in mind. Whatever she comes up with as her strategy, I'm confident we'll be hearing more about Michelle in her market - as a top producer!
Great Post by Michelle in Nashville
-TM
***********
Michelle,
Great post!
1st of all - I have to commend you for entering the business THIS YEAR! You are obviously a optimist and that attitude (can-do) is evident in your post.
There are 'many ways to skin a cat' as you know, and I see alot of great ideas here already. The limit of 5 approach you mention is pretty cool - I agree that you'll need to market like the dickens to back it up - BUT - imagine the CALIBER of listings you'll be able to get :
* Priced RIGHT
* Clean & Staged
* GREAT Location
* Creme' de la creme (best of the neighborhood, showcase properties)
* SERIOUS and committed sellers willing to do what it takes to sell

Regarding the '6th listing' etc., you could always take that on w/a partner or better yet, I've seen brokers offer differing 'levels' of service for their listings: Premier, Gold, Standard etc. (call them whatever you want).
For example, you could offer a limit of 5 properties listed as Premier' - with all the benefits that your marketing plan offers them - and 6,7,8 etc. still get listed, but perhaps don't qualify at that level. This typically includes different commission % etc.
Not all brokers can pull this off - and you may not want to go this route - in any case, differentiating yourself from the agent/broker/team with 100 listings is a great approach, and I like the way you think!
-Tim Mancuso

Hurry up to see the Linkedin Wizard!! - only 1 hour left!!

Tim Mancuso (Independent Coach, Trainer & Consultant) — Thu, 06 Nov 2008 20:58:54 -0600
Hey - this is cool!
If you have NEVER seen the Linkedin Wizard, here is your chance! -You'll have to hurry though, he's only online for another hour or so - I think he's off at 8pm PT today.
Seriously! Check it out here and you'll FINALLY get to see the famous Wizard of Linkedin.com! Here's that link: Linkedin.com Wizard
Now, many people have mistakenly called your truly the 'wizard of Linkedin' in the past, however I always set them straight and tell them that I'm just an avid user and fan of Linkedin, and by no means a 'Wizard'.
By the way - if you'd like to connect with me there (on linkedin.com), I'd be glad to do what I can to help you grow
your business - here's my profile page: Join My Network on Linkedin
You'll probably have to wait until the wizard is gone to connect with me there - use my work email address (or whichever you may have for me) tmancuso LandAm com and I'll gladly add you to my network of experts, consultants, professionals, and industry enthusiasts!
Well, that's it - I'm off to see the wizard....
TM

Shortcuts (keyboard) for Outlook - helpful and useful

Tim Mancuso (Independent Coach, Trainer & Consultant) — Wed, 05 Nov 2008 10:01:09 -0600

Over the years I've found it quite helpful to learn a new keyboard shortcut for commonly-used functions within popular software applications. Since most of us spend quite a bit of time in Outlook and other Microsoft programs, I often share the tips from the help section(s) with both my team members and business partners, just as a refresher.

Here are some useful shortcuts for Outlook - your system may vary depending on your version, etc. - remember to check with Microsoft's 'help' section to determine the best tips for your specific application. Hopefully one or more of these, used regularly, can save you both time and wear-and-tear on your wrists as an active blogger and marketer!

Please also note that these are for PC - Mac users out there, you may have different options - check w/your 'help' section as well.

Enjoy!

To do this:                                                     Press:

Switch to Inbox                                               CTRL+SHIFT+I

Switch to Outbox                                             CTRL+SHIFT+O

Choose the account from which to send a message CTRL+TAB (with focus on the To line) and then TAB to the Accounts button

Send                                                              ALT+S

Reply to a message                                         CTRL+R

Reply all to a message                                     CTRL+SHIFT+R

Mark a message as not junk CTRL+ ALT+J

Display blocked external content (in a message) CTRL+SHIFT+I

Post to a folder                                               CTRL+ SHIFT+S

Check for new mail    CTRL+M or F9

Go to the next message UP ARROW

Go to the previous message                             DOWN ARROW

Go to the row above (message or group heading) ALT+ UP ARROW

Go to the row below (message or group heading) ALT+ DOWN ARROW

Compose a new message                                 CTRL+N

Open a received message                                CTRL+O

Display the Address Book                                 CTRL+SHIFT+B

Convert an HTML or RTF message to plain text   CTRL+SHIFT+O

New Law Closes Tax Loophole on Capital Gains

Tim Mancuso (Independent Coach, Trainer & Consultant) — Mon, 03 Nov 2008 23:03:49 -0600

A popular tax-saving loophole regarding capital gains taxes on some primary residences has been impacted by the recently signed 2008 Housing and Economic Recovery act.

If you have clients that you believe may be impacted by this latest ruling, and/or would like to learn more about this and other Real Estate issues, news items, and tax information - just let me know.

I have access to a wealth of knowledge to share with all Real Estate professionals including the changes outlined above.

Some key points of the recent modifications:

The new law states that the gain may not be excluded for periods of 'nonqualified use' - basically the period of time when the house was not used as the taxpayer's primary residence

This change the avoidance of capital gains tax by for taxpayers who previously sold their primary residence, claimed full exclusion, then moved into a 2nd or 3rd home (which they had owned for some time)

The new law is effective only for sales beginning in 2009

Partial exclusion may still be available, in specific cases

Contact me for further information, and I'll get that right out to you. - or let me know if you want to be included in my distribution list for these and other issues pertaining to Real Estate and Investment issues.

-Tim Mancuso

Last good week for warm-weather grilling - - in shorts, anyways

Tim Mancuso (Independent Coach, Trainer & Consultant) — Mon, 03 Nov 2008 22:28:49 -0600
They say the cold weather is nearly upon us - as we say goodbye to the short-wearing warm weather days of grilling, smoking (meats, that is), and BBQ-ing, I wanted to share some pretty cool BBQs and Smokers with you all.
Now, by no means is my own personal grill anywhere NEAR as cool as these (in fact, my wife pushed mine home down the street one fine spring morning from a neighbor with a 'free' sign attached to it. . . but that's ANOTHER story entirely!!) editor's note: Nicole is the BEST wife ever!!
In any case, enjoy the coming winter months, keep those steaks and burgers cookin' and enjoy the pics!
-Tim Mancuso

Are you celebrating Halloween?

Tim Mancuso (Independent Coach, Trainer & Consultant) — Fri, 31 Oct 2008 11:06:41 -0500

How many of us are celebrating Halloween this year? On top of that, how many of us are dressing in costume @ the office today?!

Here's a history of Halloween for you, from LandAmerica:

HISTORY OF HALLOWEEN

Over 2000 years ago, the Celts celebrated the beginning of their new year on November 1 with bonfires and a feast called Samhain.

They believed that this turning point of the year, the end of summer and beginning of winter, was a time when the spirits of the dead and other magical beings could communicate with the living.

In the early centuries of Christianity, church holy days were often set to coincide with existing pagan festivals in order to bring people into the Catholic faith. Pope Gregory III, in the 700s, moved the holiday of All Saints' Day from March to November 1.

On that day, Allhallowmas (the mass of the holy ones) was said, making the day before All Hallows' Even, which became our Halloween. Jumping ahead to more modern times, in the 1920s, kids at Halloween didn't put on costumes or go to neighbors for candy. Instead, it was mostly a time for pranks such as moving outhouses or taking gates off posts or tipping over ashcans.

As time went on, these pranks turned into vandalism, and in the 1930s, neighborhood committees and clubs began promoting going door-to-door as a safer alternative. Home and shop owners provided treats on these "beggar's nights" in an attempt to keep troublemakers away. The phrase "trick or treat" begins appearing in national publications from 1937 onward.

Halloween may also serve another purpose:

Being scared increases adrenaline and other hormones, which raises your energy level as well as giving you a way to work through fears – of monsters, death or the unknown – in a safe, controlled way.

Masquerades and playacting let you have fun pretending to be someone else for a while. That may be why Halloween is such a popular national holiday for children and adults alike.

Whatever you are doing today have a Safe and Wonderful Day out there!

Tim Mancuso

Business Method Patents Ruling - What effect on Real Estate Models?

Tim Mancuso (Independent Coach, Trainer & Consultant) — Thu, 30 Oct 2008 22:47:12 -0500

There's a lot of hullabaloo in the startup world today about the recent ruling by the US Court of Appeals about Business Method Patents. On the surface, it would seem that the 1300+ Business Method Patents registered in the US last year are, as of today, INVALID.

I haven't yet seen the research or looked into any specific 'Real Estate Model' method patents, however I do recall hearing that there were quite a few 'new' model companies filing for protection under this process.

I've read that the court ruled there to be a two-pronged test to determine whether a software of business method process patent is valid:

(1) it is tied to a particular machine or apparatus, or

(2) it transforms a particular article into a different state or thing.

We'll see what comes of this in the weeks and months to come, and I'll keep you updated once I've found which, if any company (models) this may affect.

The good news for startups: Perhaps with the protection lifted here, we will see faster and further innovation - making things better and clearing the way for the 'next' iteration of Web 2.0-meets-Real Estate...

Or?...

Who knows.

Tim Mancuso

Consultant, Trusted Advisor

How often do you Blog?

Tim Mancuso (Independent Coach, Trainer & Consultant) — Wed, 29 Oct 2008 00:53:45 -0500

Recently I was asked by an agent just how often successful agents blogged.

I was about to reply when something crossed my mind: personally, I know of many agents that blog a minimum of 1 blog post per day - however, if youy count the totality of the 'new media' posts by the top bloggers in our industry, I believe it's in fact much higher.

Consider this: there are now many many ways to 'blog' as we know it.

Twitter - and all of it's variants (personally I like Where's GPS Twitter function on Blackberry)

Multiple blogs / re-blogging

Other short-message updates

Feeds and archiving tools

Active Rain (http://www.ActiveRain.com), WannaNetwork (http://www.WannaNetwork.com), RISMedia and other forums and top blogging sites

So I pose it to you the reader for your consideration: How often do YOU Blog? (and how/where?)

Best to You!

-Tim Mancuso

Trusted Advisor & Consultant

What's Important in a Title Company / Title Rep to YOU?

Tim Mancuso (Independent Coach, Trainer & Consultant) — Tue, 28 Oct 2008 22:40:07 -0500

As I travel and visit with Real Estate professionals I often ask them what they feel is important for them in specific industries.

In the Title business, for example, there seem to be far too many companies in existence that focus on their own beliefs about what the industry and the customer wants and needs regarding transaction and settlement services.

With that in mind, I'd like to pose the question here, to all of you - both RE Professional and Consumer alike:

What's important in a Title Company and/or Title Sales Professional to YOU?

Here are a few key features and benefits others have shared with me - please add your own as well.

* Financial Stability and long-term industry presence
* A history of success in the Title Business
* Professionalism in appearance and behavior
* Expertise and Industry Knowledge
* Guaranteed Service Levels
* Taking the time to understand and learn about my specific needs
* Tools and Services that can enhance my business
* Patience
* Mobile Closings (close-anywhere)
* Independent Sales Reps that are empowered to make decisions for their customers
* Cookies at the closing table, and not just chocolate chip (seriously - this is one I've heard a lot!)
* Great rates / pricing
* A deal with my broker/brand

Thank you all for helping to build this list - your feedback is important!

-Tim Mancuso

Early Voting is a GAS!

Tim Mancuso (Independent Coach, Trainer & Consultant) — Tue, 28 Oct 2008 00:26:01 -0500

Just wanted to put in a NON-POLITICAL plug for early voting here.

GET OUT AND VOTE!

And if you are so inclined, I highly recommend early voting if it is available in your local area.

My own experience was fantastic - no lines, no crowds, no rush, no bad weather, no drunks (always nice), no parking issues, no crowded booths, no B.O. wafting over from the happy people next to you (there were no people next to me), no broken / shut-down machines, it was in a word - EXCELLENT!

On top of that, there were PLENTY of 'I Voted' stickers, which I highly treasure each election season.

So, to sum up here, Get out and vote, and vote EARLY if you are able!

My guess is many others have had the same positive experience in their early voting - feel free to share it here as well.

Thank you for reading, my name is Tim Mancuso and I endorse this (non-political!!! Seriously!!) message. . .

;-)

TM

BPOs - looking for qualified Agents/Brokers/Appraisers

Tim Mancuso (Independent Coach, Trainer & Consultant) — Fri, 24 Oct 2008 23:54:28 -0500

I'm working on a project to bring more BPOs (Broker Price Opinions) to qualified Agents, Brokers, and Appraisers in multiple states. This is born out of the request of some of my clients (in my vast referral network) and I believe I have found some good sources for them.

If you have specific sources that YOU would like to share, please post them here as well for all to review.

In the meantime, if you are INTERESTED IN DOING BPOs, please let me know as well. I'll need to know your specific market as well as your full contact info, affiliations, etc. and I'll add you to the list.

In most cases, even where there is a cost associated with getting the orders/calls for local BPOs, it typically takes only a few to completely cover the cost of getting the business - and it's all revenue/income from there.

Thanks in advance and as always, please let me know what I can do to help you grow YOUR business - I'm here to help!

Definition: (from About.com) http://realestate.about.com/od/ac/g/bpo_price_opini.htm

BPO Definition: BPO is an abbreviation or acronym which is used in Real Estate for "Broker Price Opinion."

Brokers and Agents typically create CMA's (Comparative Market Analysis) for their real estate clients - but BPOs are different. A lender, bank or loss mitigation company my have homeowners with delinquent mortgage payments. Oftentimes in the period before foreclosure the lender(s) will pay a real estate Broker. Agent, or Appraiser to complete a BPO on the property. Usually the lender has their own form and criteria for how the valuation will be verified, however it has become more common for 'BPO Services' to provide standardized reports due to the current shift in the housing markets Nationally.

************************

Clarification per the requests below:

" ...This is born out of the request of some of my clients (in my vast referral network) and I believe I have found some good sources for them."

I've been looking for sources of BPO business for Agents, Brokers and Appraisers interested in receiving BPO requests. This is not specific to any company / source, but rather a general research and fact-finding project I've been working on.

"...If you have specific sources that YOU would like to share, please post them here as well for all to review"

Please share here if you have great sources of BPO business, whether locally, regionally, or Nationally!

"...In most cases, even where there is a cost associated with getting the orders/calls for local BPOs, it typically takes only a few to completely cover the cost of getting the business - and it's all revenue/income from there."

I have found that with certain sources where an Agent, Broker, Appraiser, etc. would register to receive BPO's in a specific or targeted market area, there can be a cost associated with this service (not always). In these cases, typically the cost to procure the business is paid for rapidly with just a few BPOs completed.

As in any opportunity for business, ROI (Return on Investment) is a key consideration and that is exactly what we are talking about in the point above.

Hope this is more clear now - Thanks for the feedback and be sure to let me know if you are interested! I'll send further information out / post info as we move forward with this.

Best to You!

-Tim Mancuso

Back in the Blog

Tim Mancuso (Independent Coach, Trainer & Consultant) — Fri, 24 Oct 2008 23:09:00 -0500

Greeting A|R Family!

After a summer-long sabbatical from my blogging regimen, I'm BACK!

Ok, so that's not really a big deal, however once you get 'out' of a habit, - here goes another 21 days of conditioning to get 'back into the swing of things'. Thanks to all of you that have kept in touch through this transition time. While we've still got quite a few 'irons in the fire' so to speak, things are working themselves out and we've been forging ahead with some FANTASTIC opportunities for our referral network, friends, and industry associates.

It's back to business and more business unusual!

Happy Fall y'all!

In Service,

Tim Mancuso

Ph: 303-596-9838

tmancuso@landam.com

CALL ME for anything you need regarding Transaction Services, Credit Services, Title, O&Es, CE Credit Classes, Training, Coaching, Motivational Speaking Engagements, Referrals of any sort, and all around general HELP and ASSISTANCE with anything you are working on - I'm here to help you grow YOUR business! -TM

Changes in the Marketplace, Changes in this Blog

Tim Mancuso (Independent Coach, Trainer & Consultant) — Fri, 24 Oct 2008 22:58:12 -0500

Greetings Friends and Associates!

You'll be seeing a 'shift' here to cover multiple topics: technical, marketing, and service-based editorial and training. We'll be continuing to use this forum to update on matters concerning the GLS (Global Listing Service) however International Real Estate articles of interest will now be posted on the International Real Estate Advisor blog: http://www.International-Real-Estate-Advisor.com.

My role with LandAmerica and our New Frontier initiatives is exciting to say the least - be sure to read more about that here as well.

Finally, if you have any questions regarding MyREALTY.com, please continue to present them here as I am continually in touch with all parties involved including technical support, data integration team, customer service, and of course, my good friend and associate Todd Murphy, CEO and Founder of MyREALTY.com, Inc. (a Denver, CO-based International Real Property Marketing Corporation).

Thank you all for your continued support - we are doing some VERY exciting work in the COLORADO markets with the New Frontier including: Condominium and New Construction projects, Office-wide CE Training and marketing services, Superior Service in Transaction Services for individual Agents and Teams, and New REALTOR(r) business plan and market penetration strategy assistance programs - just to name a few!!!

Best to you all, and here's to a FANTASTIC close to 2008's Real Estate business for all of us!

In Service,

Tim Mancuso

Ph: 303-596-9838

tmancuso@landam.com

CALL ME for anything you need regarding Transaction Services, Credit Services, Title, O&Es, CE Credit Classes, Training, Coaching, Motivational Speaking Engagements, Referrals of any sort, and all around general HELP and ASSISTANCE with anything you are working on - I'm here to help you grow YOUR business!

-TM