Sending out real estate postcards can be a great way to boost your real estate leads by casually connecting with potential clients within your community.However, just randomly sending out postcards without much thought or strategy does not work very well – unsurprisingly.People might not always r
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06/28/2016
Part of the value you provide as a Realtor® is helping your clients find a few cheap fixes that boost their home’s asking price. With staging, these minor fixes can dramatically increase the perceived value of the home. The bottom line is you want people to see themselves in this home, without se
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06/21/2016
If you leave certain things off of your real estate website, you’re leaving money on the table and daring your leads to go elsewhere.You may have a beautiful and expensive website, with all the bells and whistles. But if you don’t have the following must-haves, you’re going to have an expensive s
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06/18/2016
Even if you don’t know exactly what a personal brand is, you know you want one. And you should.Experts will forever debate the exact meaning of a brand. Is it a name? A logo? Something more, or something less?Here’s the simplest version: when I say the name Nike®, the brand is everything that pop
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06/15/2016
Successful Realtors® have the same number of hours in a day as struggling ones. The difference is the most successful ones have built amazing habits to fill those 24 hours – and that includes their marketing habits.Sure, successful people can invest more money into their marketing campaigns and g
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06/13/2016
Popular social media platforms like Facebook, Twitter and Instagram can be great ways to both connect with clients and generate new leads.But…what about Pinterest?When you think about Pinterest, some of the first things that come to mind may be recipes and DIY craft projects, but did you know tha
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06/06/2016
The challenge you face in making a real estate listing is right in the name itself: Listings. By definition, your property will be displayed in a list (in either online or print) among other ads that are trying to do the exact same thing you are.When human eyes see a series of listings, they imme
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06/03/2016
