real estate marketing postcards: 3 Minutes - Everything You Need To Know About Every Door Direct Mail - 02/14/13 07:19 AM
Every Door Direct Mail - Also know as EDDM is really taking off and we've received a lot of great questions about how to get started, what the postcards size requirements are, addressing, the indicia, what can be sent and what can't be sent.
We've put a quick movie together to help you get comfortable with EDDM.
Contact PrinterBees for more information about EDDM Printing.
The EDDM Postcard sizes listed on the website next to the postcard sizes that qualify for this program. 877-939-2337, we welcome your questions and are happy to help you get started with with great program.
 
(3 comments)

real estate marketing postcards: Short Sale Marketing - Easier and More Effective Than You May Think - 08/08/12 03:52 AM
For many Realtors, becoming the "short sale" go to Realtor(R) has kept their businesses alive and kicking for the last several years with the market being like this for a long while now. Many that missed the real estate "short sale" train have been left behind, many of which have left the business where short sales make up for more than 50% of the sales in their markets. There are still so many markets where short sales are still making up a huge percentage of the sales and are the norm.
The good news is....It's never to late to catch that … (1 comments)

real estate marketing postcards: How 250 Postcards a month could be a game changer for 2012 - 12/02/11 09:40 AM
As a Realtor trying to flourish in this market, your likely continually mulling ideas over in your mind on how to increase business/revenue and in this economy, how to do it for as little as possible! Right?  There are the obvious outlets like Facebook and Twitter to promote your business that are free , BUT how do you get people to those outlets? Prospects and past clients must like or follow you for those outlets to be effective. That's where some consistent print marketing can make a huge difference in your social marketing results.
If you were to do a simple … (9 comments)

real estate marketing postcards: To Include or Not Include the listing price...that is the question - 11/30/11 11:16 AM
There is such a split on which way is best and I have been asked many times throughout the years about listing fliers. I think if I were to ask 100 Real Estate Agents which is the better approach, I would likely see a 50/50 split on which is best.  I myself have an opinion on the matter, and agree with what Ben Kinney has to say.
I have stumbled upon a great blog/video post from Ben Kinney of Keller Williams in Washington. I enjoyed is post so much, I called him directly to learn more. Our quick conversation helped me … (0 comments)

real estate marketing postcards: Update on "Some Guy" who dropped off the postcard at my door - 11/23/11 07:34 AM
I wanted to do a quick update on my Active Rain post "Some Guy Who''s Name I Can't Remember Postcard Marketing", It's been almost a month since I received his "first"...and I'm still predicting...his "only" postcard. 
I kept the postcard (printed at Vista Print...their marketing was on his postcard???) and stumbled upon it recently.  Still can't remember the guy's name, and I took a moment to read it again!  I'm coming up empty. 
I'm still waiting...waiting...waiting to see if he will attempt a second postcard drop.  I'm predicting, he won't and has now wasted his investment of time and his "free … (5 comments)

real estate marketing postcards: The fastest way to increase your number of listings - 11/22/11 08:31 AM
As a Realtor (R), I probably don't have to tell you that you need to "list to last" in the real estate profession. Listings lead to more listings because listings give you exposure. Marketing your listings gives you even more exposure. The big question becomes exactly HOW do you make sure you are always "listing" to make sure you last. I've talked to many people who have been in the business for more than 20 years and they all tell me the same thing. Farming...marketing...farming...and more marketing!
You need a plan, a real estate marketing plan that leads you down the … (2 comments)

real estate marketing postcards: How to market to expired listings - FREE Report To Share With Prospects - 11/22/11 08:29 AM
Expired listings are on the rise and could be the perfect place to carve out a niche for yourself in your real estate market.
I would be so very interested in hearing from you...the Realtors about what is happening with expired listings in your area and why the need for "expired listing postcards" are on the rise. I have read some very interesting strategies for marketing to expired listings and figured I would share what I found.
One agent who has seen success in working the "expired Listing" market says that his success comes from targeting such a targeted list of … (0 comments)

real estate marketing postcards: Expired Listing Postcards - we see a trend beginning - 02/16/11 11:40 AM
Just a quick note regarding Expired Listings Postcards and the sudden increase we see in people ordering them.  As a printing company that caters to the Real Estate community, we can see trends beginning "before the storm". 
I would be very interested in hearing from you...the Realtors about what is happening with expired listings and why the need for "expired listing postcards" are on the rise.   I have read some very interesting strategies for marketing to expired listings and figured I would share.
One agent who has seen success in working the "expired Listing" market says that his success comes from … (2 comments)

real estate marketing postcards: I keep promising myself that I am going to get those just listed postcards out... - 01/14/11 09:08 AM
And I just can't seem to get around to it every time I get a listing.
How many times I have heard this statement from both my friends that are Realtors and our clients!  When my friends are Realtors tell me this, it kind of makes me crazy.  After all, they only need request for us to handle it and WE WILL!  I'm never really sure what the "real reason" is they aren't moving forward and just "doing it"!  What is it that is really standing in their way?
I have come to the conclusion that it is simply overwhelming to most … (0 comments)

real estate marketing postcards: Expired Listings Postcards NOW AVAILABLE - 01/05/11 08:43 AM
You asked for Expired Listings Postcards and we now have them available for you at PrinterBees.com.  Some of them are pretty darned funny too!  We have a super funny one coming soon that I will post as soon as it is available.  





 REAL ESTATE MARKETING WITH PRINTERBEES
Let us do what we do, so you can focus and do what you do.
PrinterBees specializes in Real Estate Marketing solutions that help Professional Real Estate Agents create consistency and brand recognition through repetition in their marketing.  Contact PrinterBees at 877-939-2337 or on-line at www.PrinterBees.com to learn about the … (3 comments)

real estate marketing postcards: I want to sell my house for $100,000 more than it is actually worth. - 12/09/10 06:22 AM
Is this the type of clients you have? I have experienced this myself and I am sure you have too. This is funny and I had to share. I hope you enjoy it.
 
When you print those color fliers for the brokers open, open houses and everything else your clients demand, remember PrinterBees. PrinterBees printing is fast...easy...affordable and we specialize in Real Estate Marketing.
Short Sale Marketing  Just Sold Postcards Just Listed Postcards Real Estate Marketing Consistency Monthly Marketing Programs Listing Fliers First Time Home buyer Postcards Short Sale Postcards Short Sale Doorhangers Just "buzz on by" our Real … (4 comments)

real estate marketing postcards: Without Branding, You’re Just another Real Estate Agent - 12/08/10 11:46 AM
What exactly does it mean to work on “branding” as a real estate agent?  It isn’t something you can touch or feel, but we know it is something we have to have to find real success as a Professional Real Estate Agent.  Without it, you’re just another real estate agent that “I don’t know from Adam” or a name on a sign that I saw once when I drove by that I don’t remember because I saw it only once.  Branding is defined as:A brand is a product, service, or concept that is publicly distinguished from other products, services, or concepts … (2 comments)

real estate marketing postcards: Why postcard marketing and email marketing are here to stay - 11/09/10 08:31 AM
Social media sites like Active Rain certainly offer great opportunities to find new business through the Internet, there are too many success stories to negate that fact.  BUT..."old fashioned" real estate marketing techniques like postcard marketing and email marketing techniques will still do the trick and are absolutely effective ways to market your real estate business.
Web Pro News - Michael McDonald noted, “Social’s great, but not everybody goes to Twitter everyday, and maybe I have Twitter and Facebook, but not LinkedIn…but all of these people have email, and they check that every day.”  Every one of your potential clients or … (0 comments)

real estate marketing postcards: Thanksgiving Holiday Postcards, A Perfect Excuse To Contact Your Past Clients - 11/04/10 11:44 AM
With Thanksgiving being right around the corner, it is the perfect reason/excuse to get back in touch with your past client database. 
All postcards are customized/personalized with your information and there are no additional charges to do so. 
Adding your headshot is FREE Shipping is FREE Customization is FREE (We even allow changes after the proof is sent out!) Receiving a proof prior to printing is FREE, and we wouldn't have it any other way.

More Designs available on the PrinterBees WebSite!
The clock is ticking and time is running out to get your Thanksgiving postcards ordered and delivered … (10 comments)

real estate marketing postcards: 81% of sellers are likely to use their agent again...if they can find you - 11/03/10 11:59 AM
Eighty-one percent of sellers are likely to use the same agent again....64 percent of sellers choose their agent based on a referral...IF THEY CAN FIND YOU. These are very interesting facts and based on a study done by the National Association of Realtors.
It's true! over 80% of your past clients would use you again if they knew how to reach you. If your past clients knew how to reach you, they might also refer you out...after all, 64% of sellers choose their agent based on a referral. 
Besides handling the transaction you already handled for them, when is the last … (1 comments)

real estate marketing postcards: What about when your REO/Short Sale Real Estate Business Dries Up? Then What? - 10/20/10 07:01 AM
What will REO Agents do once the banks stop giving them bank owned homes? i know...I know...I know! They will starve if they don't have a real estate marketing plan of some kind to keep their business going should the banks stop providing listings. Who is in control of your real estate career, You???? or The Bank????
I have a friend who is an REO Agent for Countrywide. At one point, he had as many as 30 active listings at a time! I hope he saved his money...because the last time I talked to him, they had stopped giving him … (1 comments)

real estate marketing postcards: When did your past clients last refer you? Do they know your still in THE business? - 10/18/10 08:54 AM
When is the last time your past clients heard from you? Do they even know if you are still in this crazy and difficult real estate business? Chances are that if you aren't mailing to them or doing something to stay in touch, they will forget you! Maybe they think you "threw in the towel" like so many agents have/did as the market became more and more difficult.
Now if your agent is your mom, dad, brother, sister, aunt, cousin, son, daughter or any other person that you are in REGULAR contact with on a personal basis chances are they MIGHT … (2 comments)

real estate marketing postcards: Do you past clients know you are still in business? - 09/24/10 01:06 PM
When is the last time your past clients heard from you?  Do they even know if you are still in this crazy and difficult real estate business?  Chances are that if you aren't mailing to them or doing something to stay in touch, they will forget you!  Maybe they think you "threw in the towel" like so many agents have/did as the market became more and more difficult. 
Now if your agent is your mom, dad, brother, sister, aunt, cousin, son, daughter or any other person that you are in REGULAR contact with on a personal basis chances are they MIGHT … (1 comments)

real estate marketing postcards: What about when your REO Business dries up? - 09/23/10 01:19 PM
What will REO Agents do once the banks stop giving them bank owned homes?  i know...I know...I know!  They will starve if they don't have a real estate marketing plan of some kind to keep their business going should the banks stop providing listings.  Who is in control of your real estate career, You???? or The Bank????  
I have a friend who is an REO Agent for Countrywide.  At one point, he had as many as 30 active listings at a time!  I hope he saved his money...because the last time I talked to him, they had stopped giving him listings … (7 comments)

real estate marketing postcards: Marketing Consistency - Does Coca Cola change their look...logo...branding? - 09/01/10 08:25 AM
I just hung up the phone with a real estate group from Florida that "GETS IT" and I felt compelled to share.  She is having us design Short Sale door hangers, short sale postcards, car door magnets and lawn signs that all have the same design on them.  Wanna know why?  BECAUSE IT'S CONSISTENT. 
She explained to me that they are sticking with the same look and feel on everything they do right now for their short sale marketing.  They want people to recognize their marketing materials as being consistent.
Yesterday we received a great phone call from "The Bald … (0 comments)

 
Nadine Larder, Real Estate Marketing Expert/PrinterBees Founder (www.PrinterBees.com)

Nadine Larder

Real Estate Marketing Expert/PrinterBees Founder

Dublin, CA

More about me…

www.PrinterBees.com

Office: (877) 939-2337

The PrinterBees blog on Active Rain is all about helping Realtors® find the best marketing for the market of the moment. We are honored to serve thousands of real estate agents in their quest for great real estate marketing and hope our contributions on Active Rain inspire those we work with and those who don't work with us yet to soar in their marketing efforts.


Listings

Links

Archives

RSS 2.0 Feed for this blog