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real estate book: Write Emails that Get Opened... - 01/24/09 01:06 PM
Prospecting for and following up are the most important things to do in Real Estate. So why does it usually fall on the way side? Simple, Agents get busy with being busy and fail to make it their number one priority. What if you could automatically prospect for leads using email follow up? Simple, your business will GROW! Automated follow up is nothing new in the business world - but automated emails that have a higher response rate is. Writing an email that looks like you are actually writing it can be a little tricky but will work very effectively. Check … (0 comments)

real estate book: How to Create Your Own Custom Action Plans with Top Producer... - 01/23/09 06:05 AM
One of the nicest features with Top Producer is the ability to customize everything and anything you want. You can have a hybrid follow up plan that is a combination of emails (automated of course), mailings, and calls. Once you map out what your objective is and how you want to do it - then you build it. Below is a quick tutorial to help you navigate through Top Producer and build your very own Custom plans.
If you are short on ideas or are not trying to reinvent the wheel - go to The Automated Agent and pick yourself up … (3 comments)

real estate book: How Many Leads can you Handle? - 01/21/09 06:05 AM
Have you ever felt like you have too many leads?  Is the pipeline about to burst?  Lets face it, there is only so many people you can keep track of in your head and on sticky pads before someone gets dropped.  Truly successful agents figure out how to handle a ton of leads without any falling through the cracks.
One of the best things I have ever done was to create follow up action plans in Top Producer (or could be any other CMS) for that matter.  An action plan is just a simple reminder to touch base with that person … (9 comments)

real estate book: What is in YOUR 20%?? - 01/19/09 07:23 PM
Have you ever taken the time to figure out what your 20% is?  Chances are, that you have been so busy you haven't taken the time to determine what you should be doing to grow your business.  Real Estate is a never ending waterfall of busy work if you let it be.  Between scheduling showings and reading activerain blogs who has time to think? 

The 80/20 principal is this according to Wikipedia:
The Pareto principle (also known as the 80-20 rule,[1] the law of the vital few and the principle of factor sparsity) states that, for many events, roughly 80% … (4 comments)

real estate book: Big Dreams/Goals in 2009 - Why You will Succeed...or Fail.... - 01/17/09 07:55 AM
2009 has just started and you are either well on pace to have an awesome 2009 or you are doing the same old song and dance.  Have you made any changes yet in 2009?  This was a great quote I heard from some where but cannot remember who it was from (any help?).
"The only difference between now and a year from now is; the people you met and the books you read."
One thing is certain in Real Estate - If you do the same things consistent over time you can expect the same results.  Successful or not.  So what … (7 comments)

real estate book: How many Listings can YOU Handle??? - 01/13/09 06:18 PM
How many listings can you manage without having a mental breakdown?  How many before your service starts to slip and get sloppy?  How many before lead generation starts to take a nose dive?
Systems can solve everything!  The upfront time it takes to create a system, build it and figure out how to implement it can be timely.  The time you save in the future can be enormous!  Taking a listing is important but making sure you do everything that you need to do as well as everything possible to get it sold is equally important.
When you create a sound … (5 comments)

real estate book: Do you have a System... - 01/11/09 08:54 AM
Are you constantly reinventing the wheel with each transaction? Do you fly by the seat of your pants with every deal? There is good news and there is bad news. The bad news is if you keep going at this pace, you will never achieve a high level of success without having huge trade offs (time, stress, burnout). The good news, if you implement some simple systems that make your business predictable and manageable you to can have a life as well as a business.
The first time I read The E-Myth, by Michael Gerber, a light bulb went off in … (10 comments)

 
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