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marketing: From Empty and Drab to Furnished and Fab - 05/25/07 09:50 AM
I was recently referred to some savvy homeowners by an agent I met as a result of a "warm cold call".  They had just finished rehabbing a lovely home in Homer Glen, Illinios and wanted to bring in a stager to consult before putting the home on the market. 
The home is a 3000 sq ft two story with six bedrooms.  Yes, SIX bedrooms!  Talk about a family home!  It is nestled on a wooded 1.5 acre lot and has all the modern amenities.  Much time, money and effort went into creating a lovely home, but in a vacant state the … (15 comments)

marketing: Meet My Alter Ego - 05/15/07 03:05 PM
As many of you know, I am both a professional home stager and a Realtor.  I've struggled a bit with the duality of the roles. . . how to do both well, how to market myself, etc. I even wrote a blog to gain some perspective from all of you.  I have to admit to being a little surprised at the positive response I received as a result.  I am in an area of the country where staging is underutilized, thus my motivation to launch One Savvy Move Home Staging and Room Redesign.
I truly think that home sellers are being shortchanged … (5 comments)

marketing: Stager and Realtor - Can one do both well? - 04/30/07 12:18 PM
My profile here on AR is one of a home stager, I also am a licensed Realtor.  I have had success as a Realtor, but love the creativity of staging.  ( I am also an artist of sorts, I have a penchant for silversmithing, and as a result, I have lots of fabulous jewelry!)  I live in an area where a Realtor is born every minute and stagers are not to be found.  Thus, the leap into staging.  I created my website, licensed and insured my business, started an aggressive marketing campaign and soon realized that creating converts is a long … (38 comments)

marketing: Builders are "Building" a Need for Home Stagers - 04/13/07 11:30 AM
Many of you read my post this week about having the opportunity to bid on staging a custom builder's model.  In preparation, I took some time to walk through other model homes in the area. I'll call it "checking out the competition!"
As I was standing in a model talking to a sales agent, I suddenly realized I was shaking hands and talking to someone who desperately needs my services!  Did the builder's agent have a home to stage?  No. But she has buyers with contracts to purchase the homes she sells and those buyers can't close the deal until their current home sells! … (10 comments)

 

Lori Gilmore - One Savvy Move Home Staging

Joliet, IL

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One Savvy Move

Office Phone: (815) 207-9703

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