Paul Chaney's (pchaney) Blog

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Services for Real Estate Pros - Transparent BPO
Tips, ideas and honest advice about how to use social media as a marketing tool, gleaned from industry veteran and thought-leader Paul Chaney.
RECENT BLOG POSTS
I receive RIS Media's daily email newsletter. It often contains good articles to keep a real estate neophyte like me informed on issues pertaining to the industry. This morning's feature story really took me by surprise. It was Imprev's CEO, Renwick Congdon, saying that, according to NAR, "only 3...
07/10/2007
You know how Active Rain uses a word anytime you leave a comment on a blog post? It's called a Captcha code and it's designed to keep spam bots from invading. The term actually stands for 'Completely Automated Public Turing test to tell Computers and Humans Apart, and was trademarked by Carnegie ...
07/09/2007
Blogging has long had its list of celebrities. The tech bloggers have theirs. Marketing/PR bloggers have theirs. Real estate blogging has its own list of blog celebs as well. UK-based cartoonist/blogger, Hugh MacLeod, yesterday rang the death knell of the A-list as we know it. He indicates that t...
07/05/2007
I have to admit that I've not been keeping up with Project Blogger as well as I should. I did follow week 11's judging though and see that Ines was judged favorably. (Woot!) Neither did I weigh in on that brouhaha over week #10's judging. I really didn't have anything to add to the conversation. ...
07/05/2007
Can you remember all your passwords for sites you access on the web? I can't. Not only that, can you remember all the social media sites you've signed up for? I can't either. I don't mean the MySpaces, LinkedIns or Facebooks, etc., but all those other less than famous sites that appear almost dai...
07/03/2007
Back in the days when RSS still raised a question mark in most people's minds, I was using it to syndicate content from websites at a non-profit org where I served as director of onilne communications. When I started blogging in 2003, I began, like most other bloggers to aggregate feeds, using Bl...
07/02/2007
I was reading an article on the implications of social media on advertising and branding, and came across some online ads by Sony for its Bravia HDTV product. Well, you have to see the ads; there are two. The one that is most impressive is the balls ad. Take a few minutes break from your work an...
07/02/2007
We do it, some of us to a greater degree than others, but as I write this post the ticker above my head in the right sidebar is about to trip the 36,000 member mark. Over 1,700 are online at this moment. To what do I refer? Specifically, the social networking/blogging going on here at AR. General...
06/26/2007
I just know I'm going to get a rep as a sideshow barker. Last week I was was shilling for my son's blog submission business and today I'm pitching an online store called Bloggerwear. But, it's not a mere sales pitch. I've got a story to tell. Truth is, I was meandering around on the web the other...
06/26/2007
I received an email this morning from Realtor.com with login information to my new Featured Blogs blog. It's a WordPress blog. Probably, they're using the WordPress MU (multi-user) version of the software. Other than the basic WordPress functions, there is an ability to change header graphics, ev...
06/25/2007
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Paul Chaney

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Tips, ideas and honest advice about how to use social media as a marketing tool gleaned from industry veteran and thought-leader Paul Chaney.


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