keep in touch mailings: Just Do It! - 05/12/10 06:44 PM
Recently I read a blog post "Overcoming Your Perfection Paralysis in Marketing" by one of my Facebook contacts, Fabienne Fredrickson, The Client Attraction Mentor. She said: "When you set yourself up to stop procrastinating and to start working to make it happen, it works every time. I too have dragged my feet on picking a date for an event I wanted to give. ‘Should I have it in the summer, should I wait ‘til fall?' Since nothing was happening, I pulled out my calendar, picked a date, gave my credit card number to reserve the space and then made it happen, and you can
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keep in touch mailings: April is Customer Loyalty Month ~ Have you Hugged a Customer Lately? - 04/19/10 08:09 AM
Building customer loyalty should be an every day, year-round thing, not just something you do for one month out of the year. However, take this month of April, to think how you can improve relationships with your customers through better service, higher quality products, going the extra mile, etc. People have a choice of who and where they wish to do business, so you need to make what you offer, stand "head and shoulders" above your competitors. You want your name to be at the top of the list the next time they need your services. How Do You Keep Customers Loyal? Here are few ideas:
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