branding: The Power That Sets You Apart: Your Peculiarities.
- 05/30/18 03:49 PM
ActiveRainers, Remember the song "Different" by Cass Elliot? When I was smaller, and people were taller, I realized that I was different. I had a power that set me apart. I learned to take it, to use it to make it. It's not so bad to be different. To do your own thing, and do it heart! Why do I bring this decades-old gem of a song up? Well, one of our clients, Scott Yesitis, an agent in business for 30+ years, just recently considered using each syllable in his last name Yes-It-Is as part of his branding (specifically, his business slogan). After some pondering, I came up with: “With Scott Yesitis, … (9 comments)
Tim here, with a quick reality check: your website doesn't have to be perfect. What it does have to be, though, is worthwhile.
A worthwhile website. Cool concept. But let's break it down, word for word: Worthwhile: adj., worth the time, money, or effort spent; of value or importance. Website: noun, a connected group of pages on the World Wide Web, maintained by one person or organization and devoted to a single topic or several closely related topics.
Your AccelerAgent Website should be: WORTH the money of your precious marketing funds... WORTH investing the precious time and effort to represent you as an "ALL things real estate" agent... WORTH the visit of every precious client by providing resources for ALL (homeowners sellers, buyers and leads).
Join us for the next Making Your Website Worth Visiting webinar, this Tuesday, March 28th … (5 comments)
branding: The Truth About Social Media (This Concerns You...)
- 01/04/17 06:21 PM
Numbers don't lie. Our sources prove that. Friendly reminder of the reality that social media matters in the real estate industry. PLUS - get and stay social with these extra savvy social media tips: - 5 Best Ways To Connect With Home Buyers & Sellers On Facebook - Can Facebook Ads Increase Listings & Leads? You Bet! - 5 Social Media Tips You Probably Aren't Implementing But Should - More Likes + More Followers = More Listings?
– Tim Marketing Director Direct | 408.213.4668 tim@propertyminder.com 1101 S. Winchester Blvd, J-225 San Jose, CA 95128 Buy Just 3 Months, Get 2 Completely Free + Free Service For Existing Customers With Our Referral Program Weekly real estate marketing tips can be found on our featured Tip Of … (30 comments)
branding: The Simplicity Might Shock You (Re: Getting More Responses in 2016)
- 01/08/16 08:09 AM
We're already 10 days into the new year. You should already be reaching out via your CRM. Frankly, making the effort shouldn't be like pulling teeth. If you keep things simple yet effective... consistent and warm... ...you'll have folks in the palm of your hand, when it matters most: When they're ready to buy or sell in 2016. Let's go get 'em. Client Relationship Management LIVE WEBINAR Tuesday, January 12th 9:00 am (PST) / 11:00 am (CST) / 12:00 pm (EST) "AccelerAgent CRM works for me 24/7. It frees me up. I keep clients informed automatically and they feel that I have their back!
My business also continues to grow 12% - 14% every year." - Joe Piazza Top 1% … (0 comments)
Heard of the K.I.S.S. principle (Keep It Simple, Stupid)? Shock-value aside, this acronym will undoubtedly help to permanently brand this week's tip in your mind. For those not in your database (like Social Media connections or people you meet), post this no-nonsense, clear-cut content as your social media channel(s) "status" and/or when you introduce yourself in-person or via email: "I am not sure if you have a real estate agent, or what they're doing for you, but I would love to provide you with real estate activity in your neighborhood so you can see the value of your home in today's market." "My job as … (0 comments)
We have another fact v. fiction issue that should matter a great deal to you.
Myth: Every syndicate site provides consistently accurate data and helps you retain your clients. Fact: ONLY your AccelerAgent website brands you - ensuring that you keep leads and clients away from other sites and agents, and guaranteeing instant and easy access to important MLS listing details. Our Interactive MLS keeps your clients informed of ALL listing details including every photo, valuable market statistics, and even down to the best schools nearby.
Our current services already: - Brand you to every listing. - Include powerful tracking to give you insights into … (0 comments)
branding: Let’s Give Them Something To Click About.
- 09/29/15 08:53 AM
See all of the follow (+ more editing tricks and tips) on the next free Advanced Website Editing webinar! Let’s give them something to click about. The Buttons (or Tabs) on your website.
Remember to name (or re-name) your website’s buttons (or Tabs) to whatever you want. What I am saying is, be creative. Spend a little time thinking about the tone of your website. It shouldn’t be robotic, it should be friendly. Words are just like photos you choose to have on your website- they have the power to grab someone, but they also have the ability to bore someone. We are living in … (0 comments)
MYTH: All sellers work with the same agent they bought with in the past. Fact: Only 9% of homeowners turn to the same agent when selling or listing. Losing a listing is nothing more than your client forgetting about you. Seller’s Corner remedies this for you, virtually automatically. An email is nothing more than an opportunity to be remembered. Your homeowners need to be reminded that you exist more than you think. Why not make your emails worthy of being remembered? Local home values, newly listed, and recently sold homes must come from you. Every “Neighborhood Alert” will brand you as their neighborhood expert, their Go-To source of real … (0 comments)
...they might just be minutes away with Seller's Corner. "I set it up just 45 minutes ago and I’ve already got responses! If you’re not using it, you are losing business.” - Tim Montoya, PM customer since 2008 "I just closed a $750,000 deal with Seller's Corner!" - Andre Holley, PM customer since June 2015
Seller's Corner & Client Tracking LIVE WEBINARThursday, August 27th 3:00 pm (PST) / 5:00 pm (CST) / 6:00 pm (EST)
Catch you on the webinar, Tim tim@propertyminder.com 408.213.4668 PM Marketing Interested in more free webinars? Reach out to us directly.
branding: Your Exclusive Access to SEO Enhancement
- 07/13/15 04:49 AM
Hi there, We recently hosted an exclusive webinar showing how you can improve your SEO in minutes. Seriously, you can time us. Here’s a sneak peek at what we covered: - How to (in just 15 minutes) create hundreds of pages for Google to acknowledge. These pages will update automatically, just how Google likes it. Do it once and you're done. - How to rank high on Google by using simple words that keep you a step ahead of the competition. Again, in only 15 minutes. What’s a metatag? What’s a keyword? We break it down nice and easy for you. Miss out on the webinar? No worries - … (0 comments)
We'd like to share some pretty exciting news. This summer's blockbuster is our New MLS Search. It has been designed to provide a similar look to the large search portals that many people visit. We wanted to make sure your website gives visitors a familiar place to find homes. By reducing the learning curve your clients often face, we increase immediate interaction. If clients are familiar and comfortable using your website, they'll return. This means more traffic, more branding, and more top-of-mind awareness.
"The role that your Web site plays in your marketing strategy is to augment, amplify, and automate conversations about real estate." -SCOTT SCHANG
Guest blogger and PropertyMinder's CS Engineer John Taylor breaks down the nitty gritty for us in this exclusive guest blog post.
- Are you wondering why you are not ranking higher on Google or Bing like your competitors?
- Is your target audience not aware of you and your brand as much as you would like them to be? - Is your website not doing its job of enticing people to start … (2 comments)
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