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short sales: Identify Yourself Using the Science of Color - 07/01/09 06:18 PM
If a picture is worth a thousand words, a picture may be worth a million, memory-wise. Psychologists have shown that color does more than appeal to the senses. It also boosts memory for our scenes. Color is a meaningful constant and a powerful psychological tool. By using color in your marketing materials you can send a positive or negative message, encourage sales, calm a crowd, or draw attention directly to you.
Right here in the good ole American mainstream culture, the following colors are associated with certain qualities or emotions:
Red --excitement, strength, sex, passion, speed, danger.Blue --(listed as the most … (4 comments)
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short sales: Identify Yourself Using the Science of Color - 07/01/09 06:13 PM
If a picture is worth a thousand words, a picture may be worth a million, memory-wise. Psychologists have shown that color does more than appeal to the senses. It also boosts memory for our scenes. Color is a meaningful constant and a powerful psychological tool. By using color in your marketing materials you can send a positive or negative message, encourage sales, calm a crowd, or draw attention directly to you.
Right here in the good ole American mainstream culture, the following colors are associated with certain qualities or emotions:
Red --excitement, strength, sex, passion, speed, danger.Blue --(listed as the most … (0 comments)
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short sales: Example Hardship Letter - 06/17/09 12:03 PM
A well written Hardship Letter (written by the homeowner in his/her own handwriting) is one of the most important letter's in your Short Sale Packet. Sometimes bad things happen to good people. It is highly doubtful that the homeowner intended to default on his / her mortgage and end up in foreclosure. Most likely their enjoyment of the American Dream of homeownership was interrupted by some tragic event. Maybe the loss of a job, a bitter divorce, or the unfortunate untimely illness or death of a family member caused the homeowner borrower to default on his mortgage.
Whatever the catalyst, the … (0 comments)
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short sales: Set Yourself Up As A Short Sale Expert - 05/08/09 12:07 PM
PowerPoint is similar to a word processor, except that it's geared toward creating presentations rather than documents. PowerPoint presentations consist of one or more slides. Each slide can contain text, graphics, and other information. You can easily rearrange the slides in a PowerPoint presentation, delete slides that you don't need, add new slides, or modify the contents of existing slides.
You can use PowerPoint to create and present your presentations or you can use one of the following types of media to show your presentations:
* Computer monitor: Your computer monitor, either a CRT monitor or an LCD, is a suitable … (0 comments)
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short sales: 10 Reasons Postcards Work - 04/22/09 10:09 AM
If your marketing activity doesn't include postcards, you're overlooking a highly effective and very low-cost sales tool. Here are 10 reasons postcards should be part of your marketing program...
1. Postcards Work for Any Business, but they are highly effective for the Real Estate industry.
2. Using Effective Custom Cards is Simple and Uncomplicated. Postcards usually work best when the message is brief and the postcard looks at first glance like a message from friend. Here is an example:
3. Printing Postcards is Easy and Inexpensive. After choosing your custom card, your next step is simply to choose how many … (9 comments)
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short sales: Short Sale Faqs - 04/17/09 08:46 AM
The following are a few quick facts regarding Short Sales. Most agents have concluded that learning and working short sales is important to running a successful real estate business. This is not comprehensive, rather a guide.
What type of property is qualified for a short sale?
Banks consider short sales for a variety of reasons Any home, any size, any style or condition can be considered for a short sale Normal steps to start the short sale process
The homeowner must be in distress The short sale option must be discussed, disclosed, signed by, and agreed by the homeowner. The homeowner … (2 comments)
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short sales: 10 Mistakes To Avoid in Your Marketing Campaigns, Part 2 - 04/13/09 11:12 AM
Part 1, included the first 5 mistakes...
Postcards are the cheapest and one of the most effective forms of direct-mail marketing. Great postcards hit your prospects fast and elicit an immediate impression since they don't have to tear through an envelope to get to the meat of your message. Direct-mail postcard campaigns decrease the likelihood that your prospects will throw your promotional pieces away before reading them, and increase the chance that they'll follow through and respond. Like all forms of direct mail, postcard marketing campaigns depend on the right blend of style, substance and value.
Not Targeting Your Farming Correctly … (6 comments)
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short sales: It All Depends On Your Postcard! - 04/06/09 04:19 PM
Many agents think that the tried and proven methods of advertising does not work. Not all methods are created equal and you can't rely on just one method for all your advertising needs. I've heard many agents say that they use only online resources to sell and promote. I know it's a fact that buyers and sellers are very computer savvy and who doesn't love online resources and just spending time on the net. Our youngest consumers are very computer literate and I must say that I do the majority of my shopping online now.
Listing homes certainly has its place … (2 comments)
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short sales: 27 documents needed for a Short Sale - 04/06/09 10:37 AM
27 Documents needed for a Short Sale
One of the most important elements in a short sale is putting together a complete short sale packet. Without it your file will not even be opened, let alone reviewed. Listed below are the documents you need in order to gather the information to complete a successful short sale packet.
The number one reason a short sale is delayed is due to not providing all the information the lender requests to process a short sale. The file will sit abandoned until all the documents are received. This is another reason why Loss Mitigation Departments are responsible for … (0 comments)
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short sales: Scripts, Few Words, Large Impact - 04/01/09 11:38 AM
Most companies and entrepreneurs seek ways to enhance and develop awareness with their customer base. In this economy, finding an economic solution is top priority. Postcards have become more popular for many reasons. The key is to find a company that understands your business and has the knowledge to capture attention quickly through content and design. This is accomplished through Emotional Marketing. With over a decade working with Realtors, I have developed a talent for scripting and implemented them into my postcards.
Utilizing Emotional Marketing with your postcard helps break through the clutter while capturing attention. You have three seconds maximum to capture … (1 comments)
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short sales: 3 Easy Steps to Promote Your Business - 03/31/09 11:44 AM
Building a successful business has key elements that are important and should not be overlooked. The good news, it does not have to be complicated or expensive. In fact, it can be easy and even fun. You will see a greater return by enjoying this part of your business. I will outline some simple principles and solutions below. It is important to the continual growth and success of you business.
Repeated touches to your community or SOI (Sphere of Influence) is a key part of developing your business identity. They have great influence with people they know AND that … (10 comments)
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Gayla Allen
Austin,
TX
More about me…
QuickImpress, LLC
Address: 11908 Montclair Bend, Austin, TX, 78732
Office Phone: (512) 809-6398
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