branding: If a Picture is Worth 1000 Words, What's a Video Worth?
- 03/27/10 07:32 AM
One of the most-used marketing tools of the trade is a business card. Notably, all Realtors (99.98%) display their photo on their card. Now, most other professions don't follow this practice. Realtors? Always. The reason of course is to build a brand, build trust, and instill recognition, and a picture is worth 1000 words. Well then, if a picture is worth 1000 words, then a video must be worth a million! So video is the most powerful way for Realtors to build brand and personal recognition. Right? Ok, so here's the question:Why don't more Realtors use video??? I'm not talking about video tours of listings - I'm talking about (2 comments)