advertise: 6 Essential Tips For Building A Facebook Community - 08/05/10 01:05 PM
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With Facebook now having 500 million people actively using it throughout the world, many people are scrambling to set up a Facebook Fan Page to help them increase their business.  Unfortunately, the majority of these people will create a Fan Page and struggle to get people to join it (minus friends and family, of course).  So, if you ever wondered how people are able to create Fan Pages with a strong fan base, here are 5 tips to help get you moving in the right direction:
1. Know Your Target Audience: Before you create a Facebook Fan … (5 comments)

advertise: Getting The Most Out Of Your Advertising Dollars - 04/06/10 04:21 AM
With all of the different advertising opportunities available for you to take advantage of, it can be pretty mind boggling.  From social networks like Facebook and Myspace; to social bookmarking services like Digg and Delicious; to everything in between; there is a lot of advertising space you can use.  If that isn’t enough, there are also a variety of different advertising mediums (banners, text ads, etc.) you can use for each of these services.  Wouldn’t it be nice if you could just know what mediums worked best in which networks?
Even though this is a pretty complex topic with a ton … (0 comments)

advertise: How to Optimize Your Ads for Maximum Clicks - 07/21/08 03:42 AM
If you have read the first two parts of this mini series, you will have a good understanding on what AdSense is, what it can do for your website and how to actually implement it.  In this last part, you will learn some optimization tricks that will help you get more people to click the ads on your site, which will bring in more money for you.
 
Optimization Trick 1:  Place ads in high-view and high-click areas
This is something that is pretty obvious, but the question is knowing where the high-click areas are on your site.  Now, while this … (1 comments)

advertise: Step-by-Step: How To Put AdSense On Your Site - 07/16/08 04:51 AM
In the first part of this series, you learned about what AdSense is, how it can be used to monetize your site and some of the main positive and negative effects of implementing it. This second installment will tell you exactly how to set up AdSense on your site from the very beginning.
 
Step 1: Sign up for an account
The first thing you’ll need to do is sign up for an AdSense account. This can be done by going to the AdSense site and clicking on the Sign up now button.
When you are filling out the form, you’ll … (17 comments)

advertise: Is It Worth Monetizing Your Site With AdSense? - 07/14/08 05:23 AM
Wow, it’s been quite a while since I put a post up here on my blog.  It’s amazing how fast time flies!
Anyways, I thought I would start a little (I’m thinkin’ it will consist of 3 parts) mini-blog series on the topic of AdSense.  Within the past month, I have been encountered by some people about learning how to monetize their website and while there are numerous ways that this can be done, AdSense is one of the easiest methods to implement.
Not only that, but it is also one of the easiest ways to make money!
That being said, … (8 comments)

advertise: Words that Sell and Words that Don't - 05/12/08 04:37 AM
Extremedirectmarketing.com recently did a study on direct marketing that the results of using certain words in your advertisements.  Their results were very surprising and I thought were worth sharing with everyone.  Even though the results were based on Canadian homes, I am sure some elements would relate to the US market.
Here are some of the key points worth mentioning:
Listings where the seller was actually motivated took 15% longer to sell and sold for 4% less. Houses listed as "handyman specials" sold in half the average time. Words used to accentuate curb appeal helped sell houses faster than words more … (5 comments)

advertise: (Somewhat) Advanced Blogging Publicity Tactics - 05/05/08 02:59 AM
For a couple of posts now, I have been talking about some various ways to not only publicize your blog into the blogging world (a.k.a the “blogosphere”).  Now I thought it would be good to give you some more advanced strategies to help promote your blog that a lot of people don’t know about (or have never thought of).
Advanced Tactic 1: BlogTipping
When I normally talk about this with people, the first thing that normally comes up is the idea of ‘cow tipping’.  I’m not really sure why that is, since it has absolutely nothing to do with cows (or … (0 comments)

advertise: Simple Way to Promote Your Blog and Lure in Others - 05/01/08 03:58 AM
Throughout this little mini-series on the Blog portion of my Realtor Web Marketing installments (can be found on my personal blog), you have learned not only how to set up your blog, but also the things you can (and should) do to help get your sites noticed by both the search engines as well as other bloggers.
The question is, how can we make this process easier on ourselves.
In other words. how can we lure other people in to not only view your blog, but to possibly promote it as well?
Here’s a hint: It’s a numbers game.
It has … (3 comments)

advertise: Realtor Web Marketing: (Virtually) Unlimited Ideas to Blog About - 04/28/08 08:18 AM
In the first installment of this series, we talked about setting up your blog. The last installment talked about things you need to consider when adding content to your blog. Now comes the all-important question that most bloggers encounter:
What the heck am I supposed to blog about?!
Granted, you should probably talk about stuff that is occurring in your local area, but what happens when that resource is tapped?
Here’s a two-sentence explanation on why this question is important: Everyone (both people and search engines) love new content on a regular (preferably daily) basis. If you don’t supply your audience … (0 comments)

advertise: Realtor Web Marketing: Debuting My Ongoing Series - 04/23/08 06:52 AM
I thought I would start an ongoing series of web marketing tips and tactics that I have been using for the past couple of years (and continue to use) to help promote my websites.  While it would be way too overwhelming to put every single tip in one post, I plan to just break it up into little pieces and post them on a daily basis.
I will try to keep them categorized, but I’m not making any guarantees :).  After all, I need to categorically brainstorm everything, which will take some time.
Having said that, the titles of each part … (0 comments)

 
Provides a combination of current trends and findings I think are worth sharing in the realms of online and social marketing strategies.


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