time: What Kind Of People Use Facebook?
- 07/20/10 01:09 PM
Sharing is caring! Recently, The Nielsen Company conducted yet another study on Facebook, but this time the focus was on who spends the most time using the social network. While we’ll get into the specifics in a little bit, one shocking discovery made by this study was that in June, global consumers were spending on average 1 in every 4.5 minutes online on social networks and blogs. That’s almost 25% of a person’s day! While for the most part, the age demographics of Facebook users may not come as a surprise to you, the amount of time spent on it … (6 comments)
time: The Critical Elements Required Before Launching a Social Media Campaign
- 07/05/10 09:17 AM
Sharing is caring! Happy Monday everyone! Hopefully you were able to do a little relaxing to get ready for this new week. Since this is the start of the week, I thought it would be thematically appropriate to discuss some of the core elements you should have before you even start a social media campaign. It is still safe to say that conducting a successful social media campaign is still very much in the experimental stages. While even the biggest of corporations are still figuring out ways to leverage this medium of targeted marketing, there is no "magic bullet" that … (0 comments)
time: Planning A Social Marketing Budget
- 06/02/10 01:08 PM
The idea of coming up with a social media budget can be very ambiguous, and even ridiculous to many people. After all, why would you want to spend money on social media marketing when making posts on Facebook and Tweets on Twitter are free? Well, there is really more to social media marketing than Facebook and Twitter. A lot more… Let’s start with your own website. To construct a site that allows you to generate leads, utilizes user-generated content, provides user interactivity, and maybe even integrates e-commerce is quite an expensive feat, as experienced web developers can understand. Granted, there are … (2 comments)
time: Google Confirms Website Speed Affects Search Engine Rankings
- 05/13/10 02:47 PM
Sharing is caring! One thing a lot of website owners want is to have the top rankings for targeted keywords and phrases in the search engines. The whole idea of Search Engine Optimization (SEO) allows you to achieve top results in the search engines, but that is not what this article is about. While SEO consists of a variety of different elements and requires constant attention, I wanted to bring your attention one such element that is not only crucial to help achieve top rankings, but it can also have a significant impact on your visitors. That topic is loading … (19 comments)
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