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Director's Choice: Excerpted from The Journey of Homeownership - 01/31/09 10:22 AM
You've found your dream house and the next few days 'til your appointment you are pumped up with anticipation. Showing day comes-yahoo! You jump into your car and drive to meet your real estate destiny.
Traffic cooperates and everything is zipping right along until you pull up to the curb.
Uh-oh, what is this? The house looks much smaller, the driveway is narrow with big cracks running through the now gray asphalt, the greenish-brown lawn's decorative border is weaved with the yellow heads of dandellions and other hearty weeds.
What the____? The pictures didn't look like that online. … (17 comments)
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1-2-3 Easy Updates for Website Relevancy Today - 01/30/09 11:42 AM
Real estate buyers are loco for local.
Seriously, the way to an Internet buyer's heart is through local information. Here are three easy website updates to satiate the hunger of a real estate buyer.
1. Update the photos on your website frequently. Its official. Photos make a buyer true blue to you. It's time to start perfecting your photography prowess or hire someone to do it for you.
Real estate buyers have eyes that scour your listings but their appetite desires more in your website offerings. Relocating buyers want to see photos of the community, which includes recreation, schools, businesses and neighborhoods.
… (18 comments)
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Is There Any Help for Me? I've Become An E-Pro Groupie - 01/28/09 02:19 PM
It's official. I've become a groupie and there might not be any turning back for me....Well sorta.
Kathy McGraw extended an offer for me to takeover as the Administrator for the E-Pro Internet Technology Group and I accepted. I am excited for the opportunity to bury myself in good information from posts of the members here on Active Rain and be able to highlight content worthy posts regularly for all to see....
Before I begin I have two disclaimers. Transparency is Key.
Disclaimer
I am NOT a real estate agent. I often get confused for a real estate agent and … (12 comments)
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Life Reflections~I Am Trying To Become the Change I Seek - 01/27/09 11:20 AM
Inspiration on a Tuesday Morning
I've got plenty of memes to work on and a few more marketing posts drumming in the back of my head to write and publish this week. I was sitting at my laptop before taking my son to school this morning reading and listening to this post from Patricia Kennedy, "I Just Read Some Really Scary Blog Posts" which has kept my head stir crazy and yearning to be free. It's not so much the conversation of the post but the "scary" concept that has made my mind digress from other tasks this morning.
This is not intended as a dig against Patricia. I appreciate her … (12 comments)
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Conversations Are For Everyone - 01/26/09 12:14 PM
Lately I have been reading more posts about automating the process of social networking and blogging. The time crunch is starting to feed a mentality of an I ROBOT process online. Automation seems to be the only answer to a harried business professional looking for the key to slow this online pace down. Fear is fed to those who haven't engaged in blogging, "It's just not for everyone", some say.
I say Beware of Automation. Conversations Are For Everyone.
Allow me to bend your ear. Have a Listen,
Are you willing to let down your hair and reach out? Consumers are willing to … (21 comments)
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Let The Information Flow Through You and PULL Clients To You. - 01/21/09 02:56 PM
It's an interesting internet world these days. To say the times are changing is a reality that's understated. To say that moments are changing each and every day is closer to the truth.
Illusions are becoming echos of the past. Illusions have been the reality of real estate for over a decade. Look where we all are now.
The freedom of information online is not a deterent to business, but when artfully executed, it is a moneymaker. If you are just getting started in social networking and blogging I want to encourage you to let the information flow freely. If … (78 comments)
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Inspirational Stories~Be Your Own Leader. Success in Business and Life IS PERSONAL - 01/19/09 04:14 PM
Be Your Own Leader
Follow the Leader Gets Dull
You don't need to assimilate
You are NOT a cyborg
Are you Building Your Business Online?
Have a Blast
Take Your Skills and Your Stories
Share Them
Transparently, Coherently, Honestly
Passionately
It doesn't matter how many folks do what you do
It only matters that you know in everything you do
You are uniquely you
For some simple straight talk take a listen....
The key word is "individual"
Dig it my friends
I respect AND CELEBRATE Individualism.
Sometimes it is celebrated. Other times it is ridiculed
Hang … (23 comments)
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A Cure for Time Exhaustion.The Solution that Business Planning Forgot - 01/18/09 09:32 PM
Do you ever feel like,
You are running out of time? Your clients don't value your time? You are always pushing up against your time deadlines? The time warp is a common trap for entrepreuners. Now that we interact socially online and blog for business the availability of our time takes on a whole new meaning.
Mismanagement drains the well of time and leads to severe time exhaustion.
Time exhaustion isn't an anomaly, but an illness akin to the common cold. Let's nip these sniffles in the bud right now before you end up with your business on it's backside crying for relief.
Take … (64 comments)
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What Dreams Lie Within? This Is Not Your Average Bedtime Story. - 01/16/09 09:51 PM
I am passionate about my work. I really enjoy helping real estate professionals demystify the process of building their own community online. Aside from the obvious reward of money, the friends and genuine gratitude I receive are second to none.
Yet....I am continuing to build my business to a point where I can turn it over to somone else. My short long term strategy is to build a business that someone can purchase eventually.
I have a dream. My dream is to start my descent into retirement. In the next 3-5 years I want to be at the top … (19 comments)
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The Misconception of Social Networking: Magic, Miracles, or Just Plain Movin' and Shakin'? - 01/13/09 05:20 PM
Social networking
For me
Isn't about miracles
OR
Magic
It's about movin' and shakin'
My work that's inspired by passion.
Life's Balance
Electrical Connections
And good old conversations
Have a listen
I'm off to cook some dinner. I'm off to cook some dinner...I'll be back in a few Social Networking....what's your view?
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Successful Businesses Have A Brand. Learn how to Create, Develop and Manage your brand in a 5 week webinar series, Branding Sanity, starting February 23, 2009, brought to you from a partnership between Malfi Marketing Solutions and Real Skillz.Branding Sanity is an interactive webinar with a classroom casual style … (9 comments)
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Forward Thinking or Not, You'll Always Have A Blindspot. - 01/12/09 05:54 PM
Isn't it funny how we live as if everyone who comes into our experience walks in our shoes? I admit that I can be guilty of assumptions. That's why when I am preparing for something important, a seminar, a webinar, a "game changer" meeting I ask for advice and reaction from other folks about what I have written or planned.
It doesn't mean I am going to change everything or sometimes anything I've done. It means I know there's a different way of looking at things that I haven't even thought of and I am willing to hear them.
It … (50 comments)
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A Resurrected Original without a Remix. Thank you Andrew Lenza - 01/08/09 10:13 AM
Among Andrew Lenza's great original posts layed a gem in April that got me to really think about my future and that of my children's. The post received many comments and I think was one of the few that Andrew wrote that didn't receive a gold star, but was more than star worthy.
In my latest reflections and thoughts, I was hoping to be able to read this post again and point readers in it's direction. It is not on the web so Andrew is graciously allowing me to repost it here on my blog. He also is amenable to reblogging.
… (8 comments)
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Use your Real Skillz. Create Brand Sanity - 01/07/09 04:24 PM
Across your social networks, your website, your business cards, and your blog are you allowing people to know who you are and what you do?
Are you allowing people to easily connect with your service and your message? Can people take a look at your profile or read your blog or website articles and know more through you?
Do you have?
A brand identity A unique value proposition A recognizable name (not just your company) A non-generic service (niche) You are uniquely you and if you are not, your prospects and even your former clients will forget about you.
I traveled … (10 comments)
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Moving from Concept to Creation Takes A Strong Community and Real Skillz - 01/06/09 11:38 AM
It's been some kind of crazy 1 1/2 months.
The navigation of laying down the foundation for my solopreunership
Has tested the tide of my family and found the boat to be sturdy
It's renewed friendships made long ago
I've had many willing shoulders to lean on
And ears perked to listen and respond to my thoughts
Thanks to my network, my family, and friends
My endeavor, though deliberate, is stronger because of you all in the end
Thanks to my designer for working with me closely
Cheri, When you went back to the drawing board you did so willingly … (11 comments)
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Sticky and Suh-weet, I'm Finally Posting My Lemonade Treats - 01/05/09 11:47 AM
What's in a meme?
A meme about lemonade by any other name would be, well, just as sweet.
Because of the Pay It Forward quality of this meme.
I get a chance to thank these bloggers
And pass you along to them
Tagged by the wonderful Liz Moras- Subscribe
and the equally lovely Valerie Spaulding- Subscribe
It's time to get behind my stand. The work of these bloggers is an easy sell and the price tag of free can't be beat.
First I want to … (17 comments)
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Inspirational Stories~My 2009 Resolution: Preach Less, Practice More, and Take the Easy Way Out - 01/02/09 02:05 PM
Inspirational Stories~My 2009 resolution is to preach less, practice more, and take the easy way out.
Learning to Preach Less
Sometimes I speak in metaphors and other times I just speak very conversationally. I like to step away from what I've written and read it aloud. When I read it I before I publish it I ask myself,
"Would I have spoken these words had I an audience of 10, 20, 100, or 126,635 before me to hear them?"
The answer is always "yes" otherwise the "post this entry button" doesn't get pushed.
As for 2009, my resolution … (57 comments)
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Rebecca Levinson, Real Estate Marketing Consultant
Lake Geneva,
WI
More about me…
Real Skillz-Clear Marketing for Your Real Estate Vision
Address: Lake Geneva, WI, 53147
Office Phone: (815) 219-0691
Email Me
Real estate marketing blog chock full of real estate marketing tips, strategy, advice and inspiration to enhance your real estate marketing skills. 
 
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