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landing pages: Landing pages and why you need them - 11/09/11 03:02 PM
It's a rather emphatic statement, isn't it? You need them, I mean. And not just one but a few or several obviously. Okay, look, you've been told WordPress is the end all. Your other provider tells you all you need is the pages that come with their service because they "do everything for you".
Cool. I guess you're wealthy then so you may leave.
For the rest of us who realize battles are fought on many fronts and with many tools we'll stay here and learn about something that has helped Ken Cook, that's me by the way, and his companies, … (0 comments)

landing pages: Why well built, functional landing pages increase business as much as 400% - 10/24/11 12:28 PM
Most everyone I speak with says they have at least one landing page. Most every one of them really do not have a landing page - they have an entry page. In addition to only having an entry page that page is often cluttered, offers little in the way of information to directly address the visitor's search and at best has a tiny call to action with a way to interact with the visitor.
Let's start here by addressing the increase possibility I stated in the title. If you're like me you are skeptical, and well should be, of numbers and … (3 comments)

landing pages: Landing Pages, "Squeeze" Pages and Why You Need Them - 08/14/09 05:40 PM
Everyone who has a web page has a "landing" page. Simply defined a landing page is the page people first visit when they come to your website. If you have a single page web site that is your landing page. For example Active Rain has millions of possible landing pages because they have millions of blog posts. Every one of those blog posts on AR is a landing page.
The people at AR track which pages are "landed on", where the visitor came from, if they visited any other pages, the search string used if the visitor came from a search … (6 comments)

 
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Ken "Yes You Can" Cook

Marietta, GA

More about me…

Ken Cook, Web Dev, Brand Strategist 678-439-8683

Address: Atlanta, GA, 30339

Office Phone: (678) 439-8683

Cell Phone: (678) 439-8683

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