marketing: I Have $500 for Web Marketing. Now What? - 10/16/07 03:52 PM
Hopefully this will be an interactive post that we can all learn from. A little background - We have discontinued using a popular real estate magazine to promote our listings. This has created a surplus $500 a month that can be re-deployed without a net increase to our budget. Also, I … (20 comments)
marketing: Marketing Yourself to Your Niche - 10/13/07 12:54 PM
For me, the niche is working with lenders and attorneys. To let them know about our services, we email, use direct mail, send press releases and buy ads among other things. One of the greatest ways to promote yourself and your business though is to have someone else proclaim you as the … (6 comments)
marketing: REO Update - 09/13/07 08:05 AM
Melissa I just got back to good old Columbus, OH from the DS News 5 Star Conference in Dallas. The conference was 3 days of networking and smaller 1-2 hour educational sessions along with another 2 days of full day educational sessions at an added cost. Melissa and I went to … (4 comments)
marketing: Real Estate Marketing is Changing - 06/13/07 06:50 AM
To some, this post might sound like me just beating a dead horse. I've got to tell you though, the ways real estate professionals market property for sale is changing. Today there are websites, email, media relations and TV. You guessed it. I am also going to spout off about real … (9 comments)
marketing: Why Isn't My Property Selling? - 10/30/06 05:57 PM
Why Isn’t My Property Selling? Well, this is not going to be an award winning blog, but there are only three answers to the question. 1) The agent/broker is not marketing the property. – Please people, plant the sign and pray is not a good marketing program ! 2) The property is overpriced. 3) … (2 comments)
marketing: Simple Marketing Program - 10/19/06 06:44 AM
There have been a lot of questions posted on AR lately concerning how to market a listing, how to market your services, direct mail, yellow pages ads, etc. Over the past 10 years, I have tried many things, but the old school approaches seem to still work the best. We do substitute email for … (37 comments)
A lighthearted and informative look at the real estate and asset sale professions. The Gryphon Organization provides real estate, auction and asset management services through a variety of subsidiaries including Gryphon Asset Management and United Country Ohio Realty & Auction Group.
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Hopefully this will be an interactive post that we can all learn from. 
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