The IXACT Contact Real Estate Contact Management & Marketing Blog

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Services for Real Estate Pros - IXACT Contact Real Estate CRM
Enjoy our tips and ideas on how to create a successful referrals-based business using a real estate CRM. Keeping in touch, building relationships, generating new leads, and staying organized and in control - we cover it all, and more! The blog posts are written by myself and other members of the IXACT Contact team.
You likely aren’t looking for software that requires extra effort on your part. The goal is to find tools and programs that can streamline your workday as a REALTOR®. One of the most common misconceptions about using a real estate CRM is that it will make your life more complicated.  While some s...
92% of consumers trust recommendations from friends and family above all other forms of advertising (RETechnology).  And when someone is thinking of making a huge decision like buying or selling a home, you can be sure they seek advice from trusted friends and family.Referrals are a powerful sour...
Has anyone ever said something like this to you: “It must be nice to make your own hours,” or “I’d sure love to work from home, do you wear your pajamas all day?”Frustrating as it can be, these are some of the common misconceptions about the life of a REALTOR®.  The truth is, real estate professi...
For REALTORS® looking to get more organized, it’s good news that there are so many options available for real estate CRM systems.  But the challenge is that it can be really difficult to know which Contact Management System is right for you!You likely don’t have time to try all the systems availa...
This article first appeared on Inman. Are you familiar with this chain of events? A real estate prospect shows interest in listing his or her home. You diligently pursue the lead with phone calls, a home evaluation and coffee meetings. You do everything right, but in spite of your best efforts, t...
As the real estate industry has evolved and technology plays a bigger role in marketing every year, there are always new questions from REALTORS.  You want to make sure you’re being as efficient and effective as possible with your marketing efforts.  In this post, I invited real estate expert Dan...
All real estate professionals need the ability to manage contacts in a central place and to automate staying in touch with those people to the greatest extent possible.  Standalone systems just don’t do a good job of supporting that type of relationship building.  Integrated systems are the key t...
Creating your real estate website is an exciting process. You carefully choose the look and craft the content, and then you send your beautiful new website out into the world wide web. But then what?  If you’re not driving traffic to your real estate website, what good is its elegant design and t...
You’ve probably heard a thing or two about millennials. Some of it may be true, some of it may be completely false. For REALTORS®, however, it’s important to understand the facts on millennials, not the myths, because those facts could potentially impact the way you market yourself to them.Let’s ...
Being a REALTOR® takes a certain kind of person. It’s not a profession meant for everyone. You have to be hard-working. You have to be motivated. You have to be persuasive and compassionate.Being a real estate agent means you’re working long hours, you’re spending a lot of time in your car or at ...

Rich Gaasenbeek

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