Print? Internet?  When it comes to marketing, I use both.  They work best together in my opinion.  Just like cream and sugar, it makes the coffee taste better.

Some areas, maybe even most these days, will do best with internet marketing.  In a busy city, the internet is definitely the way to go.  In a small town or a resort area, however, print media in the form of magazines and brochures has a big role to play in effective marketing.  Kerrville is a retirement haven and we have lots of tourism here as well.  With over 300 summer camps along the Guadalupe River, tourism makes up a large part of our economy.  People come here in the summer with their children, hunters come in the Fall and Winter, and wildflower lovers, nature lovers and cyclists enjoy year round entertainment.

Tourists don't like to spend all their time on the computer searching for properties.  They will drive around neighborhoods, look at flyers,  pick up brochures in various locations including the Chamber of Commerce, and everyone visits the grocery store.  Coming out of the fabulous HEB grocery, you will find stands of real estate magazines.  In fact, every convenience store in town has them as well.  Visit a restaurant and you can read a real estate magazine while waiting for your dinner to cook.

Homes & Land is our favorite magazine.  We get lots of leads from the printed version.  For those that want the internet, yes, there is an internet version too.  We could not do without our print media.  It brings in lots of business.

We sell to many seniors and we find that many of them do not even own a computer.  Therefore, without the print media, they would not be coming to us.  Print media is in our marketing plan and will be for many years to come.

RERE

 


Attention: All Kerrville, TX Home Builders
04/28/2013
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Home Builders are always looking for a great place to build a home for their clients or a spec house for themselves. Here in the Texas Hill Country finding a lot or a small acreage to build on is often challenging. Clients are always asking for… more
2916 Memorial Blvd, Kerrville, TX 78028
04/28/2013
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Last year I bought a building and remodeled it to use as my office. This is one of the best investments I have ever made I believe. It is so nice to come to work everyday and know that I own my own building. Paying a lease rental is deductible… more
The 300, 000 point milestone is here!
04/03/2013
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I finally made it! The 300, 000 point milestone is finally here for me. Did you hear the applause? The noise of excitement! The horns honking, the balloons popping? I did! :) It takes dedication to achieve milestones like this but it is so worth… more
What are you Waiting for?
03/05/2013
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What are you waiting for? I ask my agents this often. When a buyer prospect calls into the office or emails from the website. "What are you waiting for? " Get them on the phone. Get them in the office. Do it NOW! Now is the time. We've all heard… more
Last Warning to those on the Fence
03/02/2013
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If you are a buyer wanting to buy a bargain home and you just keep waiting thinking you will find a better deal or you just can't seem to bring yourself to make that final decision to buy, this is the last warning you will get that now is the time… more
Technology and Grandma
02/07/2013
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Grandma hates the new technology. She says things were easier when pen and paper or pencil was the norm. Shuffling through papers, storing paperwork, and keeping receipts that faded was no problem for her. Trying to read computer generated reports… more
Need a Vacation Spot?
01/25/2013
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Here is the answer to your vacation desires! "Port Hideaway" Rockport, TX offers many things to do from fishing, boating, swimming, bird watching, dolphin watching, museums, art galleries, restaurants, antiquing, parasailing, skiing, kayaking,… more
317 Gabe Rd, Kerrville, TX 78028 Fabulous Horse Property or Vineyard
01/09/2013
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My new listing at 317 Gabe Rd is a fantastic country home on 9 plus acres completely deer fenced with a nice gated entrance. It is located not far from town but offers lots of privacy. The land is level with lots of oak trees and other trees for… more
Oh yes, Baby, it's cold outside!
01/04/2013
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My little darling kitty decided to check out the snow and ice this morning covering the ground in the beautiful Texas Hill Country This rarely happens here but occassionally we get some winter weather and today was our day for it. The big… more
 
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Ricki Eichler,Broker,GRI,ABR,TAHS,ePRO your Texas Hill Country connection

Kerrville, TX

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Ricki Eichler Real Estate LLC

Address: 2916 Memorial, Kerrville, TX, 78028

Office Phone: (830) 257-2520

Cell Phone: (830) 329-6951

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