networking: 10 Value Creation Maxims Every Entrepreneur Must Know - 09/29/16 07:17 PM
There is only one reason to own a business and that is to sell it to a third-party, employees or your children. Eric Gall, managing partner, Edison Avenue, covers ten strategies you can implement beginning today to maximize the value before you exit.
Eric’s tips are perfect for any entrepreneur who to improve his or her company in preparation to sell, but are also helpful even if you never plan on exiting.
Adam Dalton, owner, AmeriSpec SWFL will serve as event host while Steve Bray, sales and marketing manager, DryZone/H2O911 delivers the educational flash.

               Eric Gall
PLAN! is … (0 comments)

networking: Dominating Your Niche Online - 09/13/16 05:46 PM

Dominating Your Niche Online
Presented Sept 20 by PLAN! - Professional Leadership Academy Network

What is content marketing and why is it so important? Learn how Ray Higdon embraced this new marketing trend to lift himself out of personal financial crisis after the real estate crash and started learning internet marketing. Ray will share his secrets to using content marketing to build his audience, continue his re-marketing efforts and how he is now incorporating Facebook and especially livestreaming into his marketing model. Today he has become a two time best selling author that speaks on stages all over the world teaching business owners … (2 comments)

networking: Secret Stops along your Financial Roadmap - Presented Sept 6 by PLAN! - 08/30/16 10:09 PM
With so many financial advisors, insurance specialists, stock pickers, retirement planners, estate planners, bank professionals, mortgage brokers and other personal finance experts in the marketplace, how can one person possibly piece together a cohesive strategy that makes all these pieces work together?
There is a lot more to your personal financial picture than you realize.  For business owners the picture is even more complicated.

Mark Cangiano, president, Lane Financial Group, will reveal some clever ways that you can uncover cost savings in your day to day budget and options to redeploy those resources smartly.
Carolie Burroughs, CFA, founder, West End Avenue Advisors will … (3 comments)

networking: Mastering the Art of Agreement - Presented Aug 30 by PLAN! - 08/24/16 09:42 PM

Mastering the Art of Agreement -  Presented Aug 30 by PLAN! - Professional Leadership Academy Network
Do opposites really attract?  Research says NO!  People gravitate to like-minded people.  They surround themselves with those that agree with them.  Without agreement, nothing would ever get accomplished! Colleen Jorgensen, Mobile Telematics Account Executive at Sprint, will help the audience learn how to master the Art of Agreement to improve your relationships with your family, friends, and grow your business with increased sales and loyal customers.
Eric Gall, managing partner, Edison Avenue Advisors, will serve as host while Carolie Burroughs, CFA, founder, West End Avenue Advisors delivers … (1 comments)

networking: Perception is Reality : PLAN! Special Public Event - June 14 - 06/01/16 09:35 PM

How does southwest Florida compare to other markets competing for businesses to relocate or expand? Eric Berglund, MPS, president, Southwest Florida Economic Development Alliance (SWFLEDA) will update the audience on the latest developments in recruiting businesses to our region. The organization’s website,, serves as a marketing engine and data repository for site selectors, real estate consultants and company executives and all stakeholders within southwest Florida to understand the facts behind our region’s strengths and assets. PLAN! members who bring a guest to this special event will receive a complimentary breakfast.
Guests always welcome. Complimentary admission.
Session perfect for: business professionals … (2 comments)

networking: Secret Ingredient to an Experience of a Lifetime - 05/30/16 08:02 PM

Secret Ingredient to an
Experience of a Lifetime
Presented by PLAN! - Professional Leadership Academy Network - May 31
Do you like to travel?  Does your business attract tourists seeking unique experiences? Virtuoso travel advisor Theresa Tyo, owner, Camelot Journeys, will point out a few key reasons why you should form a relationship with a Travel Advisor who you can trust to cut through all the internet clutter and collaborate with you in creating unforgettable, customized trips from weekend getaways to experiences of a lifetime. Learn how Theresa’s worldwide connections give access to itineraries, exclusive perks and experiences that you can’t find online or … (2 comments)

networking: How to $pend More of your Money - May 24 - 05/22/16 10:36 PM

What would you do if you could recover $300 or more per month of your expenses? Add to your retirement? Build a vacation fund? Enhance your wardrobe?
No matter what your money vice may be, the first step is evaluating all the financial leaks in your life. Mark Cangiano, president, Lane Financial Group, and adjunct professor, Florida Gulf Coast University, will walk the PLAN! audience through his model of discovering found money from our normal day to day lives. These savings help self-fund the goals we want to accomplish without earning a dollar more.
Carolie Burroughs, CFA and founder, West End Avenue Advisors, … (0 comments)

networking: The Science Behind Trust - presented by PLAN! - May 17 - 05/09/16 07:04 PM
You’ve likely heard that people buy from people they trust. But is there scientific data to back this statement up? Carolie Burroughs, CFA and founder, West End Avenue Advisors will explore the psychological effects of trust and how salespeople can trigger the neurochemical messengers in customers' brains to get the right responses. Jedi mind tricks anyone? The PLAN! audience will come to understand the physiological effects of trust on the brain, and to use that information to improve ways of building trust and change behaviors that prevent or limit trust. The event host and business spotlight will be David Cruz, Your … (2 comments)

networking: Power of Relationships: Building a Referral Based Business - May 10 - 05/03/16 10:38 PM

Power of Relationships:
Building a Referral Based Business
Presented by PLAN!
(Professional Leadership Academy Network)
May 10, 2016
The lifeblood of any sales system is referrals and leads. Who can’t use more? If you do not, then take a week off from PLAN! and enjoy a morning at the beach.
For the rest of us, Len Strickler, professional sales coach, strategic seller will lead the PLAN! audience in an exercise to build a referral script using the power of words.
From the on-the-street salesman to the attorney, from the entrepreneur to the accountant, endless referrals are important. From the financial advisor to the architect, from the automotive sales … (2 comments)

networking: Amazing Wisdom from Dr. Clark - Presented by PLAN! - April 5 - 04/03/16 11:11 PM

Regular attendees to PLAN! need no special promotion or incentive to show up when Dr. Drew Clark, owner, Arc of Life Family Spinal Care, is scheduled to speak.  Whether he is sharing his wisdom about maintaining a healthy body, or sharing his thoughts on leadership and business, the audience always walks away inspired. Come this Tuesday for the next installment from Dr. Clark and experience for yourself why your purpose is his passion. Kristi Willems, owner, Beyond the Plate, will serve as event host.
Guests always welcome. Complimentary admission.
Session perfect for: health coaches, medical professionals, small business owners, entrepreneurs, business and leadership … (1 comments)

networking: #NepalNow - A SWFL Travel Advisor’s Experience - March 22 - 03/17/16 05:13 AM
Southwest Florida is a destination and travel agents around the world help their clients find their way to the beaches and attractions of Lee and Collier counties.  Likewise, the residents of this paradise rely upon local travel specialists to find new destinations to explore, especially during the summer months.
Fresh off her enchanting journey to the tiny mountain region, Theresa Tyo from Camelot Journeys will share her experience exploring Nepal as it recovers from a devastating earthquake and rebuilds its tourism-based economy. Theresa will use her recent trip as a foundation to educate the audience about the benefits of working with a … (2 comments)

networking: How to Let Your Business Cards Work for You - 03/13/16 05:56 PM
My business cards is hands down one of the most productive marketing tools I use.  It makes a great first impression and in some cases generates immediate sales because people want their cards to feel like mine. Yes, I said feel.  Design isn't the only element in a business card. The stock type and finishes that are available also play a huge role in how you make that first impression. 
Here is our recent article about business card design that can give you some things to think about in differentiating your card from the competition and creating a memorable item that isn't … (0 comments)

networking: Referrals 101 - How to Turn Business Cards into Revenue - Mar 8 - 03/04/16 08:23 AM

Do you go to professional networking events and end up with stacks of business cards on your desk collecting dust? Ever wonder why some business people get tons of referrals while others can’t seem to make their phone ring?  Join us Tuesday March 8 for Referrals 101 - How to Turn Business Cards into Revenue.  David Cruz, insurance industry professional, will share secrets to converting business cards into reliable referral sources. Sharon Green, owner, Gulf Title Guaranty will serve as event host.
Session perfect for: sales and business development personnel, consultants, small business owners, entrepreneurs, business coaches
Where: Brooks Executive Suites
9990 Coconut Rd, … (0 comments)

networking: Unlocking Your Self-Motivation - Presented by PLAN! - Jan 12 - 01/10/16 07:40 PM
​ J.L. Clark, owner, Family Table Network will be the featured presenter at the January 12 edition of PLAN!. Clark will educate the audience about self-motivation and ways to motivate your staff around the mission statement and core principles of the business.
Adam Dalton, owner, Amerispec SWFL, will serve as the event host.
Guests always welcome. Complimentary admission.

Session perfect for: real estate professionals, home watch professionals, business owners, entrepreneurs, young professionals, sales managers and producers and non-profit development personnel

Where: Brooks Executive Suites
9990 Coconut Rd, Bonita Springs, Florida 34135

When: Tuesday, 1/12/16 8:15 a.m.

networking: Not your Grandma's Nursing Home - Presented by PLAN! - Dec 8 - 12/02/15 08:30 AM
Southwest Florida is arguably ground-zero for senior services demand and this fast growing segment of the regional economy is creating big opportunity for ancillary services. Bruce Rosenblatt, owner, Senior Housing Solutions, will present “Not your Grandma's Nursing Home” and share his more than 30 years experience overseeing retirement communities and assisted living facilities.
Bruce is a leading consultant in southwest Florida advising families about senior care services and manager of an exclusive Eldercare directory featuring Preferred Solutions Providers. Attendees will learn about the types and costs of the senior housing options in southwest Florida, the pros and cons of bringing in care … (4 comments)

networking: Lead Generation Tips from a Serial Networker - 11/27/15 04:26 PM

Lead Generation Tips from a Serial Networker
Presented by PLAN! - Professional Leadership Academy Network
December 1, 2015
Generating enough quality leads for your sales pipeline requires knowledge of both online and offline strategies. If you haven’t met Steve Bray, Sales and Marketing Manager, DryZone, Inc., you need to get out of the office more!  Now’s your chance to get tips from a master networker who has helped grow his company into one of the leading fire, mold and water emergency clean-up companies in southwest Florida. Learn about the various channels Steven has tapped to generate a reliable and sustainable flow of leads for … (5 comments)

networking: Bonita Springs Chamber Trade Show - April 2015 - 04/23/15 07:55 PM
This morning members of our team at iPartnerMedia, Inc. had the opportunity to exhibit at the Bonita Springs Chamber of Commerce tradeshow hosted by the Holiday Inn Airport, across from Gulf Coast Town Center in Fort Myers, Florida.
We educated business owners about the important of mobile responsive website design especially in light of Google's recent algorithm update which will devalue websites which are not designed for smart phones and tablets and other mobile devices.
Facebook advertising was another hot topic and we demonstrated a live Facebook campaign that was generating clicks to the advertiser's landing page before our eyes. The advertiser is an insurance … (4 comments)

networking: Naples! Bonita Springs! Estero! Fort Myers! Tonight's The Night! - 08/15/14 07:49 AM
Last Call!

Southwest Florida real estate professionals (including mortgage, appraisal, title, etc. experts) are gathering this evening for the Summer 2014 ActiveRain MeetUp, hosted by Bradford Bateman of Coldwell Banker.
iPartnerMedia is running a  Facebook campaign to promote to the event and it has resulted in several RSVPs.  It is not too late to get your name added to the head count.
Visit Bradford's blog post about the event for more details: Summer 2014 ActiveRain MeetUp Southwest Florida Style
Also, you can RSVP right now so we can provide TGI Fridays an accurate head count for the space we have reserved.
Can't make it? No worries there will … (8 comments)

networking: ActiveRain MeetUp Friday, August 15 in Southwest Florida - 08/07/14 11:27 AM
The information about the Southwest Florida ActiveRain MeetUp is on Bradford Bateman's ActiveRain page here:
Here is a part of Bradford's post regarding the event:
We are turning Happy Hour into ActiveRain Hour on Friday, August 15, 2014!!!!
The Southwest Florida real estate community is invited to our quarterly networking event.
Mortgage, Title, Appraiser and Property Mgmt professionals are welcome too!  We all need to have a stable of reliable partners to get our work done!

Join us at TGI Fridays at Coconut Point in Estero, Florida from 5:30pm to 7:30pm on 8/15 to kick-off your weekend right - with some fresh … (6 comments)

networking: What Do People Do When They Learn About You? The Answer Lies Within - 06/08/14 11:56 AM

Your business cards are being distributed. You run ads in newspapers and local or industry related magazines. You mail postcards to a targeted list or via Every Door Direct Mail. You send thank you notes to people you have good conversations with at networking events. Yes, your name is getting out there. Great job! 

What Do People Do When They Learn About You?
Don't think too hard on this one! People use Google or the search engine of their choice to look you up. An internet search is the modern day background check. You get one shot to make an impression when … (10 comments)

Randy Mitchelson, APR,      First Impressions are made at First Click ( #goipm & Homeland Heroes Home Loans) Rainmaker large

Randy Mitchelson, APR

First Impressions are made at First Click

Estero, FL

More about me… #goipm & Homeland Heroes Home Loans

Address: Estero, FL, 33928

Office: (239) 449-4749

Mobile: (239) 851-6738

Email Me

Strategic tips, news and tactics that will help you attract more quality leads for your business and protect your pocketbook.




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