Your Business Plan

I'm sure you would agree that productivity is never an accident! 

Wouldn't you agree that it's usually the result of a commitment to excellence, through intelligent planning and focused effort? 

Here are some of the thoughts to consider as you evaluate your planning objectives.

Do you have a written Business Plan in place?
How many transactions are you going to close this year?
What is your average sales price going to be?
What is your average commission percentage per transaction?
What is your buyer to seller ratio going to be?
What kind of expenses are you going to have?

Why not separate yourself from the competition and get a business plan in place. Let me help you develop a "bulletproof" business plan, call me today.

Please join us on July 1st at 5:30 PM

EWM Realtors Aventura office

750 NE 185 St. , Aventura , Fl 33180

Hear about the latest and greatest technology advances in the field of real estate. Beth Butler, COO, EWM Realtors will be speaking about blogging, social networks and many other different topics related to technology. This will be a group discussion.

Also please join our meet up and get to know other realtors in the area that also share a passion for real estate and technology!

Meet up is a site that assists you in meeting people online with similar interests.
One of our other meetups is South Florida Neuro linguistic programming meetup. We meet every Saturday in different EWM Realtor Locations .

 

EWM Aventura has launched an Aventura Real Estate Social Network WWW.NING.COM

Ning Is a site where anyone can go to set up their own social network.

It is very simple to do and serves many purposes  to create your online network with past customers, friends ,and colleagues.

Check ours out and if you like you can become a member!

WWW.AVENTURAREALESTATE.NING.COM

We come into contact with people everyday, this is a given.  Much of that daily contact is based on us trying to get what we want.  Whether it’s our opinions heard in a conversation, or that last parking space in the front of the mall every driver is eyeballing.  What does it take to get what we want? NEGOTIATION!  In a conversation we generally wait for the other person to stop talking and then we hit them with our ideas or problems; a give and take negotiation.  On the other hand there are a couple of ways to tackle the parking dilemma.  You can throw out what you learned in driving school, do 50 mph in the parking lot, slam on your breaks, and then turn on your blinker.  The preferred choice of South Florida drivers.  Or you can negotiate with the other drivers around you.  Forget about that parking space and follow a couple who look like their leaving; a clear sign to everyone that wherever they parked is now your spot.  John Strelecky, author of “Be a Master Negotiator with Three Simple Steps”, offers some suggestions on how to build on the negotiation skills you already have. 

•    Step 1: “Know what you want and why you want it”.  Basically be prepared.  The more you know the stronger your argument will be.  The example John offers is knowing exactly how much you want when you ask for a raise.  Be precise when you speak, it lets the people around you know you mean business.    

•    Step 2: “Do Your Research and Have Multiple Options Ready”.  Know that if you can’t get exactly what you want you have a back up plan.  For example your boss turns you down on the raise you asked for, before you start pouting see what else you can do.  “Well I understand my raise in not in the budget this year but how about…”

•     Step 3: “Ask What the Other Party Needs and Wants”.  Take into consideration what everyone’s goals are.  Maybe you can leverage something you have, to get what you want.  

How many times have you been sure a deal is sealed, in the bag, good to go; then all of a sudden to your complete dismay and shock, your client backs out.  No returned phone calls or emails, nothing.  This leaves you in a state of possible panic, anger, or at the very least disappointment.  Chin up; it's happened to the best of us.  But who is at fault.  Don't be so quick to say the client.  First you should take a look at your actions.  Ari Galper, Founder of Unlock The Game^TM, has laid out seven steps you should follow to make sure this situation never happens to you again.  Is Ari guaranteeing that a client will never back out on you again, of course not; if he were he'd have to charge you an arm and a leg.  Since this information is free it should be taken as helpful tips to keep your sanity in this crazy world we call "real estate". 

• "Don't assume the sale".  People change their minds all the time and sometimes their not 100% truthful; so you should never assume the sale.  Especially without anything concrete.
• "Keep making it easy for potential clients to tell you their truth". Don't be afraid to ask them more than once if there is anything you can do to make them feel more comfortable about the sale or purchase.  Let them know you really care.
• "Call back to get the truth, not close the sale".  Having not received a call back you pretty much now their no longer interested in the deal, why make them say what they obviously don't want to.  Instead call them up and express your understanding of their situation.  You never know, once their situation improves they might want to do business with the understanding realtor.
• "Reassure potential clients that you can handle a ‘no'".  Let your clients know that as much as you would like to complete the sale, it's more important that they get what they want and are comfortable in the decisions they're making.  This lets them know that instead of avoiding you like the plague, they can simply say they're no longer interested in completing the sale.
• "Ask for feedback".  Contact the client and ask for feed back on what went wrong.  Ask how as a realtor you can improve your services.  Sometimes it turns out it's really not you it's them.
• "Don't try to "close" a sale".  Always ask the client what they think should be the next step.  This allows them to be in control, it also gives them the opportunity to let you know if something is wrong. 
• "Give yourself the last word".  Instead of waiting by the phone like a sitting duck, to hear whether the deal is going through; you should schedule a date to meet with your client.  always to the clients convenience and let them know it's just so both of you can be up-to-date and on the same page.

I hope you find these tips useful; hopefully they can save you from some head aches.

There is alot of talk about setting goals in the Real Estate business.

Every year we, the Real Estate Brokers, set out to help our associates  achieve their goals.

Often they are just words and numbers on a piece of paper. There is no real plan or accountability set in motion.

The goal is important and I am going to suggest a little roadmap to get to where you are going!

• Picture your goal ( your end result)
• Describe in detail what it looks like....what colors do you see...is the image large or small... is the image close to you or far from you (Visual)
• Describe in detail what it sounds like ( Auditory) What do you hear? What are people saying? What are you saying? Your spouse , your kids?
• What does it feel like? What sensations do you have when you have achieved your goal? Feel it and describe it . (Kinesthetics)
• How will you know that you have achieved your goal? How will others know?

Your goal needs to have  visual, auditory, and kinesthetic qualities to it.

You actually need to imagine yourself there "as if " the goal has been accomplished.

Once you have accomplished this task you will be able to move on to the steps that you will put in place to achieve this goal.

What will you do?

How will you do it?

When will you do it?

Where will you do it?

What does that look like?

The list can go on & on ... the more specific you are the clearer you will become!

Being clear will be the subject of my next blog! Clear to yourself and to others!

For more info contact me  and/or  visit this website for a great course that I have taken many times

Janet Konefal University of Miami NLP training

EWM  LAUNCHED PARTNERSHIP WITH THE WOMEN'S ALLIANCE

The Historic Dorsey House, Home of Chapter 2

Esslinger-Wooten-Maxwell (EWM) Realtors, one of the largest residential real estate firms in the U.S.,kicked off their partnership with The Women's Alliance-an organization that provides professional attire, career skills training, and related services to low-income women and men seeking employment-with a beauty makeover event at its Aventura office, located at 2750 NE 185 Street (Miami Gardens Drive).

            Three EWM Realtors  volunteered to be the models for the makeover demonstrations, which were coordinated by Patrice Bisiot from Patrice Bisiot Hair Salon in Turnberry; Nancy Rand, a renowned make-up artist who also has her own line of cosmetics, Touch cosmetics,  Danielle Lisa Klein, an image and wardrobe consultant who has worked for such designers as Giorgio Armani and Calvin Klein.  The experts  also answered questions and provided consultations.

        The community was invited to bring any slightly worn wardrobe items that they wished to donate.  Tax deduction forms were available. 

            "We are proud to partner with an organization that makes such a positive impact on the community," says Randi Rapp, manager of EWM's Aventura office. "In the past year alone, 50,000 women in transition nationwide were assisted by The Women's Alliance to overcome significant employment barriers.  Among these barriers is the cost of ‘making a good appearance' so that they can make the right impression on job interviews and in the workplace."   

 EWM's Aventura office will continue to serve as a drop-off site for slightly used clothing to be donated to Chapter 2, the Alliance's upscale retail store at The Dorsey House in Overtown.  Sales from the Chapter 2 consignment shop help fund programs for women and men in transition back into the work force.

            For more information about EWM's partnership with The Women's Alliance call, (305) 937-2003.

I have met many realtors over the years and this saying keeps coming to mind... If you kiss enough frogs, you're bound to stumble upon a prince. I don't mean that if I meet enough realtors that I will stumble upon a gem even though that is actually true! LOL!!!

But think about how this relates not only to your personal life but to your work life as a realtor. If you meet enough prospective buyers and sellers you will develop your business. It's a numbers game!

It also may relate to the company you are associated with... you are there, don't like change, don't want to jump around, but you are not feeling you are getting what you need from your company. Do you stay or do you start checking out the frogs in search of your prince?

From my personal experience I would say start checking out the frogs! You need to see what else is out there. I have been with a couple of companies; I had my own real estate office, worked for a large real estate franchise as a manager and have now found my prince in EWM!

I think that if I hadn't had the nerve to keep looking for what I wanted I could have been stuck in a place of discontent where I would not have been as productive as I would have liked. Does this sound like you? If so, keep searching the prince is out there, yours if you look hard enough. If you don't look you can be sure you will not find him!

Remember the definition of insanity is doing the same thing over & over again and expecting a different result!

Our Location

Aventura is conveniently located between Miami and Fort Lauderdale, just east of I-95. The northern boundary of the City is the Miami-Dade/Broward County line, the western is the FEC Railroad, the eastern is the intracoastal waterway and the southern boundary is NE 176th Street. To visit our city, take I-95 to Ives Dairy Road and head East on Ives Dairy to Biscayne Boulevard

Community Recreation Center

Our Community Recreation Center plays host to multiple programs and activities offered by the City of Excellence. From Computer Classes to Jazz Dance, and our state-of-the-art Tech Center, there is something to do for every member of the family. Kids spend fun-filled days in our popular Summer Camp program and parents have their choice of programs and classes to workout mind and body.

Our Charter School

The Aventura Charter School achieved an 'A' school rating and we look forward to repeating that accomplishment again. It takes involved parents and teachers to help our students excel and we congratulate every one of you! ACE's Report Card from the Florida Dept of Education