Home In Chandler AZ

Tweet, Meet & Greet - Come Meet An from DocuSign

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Tue, 01 Sep 2009 18:57:16 -0500

Are you one of those agents who use DocuSign and absolutely love it? Perhaps you've been thinking about it and have a few more questions? OR maybe you'll be in the area next Wednesday and would just like to hang out with some really cool folks.

Whatever your reason may be, I want you to know that you're invited to join us on Wednesday, September 9th at 5pm for An's Tweet, Meet & Greet at Depot Cantina.

An works for DocuSign (electronic signature, e-sign and digital signature service) and is the voice behind @docusign on Twitter.

An's Tweet, Meet & Greet is open to all locals (and twits), however, we do need you to RSVP and let us know you're coming (via the Facebook link below).

Feel free to help us spread the word, as well. A quick blog post would be radisome (radial + awesome). Please be sure to include these links:

Facebook Event Invitation: http://bit.ly/AnDoc

DocuSign blog: http://docusign.com/blog
DocuSign on Twitter: http://twitter.com/docusign

An's personal blog: http://anwith1n.com
An on Twitter: http://twitter.com/anwith1n

Event hashtag: #AnDoc

Hope to see you there!

Donate a Back Pack to A Homeless Child? Back To School

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Tue, 07 Jul 2009 09:06:08 -0500

While reading the newspaper over the weekend, I was astonished at the number of homeless people in Maricopa County and throughout Arizona. While things are tight for all of us, most of us have never slept in a box or under a bridge. It pains me to think of the emotional stress, frustrations and daily challenges that these families face.

While I cannot help them all, I thought we, as a community, could collectively focus on the children of homeless families. While these small faces have done nothing themselves to be put in this position, wouldn't it do us all some good to help alleviate some of the stress these parents are feeling about this already pressurized time called "Back To School"?

Honestly, whether the student wears a uniform or not, there is still the underlying pressure to be "cool". How does a homeless family help their student fit in when spending money on new clothes or needed supplies truly isn't an option? How do you force a parent to chose between food and shoes?

Chandler students return to school in 3 weeks. During the next 20 days, I would ask you to help us restore some dignity to these children.

With permission from the Chandler Unified School District, I would like to humbly ask you to join with me in raising donations for these children.

What's needed?

1) Backpacks

2) Clothing - new, all sizes

3) Shoes - new, all sizes

4) Jackets or Sweatshirts (it's not always going to be 110 outside)

Chandler Unified School District has over 35,000 students that they are responsible for. That's 35,000 opportunities to develop tomorrow's leaders, perhaps a President or UN Ambassador. It's 35,000 minds waiting to be challenged and fulfilled.

We don't need backpacks for all of them - but certainly a few hundred would allow enough students to start the school year off right. Due to the privacy of these families, we will not be distributing the items personally. All donations will be given to the CUSD and distributed to children in need from there.

Will you consider a donation? It would be a shame to forget even one.

Preaching to the Choir or Learning from the Masses?

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Tue, 07 Jul 2009 09:00:21 -0500

Active Rain was my first attempt at blogging. Like most, I was novice writer with little confidence. Even with minuscule qualifications, I took refuge in knowing that the 13,000 others bloggers on Active Rain would accept me into their world.

Although a sea of real estate professionals who knew significantly more than I and could express it more eloquently, still an environment that welcomed this new little guppy into "the club".

I wrote about topics that were relevant to me and my business and surprisingly enough, relevant to others. Guided by comments and personal notes of encouragement, I became comfortable expressing my thoughts and eventually "finding my voice".

As the years have gone by, I still enjoying sharing my thoughts with my fellow Rainers. As I teach blogging classes and introduce Active Rain to these newbies, I'm frequently asked about "Why?" Why share industry related topics with other real estate professionals? Is it anything more than preaching to the choir?

At first, I tried to console them with the foundational basis of social media and transparency. That this was a world void of the "hard sell" and overflowing with all good things. However, my seemingly "Pollyanna" attitude, was not always believed. So, with that in mind, I came up with these 10 reasons why an Active Rain blog is a good place to be:

1) Warmth - Active Rain has always fostered a welcoming atmosphere of camaraderie.

2) Sharing - Writing a blog post is about you engaging others.

3) Education - Active Rain is unique in the depth of information shared. From product reviews to personal experienced, answers are honest and plentiful.

4) Common Ground - Shared industry, similar goals and the belief that we can all make the world (or at least our part of it) a better place to be.

5) Friendships - Real people, real life, real experiences.

6) Networking - 150,000 other real estate industry professionals - from trainers to home stagers, appraisers to marketing gurus, we all stand side by side forging on towards our goals.

7) Support - Through writing, commenting and sharing, Active Rain is at atmosphere of "What can I do for you?"

8) Competition - Through contests, not one-up-man-ship. While you can call it "preaching to the choir", wouldn't it be better to recognize this incredible opportunity to "learn from the masses"? Reinventing the wheel is a waste of time, when the tools and the car have already been provided.

9) Confidence - As time goes on, it becomes easier to share you story, easier to give advice and build real life relationships. Ultimately, the foundation shared on Active Rain gives way to the success of your real estate business.

10) Business - After all, isn't that why we're all here? Learning, creating, building, planning = success

Active Rain has been a diving board into my social media ocean. Merely the first step into a world of pro-active professionals who are just as interested in connecting with me as I am with them.

From all over the world, I have made connections. Real "live" people, with whom I never would have had the opportunity to "meet" without Active Rain. Industry leaders and professionals who have openly shared their knowledge and experiences, expecting nothing in return. But, then again, isn't that the premise on which social media is built?

I am a better person (both personally and professionally) for diving into the Active Rain waters. If you want to jump with me, I assure you the water is just fine.

Do You Really Want to Stay in Real Estate? Commit, Concentrate & Connect

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Thu, 02 Jul 2009 20:51:06 -0500

What Got Me Thinking...

Dialogue. Communication. Monologue. Yammer. On and on and on. Someone please remind me why I agreed to serve on this committee. This was a long, drawn out meeting with people who wanted to speak just to hear the own voice. It wasn't a meeting of the minds - as much as it was an endless monolgoue of what "should be".

And then - it happened!

Someone said something worth listening to!

After quoting statitistics of the decreasing rate of agents here in Arizona, someone said "Instead of focusing on those leaving the industry, we need to be helping those who want to be in business - stay in business".

Now there's a concept that made sense. Something that, quite honestly, I haven't stopped thinking about since that meeting. Help others? Build a business? Stay in business?

Yes! The Key To Success is Helping others!

Quite honestly, this market is not like any other market. Today's market is unique and to stay in business, agents need to be prophetic or at the very least - ahead of the game. While blogging could be considered one of the steps to stay in business, there's more to finding clients and closing deals then sharing entertaining stories or metaphorical perscriptions.

Want to Stay In Real Estate? Step #1 - Decide What You Want

Does your heart belong to real estate? Someone once said that if you call it "work" then it's not for you. I look forward to the days when my schedule challenges me. I love the details that wake m up energized and my mind reeling. Do you feel that way about real estate? Are you energized by helping others find the home of their dreams?

If not, then why stay in a job that causes you dread? Even if money is the reason, there aren't enough dollars in the day to rob you of your passion or happiness (just a thought).

Assuming that you've decided that real estate is your passion - Then what is step 2 and 3 or 4? What do you need to stay in business? What tools can help you build your business?

Step #2 - Concentrate

Staying in business is going to take some planning. The effort that you've invested in years passed, probably do not require repeating. Focus your efforts on strategies that will actually build your business, increase your sphere and enable you to pay some bills.

Spending countless hours, mindlessly, surfing the Internet, does not build your business. However, spending a couple of hours networking or blogging (with purpose) 3 times a week with focus will bring potential clients to your door. Deciding a head of time what you'd like to be "known for" will also help to focus your efforts. (Just remember, whatever you share, the Internet, never forgets. Consider it forever emblazoned in the annuals of time.)

Step #3 - Connect

The saying "It takes a village" rings ever true in real estate. Think about it. Exactly how many people does it take to get to the close of escrow? Dozen? Two dozen? The beauty of real estate is that you're never really alone.

What a priviledge to be able to call someone to ask questions, get advice or simply meet for lunch. Not to mention, it's always nice to have someone to refer "that client" to...

Reconnect with your sphere. Make it a priority to reach out to those around you. Whether email marketing campaign or a simple "I'm still in business" note, strategically placing your name in front of past clients is renewable energy. The more you give, the more you will get in return.

Reach Out With Purpose: Did you sell houses anytime from 2002 to 2006? If so, NOW is the time to let them know you're still in business. While most homeowners don't stay in their homes for more than 2-3 years, if they're still in the home you sold them, there's a better than average chance they're thinking of selling (or desperately need to).

The success of your real estate business, ultimately depends on you. Begin with a plan, focus your efforts and be real. If there's anything I can do to help you - don't hesitate to ask. I'd be glad to help you on your way.

Social Media In Real Life

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Tue, 09 Jun 2009 20:54:41 -0500

Today was a really nice June day - Too good to not sit outside and enjoy. After a morning of meetings and home showings, I decided to reward myself with a trip to my local Starbucks. While enjoying the breeze (and almost rain), I checked my email, logged into Twitter, etc.

Then, it happened. Someone came over and asked me if I was on Twitter. Unable to deny it (because it's hard to miss on my cell screen), I confessed and then something profound happened. He sat down and began to talk to me about social media. A complete stranger!

While it normally would seem kind of strange, in this instance it wasn't. It wasn't odd, because we already had a common ground on which to meet. It wasn't uncomfortable, because we spoke the same language. It was a comfortable conversation between two people that both acknowledge the benefits of using social media tools to boost their business.

For me, this is what the true benefit of social media is about. It's about turning on-line connections into in real life relationships. Whether friend or follower, I wonder how many of us miss out on opportunity, because our social media efforts are missing out the "social".

The ironic part of today's meeting? I never did get his name. Oh well, I'm sure we'll meet sometime in cyber space or again at Starbucks :)

Chandler Ostrich Parade - Tomorrow 3/7

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Fri, 06 Mar 2009 15:01:45 -0600

If you’re looking for a very fun, community building event - then look no further than downtown Chander.

Tomorrow morning (Sat, 3/7) at approximately 10am, Arizona Ave will be closed to traffic and open for fun! The 21st Annual Thorobred Chevrolet Ostrich Festival Parade will travel south on Arizona Ave from Ray Road to Chicago (just south of the San Marcos Hotel).

It’s always such fun to watch the participating schools, bands, equestrians, motorcycle clubs … and of course, who could ever forget the always entertaining Michael Pollack Band?

For a more enjoyable time, I highly recommend bringing chairs and a blanket (just in case). Water bottles are also very nice to have on hand. All of the restaurants are typically open. Stopping by Bosa’s Donuts (just north of Ray on the west side of Arizona) is a great start to the morning. You can pick up an array of freshly baked treats, kid’s drinks, hot coffee or a dozen donut holes for about a buck.

We've participated in the parade for the last several years with the neighborhood elementary school, so I can honestly share with you - that's whether it's raining or sunny - it’s sure to be fun.

Bring the kids, wear comfy shoes and have fun! See you there?

AZ Technology Fair by another name is ARMLS Technopalooza!!

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Thu, 05 Mar 2009 18:47:42 -0600

I knew it was coming. How could you not know? Well, today I received the email announcement.

ARMLS Technopalooza ... a technology fair for ARMLS subscribers!

The Arizona Regional Multiple Listing Service is really going all out this year planning this extravaganza that marries technology and real estate. Most of us involved in social media are already acutely aware of this union, but it's nice to see it in print from someone of "higher authority".

So - if you're in Arizona and in real estate - you'll want to mark your calendar and plan on attending this day long event. Dustin Luther is a featured speaker with his presentation titled "Using Social Networks to Build and Engage your on-line Community". Sounds too good to pass up.

Also schedule to speak is Jason Edwards who is a Master Trainer with Floyd Blackman. Jason will be speaking on "Blog is the New Black: Converting on-line Blogging to Real Life Appointments"

Both topics sound like viable reasons to attend. Oh yeah, there's also 30 vendors who will be there. If you have any technology questions, this will provide an opportunity to get some good answers. However, if your question does go unanswered, you can always stop by REBarCamp Phoenix the very next day --- guaranteed answers there :)

Wondering when this event will take place? ARMLS Technopalooza is Wednesday, April 22nd from 8:30 to 3:45pm at the Mesa Convention Center - in both buildings B & C.

If you were in attendance for the SEVRAR Technology Fair in January, then you know that the Mesa Convention Center is a great venue with lots of free parking. Continental breakfast is free, but box lunches are $15 and need to be purchased at least 72 hours in advance.

Speaking of box lunches, during lunch there will be a panel of speakers who will share their wisdom and wit with all of us. There's no names named, but I'm sure those who are on the panel will be amazing speakers and will, obviously, share their secrets of success with the rest of us.

In addition to the speakers & vendors, there's also opportunities to do some electronics recycling, sign up to receive prizes, enjoy the free ice cream social and more! Be sure to check out their site for more information.

Well, I guess the only thing left to say is "See you there?"

REBarCamp Phoenix - Mark Your Calendar

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Wed, 04 Mar 2009 19:25:18 -0600

April 23, 2009 Scottsdale Stadium

RE Bar Camp is an ad-hoc gathering born from the desire for people to share and learn in an open environment. It is an intense event with discussions, demos, and interaction from attendees. While we don't quite have a "firm" location, we do have a date. So, consider this post your invitation - kinda of a "Save The Date" announcement.

Jay Thompson, The Phoenix Real Estate Guy, explains “It’s an “unconference” with no set agenda. The agenda is built that day and often morphs through the camp as people gather, talk and share. It’s actually difficult to explain and really needs to be experienced. REALLY. The event is FREE to attend - You’ll even get a t-shirt and lunch. Better yet, you’ll walk away with your head stuffed full of ideas and your rolodex stuffed full of contacts to help you make your business better.”

Wondering what to do next?

* Check out our cool site

* RSVP for the event

* Follow @REBCPhx on Twitter

* Sign Up or Suggest a Sponsor

* Volunteer! email me or leave a comment below

Got Questions? Just ask! Have a topic suggestion? We're all ears!

The REBarCamp - Phoenix is sure to be an awesome time! I've even heard rumors that Beer with Bloggers (an evening get-together) is also in the works. Hope to see you there!

P.S. If you're planning on coming to REBarCamp-Phoenix on 4/23, plan on coming to the ARMLS Tech-Faire one day earlier on 4/22 - taking place at the Mesa Convention Center.

Phoenix Metro Light Rail Arrives - Welcome to Rail Life!

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Thu, 25 Dec 2008 11:28:46 -0600

Hard to believe that it's only 2 days till the Metro Light Rail grand opening here in Mesa, Tempe & Phoenix.

Instead of writing my own post, I thought sharing Nick Bastian's post detailing all the events surrounding the celebrations would be best!

If you have any questions about anything pertaining to the rail (here in Phoenix), visit Nick's Rail Life website.

Via Nick Bastian - Tempe, AZ Real Estate Agent (Realty Executives):

The Phoenix Metro Light Rail Line arrives on Saturday, December 27th to a host of Grand Opening Celebrations. We have heard projections of up to 200,000 people riding the new trains on opening weekend. Live bands, fun zones, celebrities, community groups and food booths are just a few of the MANY things happening along the entire 20 mile route during the Grand Opening. All rides on the light rail system are free of charge beginning Saturday the 27th at 10 a.m. and continue to be free of charge until January 1, 2009! (see schedule below)

Our new light rail line has been a long time coming. This $1.4 billion project signifies a huge change in an area famous for sprawl. Defining an urban core in the "Valley of the Sun" has yet to fully materialize as development has traditionally spread out, instead of up or in. Walkable neighborhoods here are the exception, not the rule. Light Rail will go a long way in providing an economic engine that will help fuel the development of urban environments throughout the 20 mile line that stretches from Phoenix to Tempe and into Mesa. Prior to the grand opening of the light rail line, experts have attributed approximately $6 Billion in public and private development along the light rail line. (Feel free to contact me for opinions of areas with great potential!)

Some of the most common questions about the Phoenix Light Rail project:

1. How much will it cost to ride the light Rail?

A lot of people wonder how the fare system will work once the light rail trains begin to run in December. Basically, a ride (bus or light rail) is going to cost most people $1.25 and an all day pass is just $2.50. There will be other options available. For instance, you can purchase a 3, 7 or a 31 day pass, the 31 day pass is just $45.00. This is probably a great option for people that live, work, or "play" along the line. One note about those who go to school near the line.. ASU students will be given a free light rail "U-Pass as part of their tuition!

Ticket Vending Machines (tvm"s) will be available for purchasing your light rail pass. The fares are enforced by an "honor system" with random ticket checks aboard trains by employees. Serious folks, no cheating allowed! I understand that you can also buy your fare on line, through the mail, at transit centers etc.

2. Where are the Light Rail Park and Ride Lot's and How much do they cost?

The Park and Ride locations will be a very convenient way to utilize the system.
There are 8 park and ride locations. All park and rides will be FREE of charge and will be monitored by security cameras, security officers and municipal police officers. No overnight parking will be permitted. Park-n-ride locations:

1. Montebello and 19th Avenue (794 spaces)
2. 19th Avenue and Camelback (410 spaces)
3. Central Avenue and Camelback (135 spaces)
4. 38th Street and Washington (189 spaces)
5. Dorsey Lane / Apache Blvd (190 spaces- two lots)
6. McClintock Drive / Apache Blvd (300 spaces)
7. Loop 101 Freeway / Apache Blvd (693 spaces)
8. Sycamore / Main Street (802 spaces)

Once you park and then arrive at a light rail station, you will find that each one will have ticket vending machines. Each Light Rail Station will also have shade canopies, louvered panels to provide additional shade, seating, route maps, timetables, drinking fountains, public telephones and garbage containers.

3. What are the hours of operation for METRO Light Rail?

From December 27th (Grand Opening weekend) through December 31st, all rides are free of charge.

Beginning Thursday, January 1st, 2009 Metro will begin charging normal fares for light rail and bus rides. The normal schedule of service hours are 4 a.m. - midnight with the first full trip, across all 20 miles, occurring at 4:40 a.m. and the last full trip at 11 p.m arriving at the end of the line at midnight.

During the week, trains arrive every 10 minutes from 6 a.m. to 7 p.m - all other times, trains arrive every 20 minutes. On weekends and holidays, the first trip of the day is 5 a.m. and ends the same as week days. (midnight) The frequency of trips changes to every 15 minutes between 6 a.m and 7 p.m- all other times, trains arrive every 20 minutes. Metro operates 365 days a year. For special events, trains may operate more frequently and for longer hours. They have a really cool monitoring system where they can adjust the number of trains necessary by watching the stations from a "command center."

4. What is the best way to learn about things near Arizona's Light Rail system?

The light rail system in Arizona has many aspects to it. The best place to learn about the system and the lifestyle associated with life along the line it is to bookmark www.RailLife.com or to subscribe to the Rail Life RSS feed. At Rail Life, you can also see hundreds of photos that are light rail and community related, If you really want to know what is going on in the light rail communities, try following them on Twitter: @RailLife

Looking for a restaurant near the light rail line? Easy! Soon, they will also have shopping, hotel, entertainment, sports and real estate sections with interactive maps, driving and walking directions and even an "events page" where people can find cool things to do along the line.

5. Sporting, the arts and special events along the line.

Getting to the Sun's and Diamondback's games will be a breeze once light rail begins. Let's use a baseball game for an example: I have talked to a ton of sports fans that are looking forward to taking the light rail to a Suns game or to see a Diamodbacks game at Chase. The stop at 3rd St/Jefferson is VERY close to both of these venues. Most people know that there is a light rail stop at 3rd St/Jefferson near Chase Field but most probably don't realize that this is an east bound train. Not to worry, you just need to know your way around. If coming from North Phoenix, you will arrive right outside of the door at 3rd/Jefferson, but when going home you will walk about a block and a half to the 3rd St/Washington stop. By clicking on this pic of the 3rd St/Washington station, you might get a better idea of what I am talking about. The reverse is obviously true for people coming from the east valley. Before the game, you will exit at the Washington stop and will board the Jefferson stop on your way home. Don't forget the ASU Sun Devil's! There is also a light rail stop right outside of Sun Devil Stadium in Tempe!

The Arts Community will be easily accessable as well.

The Heard Museum is located near Encanto and Central.
The Phoenix Art Museum is very close to McDowell and Central.
The Phoenix Museum of History is west of Washington & Central.
The Arizona Science Center is East of 3rd St & Washington.
The Pueblo Grande Museum is East of 44th St & Washington.

There has been a lot of media attention to the "commercial" uses for light rail and there are indeed many. I think the historic and educational opportunities are tremendous as well.

Special events will include the upcoming 2008 Insight Bowl and Block Party, arts fairs, the Rock n Roll Marathon, the 2009 NBA All Star Game and hundreds of other great community events that are now going to be more easily navigated.

(all photos used with permission of RailLife.com)

For the past three years, I have watched the progress of this light rail system. From public meetings (CAB meetings) with METRO "stakeholders." to city council meetings to research on-line, driving the neighborhoods, talking to residents, business owners, police officers community leaders, students, politicians, you name it. I firmly believe that light rail will help change the life of many of the areas along the light rail line. Is this lifestyle perfect for everyone? Heck no, but for many, it has been a long time coming. According to Metro, about one-third of light-rail passengers walk 1/4 to 1/2 of a mile to a station. Another 1/3 of riders drive, and the remainder will take a bus and transfer to light rail. However, the majority of light-rail passengers live 3 to 5 miles from a station, (source, AZ Republic) - That's a lot of people. Some of what is missed when talking about the majority of users is, business travelers, convention goers and "soccer moms." While these groups might not use the system every day, it is very important for them to be able to navigate the system and to be able to find out how they can benefit from riding the light rail line to their destination.

The Phoenix light rail line is here! It is now safe to say... "Your Life Is On The Line!"

Tempe Tweet Up with Chris Griffith

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Mon, 08 Dec 2008 20:35:58 -0600

It's Time to Get your Tweet On!

Everyone is invited to join us at San Felipe's Cantina at Tempe Marketplace. (McClintock Rd & 202 Freeway, south of freeway/east side of the street) Park on the north side of the shops - it's across from Cadillac Ranch.

We've reserved the outside patio area near the fireplace, plus a few extra tables. San Felipe's Cantina serves Mexican food, as well as a few vegetarian dishes. They also have an extensive bar area!

We are especially excited to spend time with Chris Griffith who will be joining us all the way from Bonita Springs, Florida. (She'll get the prize for furthest commute, for sure).

Be sure to RSVP if you're even thinking of coming, so we can let the really cool folks at San Felipe's know how many to expect.

Here's a map to the Tempe Marketplace and more information on San Felipe's Cantina

Each person will be responsible for Your Own Food & Beverages

In the Beginning of Web 2.0 ... Building Community

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Sat, 22 Nov 2008 20:53:23 -0600

In the beginning, there was Web1.0 – it was a read only atmosphere. Websites became the “in” thing and dot com companies ran vapid.

Then Web2.0 was born - the era of read-write philosophy. Blogs (or weblogs) are now “in” - and the phases of social networking and marketing is in full swing. Not to be confused with traditional marketing, social networking is more than a face to face meeting. It’s more than sending out an email once a month and letting your clients know what you’re doing.

It’s so much more …

Web2.0 is a world of transparency.

It’s a place where participants are not afraid to be themselves. Whether it’s through the sharing of their experiences or in telling stories – it’s building a bridge from you to me. It’s an environment of knowing about someone before you know someone.

Web2.0 is a world of honesty.

Being forever emblazoned in the archives of every search engine, it’s taking an extra moment to read and reread the words you chose to go down in the annuals of time.

Web2.0 is a world of connection.

The words you chose will travel around the world and through eternity. It’s a little known fact that your words will withstand the test of time and people do remember.

Web2.0 is a world of relationships.

It’s a world of bridging the gap between acquaintance and friend. It’s the admission that the person you’ve connected with, is actually someone you trust, respect and admire. It happens.

Web2.0 is a new world.

It’s a world of transparency that leads to connections. It’s a world of interaction that brings us to the doorway of branding our business, improving the quality of our lives and building Communityaround us.

What is Web2.0 to you?

Marketing vs. Prospecting - the Push & Pull of Lead Generation

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Sat, 22 Nov 2008 19:51:29 -0600

Several seminars in the past few weeks have discussed the various avenues of building your real estate business in today’s market. Even the most experienced agents are having a harder time closing sales and bringing home the bacon. For newer agents (like me) it seemingly could be impossible.

With this mantra floating through my mind, I’ve tried to pay attention to the speakers that maybe, just maybe will allow me a brief opportunity to peak into their crystal ball, to get a glimpse of the future. What I’ve learned can be summed up in one sentence. It’s really a shocking, advanced way of thinking and you should probably sit down before you go any further. Ready?

MEAN PEOPLE SUCK! Life is too short & the market is too tough right now to work with mean people. There really are a lot of nice people out AND you would rather be working with them anyways. Right? So – how do you find all those nice people? According to Russell Shaw of John Hall & Associates, it comes down to Marketing AND Prospecting – the Push & Pull of Lead Generation.

Marketing is the “PUSH”: When done effectively, marketing is what causes the customer to find you. Internet marketing, for instance, is today’s proactive way to reach thousands of potential clients simultaneously. Whether through blogging or a static website, your information is available 24/7. You’re “pushing” information out to build your brand, increase awareness or build community.

Prospecting is the “PULL”: It’s the agent seeking out the customer. You’re networking with various groups and handing out business cards. It’s a physical, in your face type of activity that requires effort that “pulls” the client into working with you.

Obviously, an equal balance of both with a measure of farming thrown in, could quite possibly be the formula for success. A correctly priced listing will always sell, but the bottom line question is – Will you be the one to sell it?

Blogging Panel Tues 10/21 at SEVRAR in Mesa, AZ

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Mon, 20 Oct 2008 19:53:22 -0500

Don't miss out on the next Q&A Presentation: BLOGGING

Want to know more about blogging? Got questions that need to be answered? Then you'll definitely want to make time on Tuesday (yes, it's tomorrow) to attend this powerful Q&A with experienced, area bloggers.

Blogging is just the beginning of the this trend called "Social Media". Join the internet revolution by starting today. Whether you need ideas or just need to get started, this is definitely a panel of professionals that will be able to (honestly) answer your questions.

While blogging is viral in any industry, REALTORS® who blog have documented success! Whether you want to connect with potential clients or build your referral business - then Tuesday is a great day to get started!

Join us for this special presentation to learn more!

Blogging Date: Tuesday, October 21st

Where: SEVRAR Conference Center

SouthEast Valley Regional Association of REALTORS® 1363 S. Vineyard • Mesa, AZ 85210

Time: 11:00 a.m.-1:00 p.m.

Which Social Media Networks Are Your Favorites?

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Fri, 10 Oct 2008 20:53:43 -0500

I'm a Twitter kind of gal ... I can easily express my thoughts in a limited amount of characters and now, without correct punctuation. Sure, it drove me crazy in the beginning. I felt robbed of my education when I was forced to delete certain letters and leave out a period at the end of a sentence. But - I have quickly gotten over it. The world of texting and micro-blogging really does make you take a second look at your priorities.

Mary McKnight recently penned a new article and posted it on her blog Netamorfasis (catchy name, huh?) How did I learn about it? Why, Twitter, of course! Because I'm very good at taking directions, I wandered over to check it out.

"Top 100 Social networks every Realtor should have a profile on"

The title is more than thought provoking - it's almost a challenge. My personality type wouldn't just let me read the list - I had to print it out and highlight it. Which networks am I involved in? Which ones not? Did I need to be? Will it increase my sales? Improve my relationships? (BTW (by the way) - when did they become relationships and no longer connections?)

I perused the list and was quite proud that I can claim "membership" on at least 50-60 of them. Unfortunately though, I don't spend enough quality time on any of them to nurture the relationships that I've started. However, in my own defense, I'm actually "connected" to those same people on at least 5 other networks.

I wonder: If main stream society is pushing us towards increasing involvement in social networking - which networks are the tops?

I invest my time on my Active Rain blog, my personal blog and my other one, Twitter, Facebook, LinkedIn and I also find it beneficial to stay connected to our MLS system. (It too comes with messaging).

Since we're all connected and we're all building our business through our social networks, which ones are most beneficial to you? How many of the 100 can you claim? Which ones are actually helping you to generate more business and closed transactions?

More than just me - Inquiring minds want to know.

Worried, Scared, Optimistic or What?

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Thu, 09 Oct 2008 22:17:44 -0500

Are you worried? When you drive down the street and you see abandoned houses with those all too familiar “signs” posted on the garage, what are your thoughts? If 1 in 6 homeowners are facing foreclosure, then that means 2 of the houses on my street are facing a dismal future. Not only that, but 2 of my neighbors are about to be hit with life changing events that perhaps they never saw coming (if they haven’t already).

While out walking the dogs earlier this evening, I stopped to talk to some friendly folks in the neighborhood. Of course, the subject of the economy always comes up – just because it’s on everyone’s mind. The same questions are asked –

Are we near the bottom of the market?

Will we be able to recover?

How has the economic slowdown affected your job?

Do you have a back up plan?

Interesting, really. These questions don’t seem to be exclusive of a particular generation. People in their twenties are asking, as well as empty nesters. Those that seem particularly hardest hit in my neighborhood are those within 10+ years of retirement. Those who had a 401K last month, now have a 1K to retire on.

Sometimes, I wonder if I’m overly optimistic or just plain naive. Do I understand that depth of what is happening or are market reports inflated?

What are you thoughts? Are you worried? Scared? Optimistic?

Acronyms and Abbreviations - Our Best Work?

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Thu, 09 Oct 2008 17:01:06 -0500

In a society rich in acronyms and abbreviations that are considered the norm and correct grammar is an anomaly, I’m wondering if we sometimes take advantage of our “expertise” and leave others scratching their head and saying “Huh?“

Taking a step beyond Active Rain and delve into social media and you'll certainly understand what I’m talking about. Join the micro-blogging network, Twitter, and you’re bound to expel any thought into 140 characters or less.

Another step is DM (direct message) or IM (instant message) – depending on the platform. Instant communication with someone to whom you are connected. Typically permission based, but not always – allowing you to bypass the email delays.

Speaking of email, have you noticed that these days it’s very typical to receive a note with only a subject line? I received an email earlier today from a class I intended that merely said “Thanks for attending (the class name)” Seems to me that an opportunity to market additional classes was completely missed by not including some kind of text in the body of the email. Thanks?! That’s it – my thought was “Don’t you want to sign up for the next class? How about a referral? How about a recognizable email address that can easily be identified?

I wonder how many opportunities to connect with potential clients or other industry professionals I have missed in my haste to just get things done?

While it may take an extra minute to type the entire word or sentence, certainly the connection that it makes with the reader is worth it? What if it lead to a referral or a lifet-time friendship?

If I could guarantee that everyone who reads my work is blessed with the knowledge to interpret every acronym or abbreviation then, and only then, would I give myself permission to limit my writings, but until then, I am committed to writing out my posts & emails in complete sentences.

Now – follow me Twitter and that’s another story.

Learn More at PodCampAZ 2008 - Nov 1&2, Tempe AZ

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Wed, 24 Sep 2008 10:40:18 -0500

When: Nov. 1 & 2, 2008

(Saturday & Sunday)

Where: University of Advancing Technology

2625 W Baseline Rd, Tempe, AZ

Click Here for a Map

Registration: On-Line

Fee: FREE to the public, although donations are accepted: $10 for a t-shirt, also lunch available

SPEAKERS: Incredible line-up speaking on a variety of venues

This is more than just podcasting - this is new media and social media.

Think about this: Arizona in November is absolutely beautiful and we have great golf, too!

If you're traveling to the area & You can Book Your Hotel here

Hope to see you there!

( Oh, you can follow PodCampAZ on twitter - @podcampaz )

The REAL Wild West - Boothill Cemetery & Tombstone, AZ

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Mon, 22 Sep 2008 21:35:17 -0500

Located approximately 3 hours or 180 miles south of Chandler is a town that is “Too Tough To Die” - Tombstone. Already a historic town, but made into a hugely popular tourist attraction when the movie (bearing the same name) hit the big screen back in 1993.

Your first stop is the Boothill Cemetery – originally known as City Cemetery. Dating back to the 1880s, Boothill graveyard is open to the public. For a small donation, you can walk amongst the graves of Frank McLaury, Tom McLaury and Billy Clanton (see photo below) – all of whom died in the infamous Gunfight at the O.K. Corral. While there are over 300 people buried at Boothill, there’s only a little over 200 that are documented. There’s also a story about the Ghost of Boothill that you may find interesting. Click here to read about this paranormal visitor.

As you travel south bound, you’ll reach the City of Tombstone – one of the west’s first mining camps. Today it is a popular Arizona tourist destination filled with hotels, restaurants, shows and shops. During our excursion to Tombstone, we stopped by the Longhorn Restaurant for lunch. Nice sized servings, good prices, wonderful lunch specials and a very nice server. We’d recommend it.

Down near the end of the street sits The Birdcage Theater. The New York Times called it, "the wildest, roughest, wickedest honky tonk between Basin Street and the Barbary Coast." In addition to a saloon, it was also host to the world’s longest poker game - lasting 8 years, 5 months and 3 days. Wyatt Earp, Doc Holliday and Bat Masterson were frequent visitors, as well.

While our group opted not to attend any of the shows, we did take the tour at The Birdcage Theater where we learned that the show, Ghost Hunters, had recently visited to tape an upcoming episode. I also picked up a flier for their night time historic ghost tour. Available to adults only Thursday, Friday and Saturday nights, I’m thinking another trip might be in our future. The Birdcage Theater has been called “Ground Zero for the Paranormal” by the History Channel and the “Epicenter of the Paranormal” by the Travel Channel. I don’t know about you, but this definitely peaked my interest.

Speaking of paranormal, while walking through the downstairs area of The Birdcage and taking pictures of just about everything – my camera suddenly shut off. Without warning, just off. I didn’t think much of it at first, figuring the battery had died (and who hasn’t had that happen before?). While speaking with the Gift Shop attendant, she mentioned that it actually happens quite a bit. Hmmm ….? The ghost of Josephine Marcus, Wyatt Earp’s love and eventually his wife of 42 years, doesn’t like to have photos taken of her bedroom. The place where she and Wyatt began their love affair is apparently off-limits and she doesn’t like to have photos taken.

I bet you’re wondering what happened to my camera after we left The Bird Cage? Well, I could tell you that it turned back on and continued to take pictures or I could tell you that the battery actually did die. But, what would be the fun of that?

I’ll just leave it to your imagination.

Fazoli's - Closed For Business in Arizona

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Tue, 09 Sep 2008 20:47:02 -0500

After a long day of sitting in class and traffic, I decided to take the kiddos to dinner at Fazoli's. In case you've never heard of the place - they typically serve fast Italian food. For us - it was pretty good. Spagetti, ziti, sandwiches, bread sticks and salads. Good food at a good price.

... but not tonight. While driving through the parking lot, I noticed that the Arizona Ave/Warner Rd location drive-thru menu board had been taken down. Then, I noticed that it was completely void of any vehicles. Then we saw it ... the sign on the window ... "CLOSED FOR BUSINESS IN ARIZONA".

I must admit, I'm surprised and a little sad. This was a nice, family friendly place with 9 Arizona locations. It's kind of sad to think that Fazoli's could be just one more casualty of today's economy.

Hat Tip: J. Ferguson's article on 7/16/08 from the AZ Daily Sun

Buyers Beware! Some Arizona Builders Experiencing Financial Difficulties! (reblog from Teri Ellis)

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Tue, 19 Aug 2008 09:26:20 -0500

This original post was written by Broker, Teri Ellis. It's a list of Arizona homebuilders who are experieincing financial difficulties, and it is quite long. Teri really did her homework and provided quite an eye-opening service to Arizona consumers by bringing this list to our attention. I felt it was worth a reblog - just to make sure every consumer was aware. - Calie Waterhouse

8/18/08 Original Post:

Via Mesa, Arizona Real Estate *** Teri Ellis, Broker, ABR,CRS,GRI,ePRO,MRE:

The Official Website of the Arizona Department of Real Estate has placed on its website a list of builders experiencing financial difficulties. I've provided a link of the pdf file provided by the Department of Real Estate for those purchasing new homes and for their Realtors! - Builders Experiencing Financial Difficulties. As Realtors, it's our duty to be "informed." This list would be useful for your buyers, or to place on your website or personal blog. Checking the website of the Arizona Department of Real Estate regularly will help us stay aware of what is going on in our State.

This is not just happening in Maricopa County, but throughout our state. Yet another good reason for buyers to use the services of a Realtor instead of going out on their own.

Mesa, Arizona Real Estate. Call me at: 480.216-3334 for information on purchasing or selling a home in Mesa, Arizona or surrounding towns. OR email me: Teri@TeriEllis.com. Feel free to visit one of my websites: HomesAzRE.com, MoveToMesaAz.com or MoveToSunnyAz.com. Or stop by my blogs at: Active Rain; or Phoenix Valley Real Estate Blog.

Arizona's Community group has a new Name - Home In Arizona

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Thu, 14 Aug 2008 15:34:45 -0500

Thank you to the 180 people for being a part of our group dedicated to building Arizona's Community here on A/R.

I just wanted to let you know that, effective today, Arizona's Community will now be known as Home In Arizona.

Here's the link to the new group: http://activerain.com/groups/arizonahomes

From what I've been learning, this change will not only allow for better search engine optimization, but will be easier for consumers to find us.

There are going to be several moderators of the group. If you would be interested in being a moderator for Home In Arizona, please email me and let me know or leave a comment below and I'll contact you. Since we're still a small group, probably 2-3 moderators would be sufficient.

Also, don't forget to invite your friends to join our group - as well as post your blogs.

Enjoy the day!

Calie Waterhouse

South Chandler Dunkin Donuts Opens on Friday

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Thu, 14 Aug 2008 14:20:05 -0500

If you’re a donut lover, then you will want to head over to the new Dunkin’ Donuts on Friday (tomorrow) - at the corner of Germann & Alma School Roads - inside the Cobblestone Auto Wash.

Starting before the sun rises at 5am, Dunkin’ Donuts will begin celebrating the opening with free coffee, contests and gifts.

In addition to all the free stuff, this particular Chandler location will also have a couple of baseball players on hand - Rick Aguilera and Tim Salmon.

If you happen to be among the 50,000 Arizonans looking for a job - look on the southwest corner of Chandler Boulevard and Dobson Road for their second Chandler location. Opening in December, 2008.

Click Here For more information. See you there?

Is It a Bird? A Plane? An H2?

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Sun, 22 Jun 2008 18:25:17 -0500

I must admit ... it's been hot here in Chandler. As I share this picture with you, I glance down at my weather report and it flashes a 110 at me ... yes, it's that hot. So, when I was driving down the street and saw this car in front of me ... my first thought was "Really? Pink? It must be a mirage". You know - when you think you're seeing something that's not really there.... Ever have that happen to you? What do you think? Want one?

Part-Time vs. Rookie Agent - Which one would you rather hire?

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Sun, 22 Jun 2008 16:05:43 -0500

"Would You Rather?" Question #2

Since this is a real estate industry blogging network - I would first like to ask you to put the shoe on the other foot and put your years of experience to work by allowing a newbie to benefit from the knowledge that you, perhaps, take for granted.

Last night, while I was desperately trying to convince a group of hyper 9 years old divas to go to sleep, this question popped into my head.

As a home buyer or home seller - which type of agent would better serve your needs?

Would you rather work with a Part-Time agent or a Rookie agent?

As a Rookie myself, I can see the benefits of both - but then again, I can also see alot of potential in a Rookie. For instance, since I've only had my license for a couple of months, I have had the "luxury" of sitting in on quite a few continuing education classes - including Orientation, Code of Ethics, Fair Housing, etc. etc. etc. However, I lack the day-to-day experience needed to serve my clients fully.

How does a Rookie compare to a Part-timer? The real estate industry hasn't been very kind to agents in the last year, so there's probably a measurable number of experienced part-time agents who use to be full time. I'm not thinking about these people. I'm going to go out on a limb here and say that because of their experience - they'll always have the knowledge and benefit of their experience - regardless of the number of hours they work.

I'm thinking more about the people who have had little or no experience, work a full-time job doing something else and have their real estate license on the side. I know that they, too, have the same continuing education requirements, but how do they utilize that education? How do they serve their clients?

Now - I leave you to the commenting on this thought provoking "Would You Rather?"

I can't wait to read what everyone has to say. Thank you in advance!

Wanna Play A Game? Let's Play "Would You Rather?"

Calie Waterhouse - Chandler AZ Homes (Thompsons Realty) — Sat, 21 Jun 2008 22:58:09 -0500

Sometimes when we're in the car, we like to quiz each other. It's a strange, but fun habit that everyone in my family partakes in. Well, actually, anyone who rides in my car gets to experience a barrage of "Would you rather .... " questions.

Wanna play? It's actually quite simple and a great way to get to know something about another that you may not otherwise have the opportunity to know.

Tonight on our way to our neighborhood Starbucks, my daughter asks me "Would you rather go to a store with great customer service and so-so quality or a store with lousy (or non-existent) customer service and great quality?"

Hmmmm ... I'm thinking this is a really great question. Not just because my daughter thought of it (she is a genius, like her Mother, after all) - but because it brings up an age old debate - Does good customer service bring the customer back?

If you've ever had to make a return to any retail establishment, you know what I mean. What about the clerk who isn't empowered to make the customer's experience the very best?

Ever had to make a return only to be told that it's the store's policy to give the $$ back on the store's gift card? How about the store that hands you a credit receipt and tells you that you need to go upstairs to the Customer Service counter to get your cash?

Good customer service or poor policies?

When I worked for Corporate America - I was literally brainwashed with the importance of good customer service. From the very first interview to my very last day, I was educated on the importance of great service. Customers are always #1. While they may not always be right, certainly the way it's handled is a true testament to the character of the representative and ultimately the company.

The picture above is of "my" Starbucks. Located on the corner of Chandler Blvd/Dobson Rd, this is absolutely the very best Starbucks in Chandler. I have visited other stores in different states - Hawaii, California, Colorado and all over Arizona and feel quite confident in saying that "my" Starbucks is the BEST.

Want to know what sets this particular store apart from the hundreds of others? It's those people in the picture. While I must admit most of the time my iced-tea is just an iced-tea - it's the service that keeps me coming back to this store day after day. And let's be realistic, I actually have three other Starbuck stores within a 1 mile radius of my house. Literally - there's one on every corner.

BUT - this Store - with these people - that's the difference. If I'm up north in Scottsdale and say, I get the wrong drink, but don't realize it until I'm half way home (or sitting in traffic on the freeway). "My" Starbucks will fix the drink by usually giving me a new one - at no charge. This, to me, is good customer service. I know it's makes me one happy (returning) customer.

So - Would you rather have poor customer service and a great quality item or great customer service and so-so quality?